Digital strategy
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The document outlines 9 steps for developing an effective digital strategy: 1) Understand your own organization, 2) Present your best qualities, 3) Research your customers, 4) Engage actively with customers, 5) Monitor the market, 6) Plan major initiatives, 7) Define goals and expected outcomes, 8) Integrate and coordinate efforts, and 9) Measure performance and learn lessons.
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Digital strategy
- 2. So,what is Digital Strategy?
- 3. WELL DONE!
- 7. ≠
- 12. DIGITAL STRATEGY
- 15. DIGITAL STRATEGY
- 16. #1 KNOW THYSELF
- 18. #2 PUT YOUR BEST FOOT FORWARD
- 25. #5 KEEP TABS ON THE MARKET
- 37. 1. KNOW THYSELF 2. PUT YOUR BEST FOOT FORWARD 3. KNOW YOUR CUSTOMER 4. ACTIVELY ENGAGE 5. KEEP TABS ON THE MARKET SUMMARY 6. PLAN THE BIG GAME 7. DEFINE GOALS & OUTCOMES 8. INTEGRATE. SYNERGIZE 9. MEASURE & LEARN
- 38. DIGITAL STRATEGY