Drury University LinkeDUp Initiative
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The document provides tips on how to create an effective LinkedIn profile and fully utilize the professional networking platform. It recommends students log in and create a profile, connect with others to build their network, and get involved in groups and discussions. The document emphasizes keeping profiles up to date and highlighting skills and experiences to impress recruiters. It also stresses the importance of networking with Drury alumni through LinkedIn to take advantage of over 10,000 professional connections.
Drury University LinkeDUp Initiative
- 2. YOU JUST MIGHT BE A LINKEDIN LUDDITE OR MAYBE YOU’RE A LINKEDIN LEADER, BUT MAKING YOUR PROFILE TRULY SHINE IS EASY! ALL YOU HAVE TO DO IS LOG IN TO THE SITE AND CREATE A PROFILE, LINK UP WITH CONNECTIONS TO CREATE YOUR PROFESSIONAL NETWORK, AND JOIN THE MOVEMENT TO MAKE THE DRURY NETWORK THE STRONGEST IT CAN BE!
- 3. LinkedIn is the fastest growing professional social media network. There are over 340 million users, and two new members join every second! LOG IN
- 4. LINKEDIN IS A POWERFUL TOOL TO BUILD A PROFESSIONAL NETWORK You don’t have to already be established in your career to reap the benefits. WHAT!? How many times have you heard that it’s not what you know, but who you know? LOG IN
- 5. MAKE THOSE INVALUABLE CONNECTIONS BEFORE YOU GRADUATE – HOW?! Step 1: Make a LinkedIn Profile Having a profile makes it easier for potential employers, internships, and graduate schools to have access to your interactive resume. With Google’s search optimization, your profile gets top listing when employers search your name. 1 out of 3 professionals are on LinkedIn, and 1 in 20 profiles belong to recruiters. LOG IN
- 6. NOW THAT YOU’VE GOT A PROFILE… Step 2: Explore the Features Join a group to see what industry experts have to say about the field. Conduct some company research – they’re looking at you, only makes sense for you to look at them. Knowing this kind of information before the interview gives you the upper hand over your competition. LOG IN
- 7. BUT YOU’RE ONLY A STUDENT? LinkedIn gives students the opportunity to brag about themselves in a way they might not get to do in an interview. There is an option to showcase your final projects. Companies want to see what you’ve done. This option allows you to visually illustrate your skills. LOG IN
- 8. MAYBE YOU’VE ALREADY GRADUATED? The Drury LinkedIn page connects more than 10,500 alumni working in place like San Francisco, New York, and India in some of the fastest growing companies like Cerner and Expedia, Inc. LOG IN
- 9. PART OF THE DRURY TEAM ALREADY? Faculty and staff can keep in touch with alumni and help connect current students to professionals in the field. Help build your department’s alumni network with LinkedIn. Share out job and internship opportunities for recent graduates or those looking to change jobs.
- 10. Your LinkedIn profile has a lot to say about you. Make sure it’s saying the right things. LINK UP
- 11. MAKE SURE YOUR PROFILE SAYS THE RIGHT THINGS Don’t overpost – this isn’t Facebook. Limit your posts to once a day and make sure the content is relevant and interesting. This isn’t the forum for cat pictures. Make your profile stand out. Make sure you add a professional profile picture. Statistics show that people are seven times more likely to view a profile with a picture than one without. Make sure your headline sets you apart from the crowd. Keep is short, relevant, informative and interesting. Catch their attention and tell them who you are in 140 characters or less. LINK UP
- 12. SHOW, DON’T TELL Keep updated on the latest news by following industry leaders in your field. If you think others in your network will find the information interesting, feel free to share the content. Make your profile dazzle by linking projects or research to your profile. Highlight any videos, presentations, or documents that show you off as a professional. LINK UP
- 13. KEEP IT UPDATED Recruiters are able to search for candidates by location, industry, education, and a whole host of other factors. Make sure you are positioned for the job you want by keeping all of your information current. This includes contact information as well! View your profile as an outsider every once in a while. Looking at it through fresh eyes helps you see where your strengths are and where there are opportunities for improvement. LINK UP
- 14. JOIN Drury is all about establishing connections, right? There are more than 10,000 Drury alumni on LinkedIn. That’s 10,000 chances to connect with working professionals that know the value of a Drury education.
- 15. JOIN THE MOVEMENT AND CONNECT WITH DRURY ON LINKEDIN – GET LINKEDUP Alumni connections are the easiest to make, because you already know the value of a Drury education. Get involved with discussions on the university page. Post a recommendation. Help future students get to know Drury and what it had to offer them. LinkedIn has become a powerful recruiting tool for perspective students, and your success story could be the reason they choose DU – because Drury is awesome, RIGHT!? JOIN
- 16. SO, NOW THAT YOU’RE AN EXPERT, BECOME A LINKEDIN LEADER AND REPRESENT THE LINKEDUP INITIATIVE ON LINKEDIN. MAKE SURE TO LOG IN TO THE SITE, LINK UP WITH NETWORK CONNECTIONS, JOIN THE MOVEMENT AND MAKE THIS THE DRURY DIFFERENCE!
- 17. QUESTIONS? CONTACT: REGINA WATERS DEPARTMENT OF COMMUNICATION RWATERS@DRURY.EDU
- 18. STATISTIC SOURCES: Dockweiler, S. (n.d.). 17 Must-Haves for your LikedIn profile. Retreived March 10, 2015, from https://www.themuse.com/advice/17-musthaves-for-your-linkedin- profile?ref=search Herman, L. (n.d.). The new LinkedIn stats you need to know. Retrieved March 10, 2015, from https://www.themuse.com/advice/the-new-linkedin-stats-you- need-to-know?ref=search
- 19. IMAGE SOURCES: Slide 1, Outdoor Classroom: http://www.drury.edu/mc/Campus-Images/ Slide 5, Profile: http://robhof.com/tag/linkedin/ Slide 6: Favorites Chart: http://sironaconsulting.com/2012/03/13/the-10-favourite-features- of-linkedin-how-many-do-you-use/ Slide 8: Drury LinkedIn Page: https://www.linkedin.com/edu/school?id=18693&trk=tyah&trkInfo=idx%3A6-1- 12%2CtarId%3A1426219229788%2Ctas%3Adrury+ Slide 9: Screenshot of LinkedIn User News Feed Slide 12: Engage5w LinkedIn page: https://www.linkedin.com/company/engage5w-faucett- social-design-llc?trk=prof-following-company-logo Slide 13: LinkedIn Search: https://www.linkedin.com/vsearch/f?type=all&keywords=Marketing&orig=GLHD&rsid= &pageKey=oz-winner&trkInfo=&search=Search Slide 15: Drury Logo: http://www.drury.edu/mc/Drury-University-Logos/ Slide 17: Outdoor Classroom: http://www.drury.edu/mc/Campus-Images/