Desktop virtualization technologies can help enterprises design and deliver superior end-user experiences for the workplace of the future. Desktop virtualization adopts a user-centric approach to securely deliver data and applications to employees across any device from any location. It provides a flexible, agile environment while ensuring security and availability. Understanding employee needs through user profiling is key to identifying the right virtualization deployment methods and enhancing productivity and experience. Managing the virtual desktop environment well after implementation also requires addressing challenges to maintain optimal performance over time.