Evaluating the Evaluation Form: An analysis of the standard speech rubric
1 like3,043 views
The document provides a detailed analysis of an evaluation form for speeches, outlining various assessment criteria such as eye contact, body language, vocal qualities, and organizational patterns. It highlights different types of evaluation forms used over 12 years across various educational institutions and emphasizes the importance of clear presentation structure and substance. The study aims to improve speech evaluation methods by analyzing collected data and developing standardized rubrics.
Evaluating the Evaluation Form: An analysis of the standard speech rubric
- 1. Evaluating the Evaluation Form: An analysis of the standard speech rubric Shannan H. Butler
- 3. Types of Eval Forms • Standard Topical Segmentation • Speech Competencies (NCA) • Motivated Sequence (Monroe) • Speech Competition / Debate
- 4. Rubric vs. Evaluation Form NAME ___________________________________________________ DATE _____________________ LENGTH ______________ EXCELLENT 3 Points SATISFACTORY 2 Points POOR 1 Point Total Score EYE CONTACT Continuous eye contact: faces the audience and refers to notes or slides (less than once a minute), rarely turns body to screen or away from audience. Sufficient eye contact: faces the audience and refers to notes or slides (a couple of times per minute), occasionally turns body to screen or away from audience. Essentially no eye contact: rarely faces the audience refers to notes or slides continuously (glancing up only once or twice per minute), continuously turns body to screen or away from audience. __________ BODY LANGUAGE Engaging body language: uses gestures (pointing with the hands) and expressions to enhance the presentation; speakers look comfortable and natural. Neutral body language: stands facing the audience; speakers use body movements and hands appropriately, but may be a little stiff or nervous. Distracting body language: speakers sway, pace or fidget so that audience is distracted from presentation; poor use of hands (hands in pockets, playing with artifacts, etc.). __________ VOCAL QUALITIES Effective vocal quality: natural delivery with vocal variety, articulation and volume; without vocal fillers, awkward pauses or mispronunciations. Appropriate vocal quality: conversational delivery with moderate vocal variety, articulation and volume; with minimal vocal fillers and/or awkward pauses or mispronunciations. Halting vocal quality: unclear delivery with a lack of volume, excessive rate or monotony; vocal fillers, awkward pauses and mispronunciations. __________ VISUAL AIDS Creative and professional visual aids: easy to read, appropriate font type and size, appropriate colors, concise, relevant to presentation, and contains at least one multimedia component. Appropriate visual aids: generally readable, concise, professional and relevant to the presentation; however, font type, font size, and/or color scheme may be inconsistent; does not incorporate required multimedia component. Ineffective visual aids: difficult to read, distracting, unprofessional, unnecessary slides, and/or inadequate for presentation; does not incorporate required multimedia component. __________ ORGANIZATIONAL PATTERN Effective organizational pattern. Contains all of the components of the presentation as outlined in the instructions including appropriate transitions between each component. Somewhat effective organizational pattern. Contains all of the components of the presentation as outlined in the instructions, but lacks logical sequencing and/or appropriate transitions between each component. Obvious lack of organization. Missing at least one of the required components. Portions of the presentations are not logically connected. __________
- 5. Rubric vs. Evaluation Form Critique Evaluation Form Persuasive Speech – Third Assignment Time: 6 to 8 minutes Speaker Name & #__________________________ Student ID Number____________ Date _________ Topic_____________________________Time_________________ Points possible ____200_______Points Received____________ Grade _________ _______________________________________________________________________ Composition & Delivery of Introduction, Body and Conclusion 45 _____ Was the specific purpose of the speech clear? _____ Did the speaker grab the attention of the audience? _____ Did the speech promote identification among topic, audience, and speaker? _____ Did the introduction arouse interest? _____ Did the introduction adequately preview the message? _____ Could the main points of the speech be identified and comprehended? _____ Were transitions and internal summaries used to tie the speech together effectively? _____ Was the speech design appropriate and used effectively? _____ Did the conclusion help remember the speech? Substance 35 _____ Was the topic worthwhile? _____ Had the speaker done sufficient research? _____ Were the main ideas supported with reliable information? _____ Was testimony or facts used appropriately? _____ Were examples and narratives used effectively? _____ Were appropriate proofs used? _____ Did the reasoning follow an acceptable logical pattern? Overall Presentation & Delivery 60 _____ Was the language clear, simple, and direct? _____ Was the speech presented extemporaneously? _____ Were notes used unobtrusively? _____ Did the speaker seem committed to the topic and present the topic enthusiastically? _____ Did the speaker maintain good eye contact? _____ Did gestures and body language complement ideas? _____ Did the speaker use pauses appropriately? _____ Were presentation aids skillfully integrated into the speech? _____ Did the speech fulfill the specifics of assignment? _____ Did the speech meet high ethical standards? _____ Was the speaker’s voice expressive? _____ Were the rate and loudness appropriate to the material?
