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DESIGNING FOR SPEED:
HOW TO BUILD FAST-
LOADING SITES THAT USERS
(AND GOOGLE) LOVE?
"Proven Techniques to Optimize Website Performance,
Enhance User Experience, and Boost Search Engine Rankings"
www.techosquare.com
INTRODUCTION
In today's digital landscape, speed is not just a luxury—it's
a necessity. Users expect websites to load within seconds,
and search engines reward sites that deliver a lightning-
fast experience. A slow-loading website can frustrate
users, increase bounce rates, and negatively impact your
SEO performance. This presentation explores the
essential strategies and design principles needed to
create fast-loading websites that captivate visitors and
meet search engine requirements.
WHY WEBSITE
SPEED MATTERS?
Users expect pages to load in under 3 seconds
53% of mobile users abandon sites that take too long
Google considers page speed a ranking factor
Faster sites mean better conversion rates
Enhanced user experience = lower bounce rate
CORE WEB VITALS AND
GOOGLE’S METRICS
Largest Contentful
Paint (LCP)
Measures loading
performance
First Input Delay
(FID)
Optimizing HR
practices for a
motivated and
productive
workforce.
Cumulative
Layout Shift
(CLS)
Measures visual
stability
OPTIMIZE IMAGES
AND MEDIA
Adopt image formats like WebP
or AVIF for faster loading with
smaller file sizes.
Use Next-Gen Formats
Load images only when they enter the
user’s viewport to reduce initial load
time.
Implement Lazy Loading
Optimize images using tools like
TinyPNG or ImageOptim to reduce file
size without sacrificing clarity.
Compress Without Quality Loss
Always set width and height attributes to
prevent layout shifts and improve visual
stability.
Define Image Dimensions
EFFICIENT CODING
PRACTICES
Minify HTML, CSS, and JavaScript
Eliminate unused CSS/JS
Use asynchronous or deferred loading for
scripts
Reduce third-party scripts where possible
Leverage browser caching and
compression
Use a Content Delivery
Network (CDN)
Global Server Distribution Reduced Latency
Delivers content from multiple
locations worldwide for faster access.
Serves data from servers closest to
users, minimizing load time.
Handles large volumes of traffic
without performance drops.
Enhanced Scalability
Prevents downtime by balancing
the load across multiple servers.
Increased Reliability
Mobile
Optimization
Design with mobile-first principles
Use responsive design frameworks
Avoid heavy or complex mobile layouts
Test on real devices and screen sizes
Prioritize touch-friendly UI elements
01 02
Hosting and
Server Optimization
Choose High-
Performance Hosting
Opt for reliable, fast servers with
modern protocols like HTTP/2 or
HTTP/3 for better speed.
Enable Compression
& Caching
Use GZIP or Brotli compression
and implement server-side
caching to reduce load times. Choose high-performance hosting
solutions
Use HTTP/2 or HTTP/3 protocols
Enable GZIP or Brotli compression
Regularly monitor server uptime
and response time
CONCLUSION
Designing for speed isn’t a one-time fix—it’s an ongoing
process rooted in thoughtful design, smart
development, and constant testing. By optimizing your
website’s performance, you’re not only pleasing your
users but also aligning with search engine algorithms
that favor speed. Embrace the tools, best practices, and
strategies covered today to ensure your site loads fast,
ranks well, and provides a seamless experience across
all devices.
THANK YOU
We appreciate your time and attention.
Designing fast-loading websites is not just about speed—
it's about delivering exceptional user experiences and earning
Google’s trust.
www.techosquare.com
+91 (172) 4639432
Sebiz Square, building no. IT C6,
Sector 67, Mohali,
Contact us

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Designing for Speed How to Build Fast-Loading Sites That Users (and Google) Love.pdf

  • 1. DESIGNING FOR SPEED: HOW TO BUILD FAST- LOADING SITES THAT USERS (AND GOOGLE) LOVE? "Proven Techniques to Optimize Website Performance, Enhance User Experience, and Boost Search Engine Rankings" www.techosquare.com
  • 2. INTRODUCTION In today's digital landscape, speed is not just a luxury—it's a necessity. Users expect websites to load within seconds, and search engines reward sites that deliver a lightning- fast experience. A slow-loading website can frustrate users, increase bounce rates, and negatively impact your SEO performance. This presentation explores the essential strategies and design principles needed to create fast-loading websites that captivate visitors and meet search engine requirements.
  • 3. WHY WEBSITE SPEED MATTERS? Users expect pages to load in under 3 seconds 53% of mobile users abandon sites that take too long Google considers page speed a ranking factor Faster sites mean better conversion rates Enhanced user experience = lower bounce rate
  • 4. CORE WEB VITALS AND GOOGLE’S METRICS Largest Contentful Paint (LCP) Measures loading performance First Input Delay (FID) Optimizing HR practices for a motivated and productive workforce. Cumulative Layout Shift (CLS) Measures visual stability
  • 5. OPTIMIZE IMAGES AND MEDIA Adopt image formats like WebP or AVIF for faster loading with smaller file sizes. Use Next-Gen Formats Load images only when they enter the user’s viewport to reduce initial load time. Implement Lazy Loading Optimize images using tools like TinyPNG or ImageOptim to reduce file size without sacrificing clarity. Compress Without Quality Loss Always set width and height attributes to prevent layout shifts and improve visual stability. Define Image Dimensions
  • 6. EFFICIENT CODING PRACTICES Minify HTML, CSS, and JavaScript Eliminate unused CSS/JS Use asynchronous or deferred loading for scripts Reduce third-party scripts where possible Leverage browser caching and compression
  • 7. Use a Content Delivery Network (CDN) Global Server Distribution Reduced Latency Delivers content from multiple locations worldwide for faster access. Serves data from servers closest to users, minimizing load time. Handles large volumes of traffic without performance drops. Enhanced Scalability Prevents downtime by balancing the load across multiple servers. Increased Reliability
  • 8. Mobile Optimization Design with mobile-first principles Use responsive design frameworks Avoid heavy or complex mobile layouts Test on real devices and screen sizes Prioritize touch-friendly UI elements
  • 9. 01 02 Hosting and Server Optimization Choose High- Performance Hosting Opt for reliable, fast servers with modern protocols like HTTP/2 or HTTP/3 for better speed. Enable Compression & Caching Use GZIP or Brotli compression and implement server-side caching to reduce load times. Choose high-performance hosting solutions Use HTTP/2 or HTTP/3 protocols Enable GZIP or Brotli compression Regularly monitor server uptime and response time
  • 10. CONCLUSION Designing for speed isn’t a one-time fix—it’s an ongoing process rooted in thoughtful design, smart development, and constant testing. By optimizing your website’s performance, you’re not only pleasing your users but also aligning with search engine algorithms that favor speed. Embrace the tools, best practices, and strategies covered today to ensure your site loads fast, ranks well, and provides a seamless experience across all devices.
  • 11. THANK YOU We appreciate your time and attention. Designing fast-loading websites is not just about speed— it's about delivering exceptional user experiences and earning Google’s trust. www.techosquare.com +91 (172) 4639432 Sebiz Square, building no. IT C6, Sector 67, Mohali, Contact us