- 6. The Evaluation Forms • Collected over the past 12 years • 4 year universities • 2 year colleges • Graduate students • Online forms • Forms left in classrooms • From Speech, English, Business, History, Speaking Competitions, etc.
- 7. Header & Footer Information 0 5 10 15 20 25 30 35 40 45 50 42 25 23 22 22 18 13 13 10 10 10 7 5 4 4 3 2 2 Student Name / Speaker Additional Comments Topic / Title Time / Speech Length Evaluation Scale Key Date Total Points Grade / Score Class Time / Section Points Possible Instructions Evaluator / Instructor Name Time Limit Course Name Time Penalty Outline School Name Student ID
- 9. Category Frequency 0 5 10 15 20 25 30 29 26 24 24 13 12 11 11 10 10 10 7 6 4 4 3 3 3 Delivery / Presentation / Nonverbals Conclusion Introduction Main Points / Body Outline Overall Evaluation / General Organization / Structure Topic Choice Content / Substance / Material Vocal Delivery Nonvocal Delivery Composition / Language Supporting Material / Evidence / Research / Sources Visual Aid Deductions / Penalties Attention Getter Strength of Argument / Effectiveness / Level of Persuasion Ethos / Credibility
- 10. Category Order 0 0.7 1.4 2.1 2.8 3.5 4.2 4.9 5.6 6.3 7.0 1.3 1.3 1.9 2.2 2.7 2.7 3.1 3.3 3.3 3.6 3.6 3.7 4.1 4.3 4.4 4.7 5.1 7.0 Introduction Attention Getter Content / Substance / Material Main Points / Body Strength of Argument / Effectiveness / Level of Persuasion Organization / Structure Topic Choice Vocal Delivery Supporting Material / Evidence / Research / Sources Delivery / Presentation / Nonverbals Composition / Language Conclusion Nonvocal Delivery Visual Aid Outline Ethos / Credibility Overall Evaluation / General Deductions / Penalties
- 11. Typical Categories by Frequency & Order 0 1.2708 2.5417 3.8125 5.0833 1.3 1.9 2.2 2.7 3.1 3.6 3.7 4.4 5.1 Introduction Content / Substance / Material Main Points / Body Organization / Structure Topic Choice Delivery / Presentation / Nonverbals Conclusion Outline Overall Evaluation / General
- 12. Categories • Average 4.84 • Median 5 • Minimum 1 • Maximum 8
- 13. Standard Categories 1. Introduction • Topic Choice & Appropriateness 2. Body • Main Points, Organization & Content 3. Conclusion 4. Delivery 5. Outline, Supporting Material or Overall
- 14. The Criteria
- 15. 0 10 20 30 40 38 35 32 31 30 28 26 25 25 25 25 23 21 21 21 20 19 18 18 17 17 17 16 16 16 16 15 15 15 14 14 14 13 13 13 13 12 11 11 11 11 11 11 10 9 9 9 8 8 7 7 7 7 6 6 6 6 5 5 4 4 Transition / Signposts Attention Getter Gained Audience's Attention / Interest Eye Contact Clear Main Points Logical Structure / Organization Volume Established Credibility Previewed Main Points Quality Supporting Material Summary / Review Rate / Pace Vocal Variety Topic Choice & Appropriateness Adequate Supporting Ideas Cited Sources Formal Outline / Properly Formatted Concise & Clear Language / Word Choice Closure / Favorable Impression / Impact / Clincher Gestures Purpose Statement Tone / Pitch Bibliography Adequate Support Effective & Useful Visual Aids Articulation Movement Clear & Professional Visual Aids Grammar & Pronunciation Physical Delivery / Body Language Enthusiasm Effective use of Note Cards Vocal Delivery Audience Adaptation Announced Thesis Effective Pauses Confident Posture / Poise Extemporaneous Style Related Topic to Audience Restated Thesis Well-Practiced Conversational Style Conforms to the Assignment Ethical & Intelligent Content Internal Summaries Variety of Support Ethos General Fluency Logos Well-Managed Visual Aids Pathos Uses Vivid, Concrete Language / No Jargon Signaled Conclusion Appearance / Professional Attire Topic Narrowed with a Clear Focus Expert Testimony / Quotes Call to Action Facial Expressions Well-Reasoned Arguments Memorable Residual Message Statistics Narratives / Stories / Fables Criteria
- 16. Criteria 0 10 20 30 40 38 35 32 31 30 28 26 25 25 25 25 23 21 21 21 20 19 18 18 17 17 17 16 16 16 16 15 15 15 14 14 14 13 13 13 13 12 11 11 Transition / Signposts Attention Getter Gained Audience's Attention / Interest Eye Contact Clear Main Points Logical Structure / Organization Volume Established Credibility Previewed Main Points Quality Supporting Material Summary / Review Rate / Pace Vocal Variety Topic Choice & Appropriateness Adequate Supporting Ideas Cited Sources Formal Outline / Properly Formatted Concise & Clear Language / Word Choice Closure / Favorable Impression / Impact / Clincher Gestures Purpose Statement Tone / Pitch Bibliography Adequate Support Effective & Useful Visual Aids Articulation Movement Clear & Professional Visual Aids Grammar & Pronunciation Physical Delivery / Body Language Enthusiasm Effective use of Note Cards Vocal Delivery Audience Adaptation Announced Thesis Effective Pauses Confident Posture / Poise Extemporaneous Style Related Topic to Audience Restated Thesis
- 17. Evaluation Scales • Minimum 2 / Maximum 10 • Average & Median 5 • Most offer no scale (51%) • Popular Scales: • Numeric (41%) • (EX) Excellent, (GD)Good, (AV) Average, (FR)Fair, (NI) Needs Improvement • (EX) Excellent, (VG)Very Good, (G)Good, (F)Fair • (+) Excellent (√) Satisfactory (-) Needs Improvement (0) Failed to Complete
- 18. Evaluation Style Transition/Signposts ____ Transition/Signposts 1 2 3 4 5 Transition/Signposts Transition/Signposts Blank 40% Circle 28% List 12% Table 21%
- 19. Feedback Space 1.77 square inches per criteria
- 20. Miscellaneous
- 21. Number of Pages • Average 1.3 • Median 1 • Single Page 76%
- 22. Total Points • Range 50 - 300 • Average 131 • Median 100 • Most listed no points possible (60%)
- 23. Time • Time Limit Range 5:00 to 8:00 minutes • Average of 6:00 • Average Range 5:00-7:00
- 24. Number of Required Sources • Only 7% listed required number of sources • Median 5
- 25. The “Sticky Note” Syndrome
- 26. The Average Presentation Evaluation Form Name ________________________________ Class Time _______ Date __________ Topic _________________________________________________________________ Speech Time _____________ Points Earned ____ / 100 Grade __________ 5 – Excellent 4 – Good 3 – Average 2 – Fair 1 – Needs Improvement Introduction ___ Gained Audience Attention ___ Appropriate Topic Choice ___ Related Topic to Audience ___ Audience Analysis & Adaptation ___ Established Credibility ___ Clear Statement of Purpose ___ Announced Thesis ___ Previewed Main Points Body ___ Logical Organization ___ Clear Main Points ___ Appropriate Supporting Ideas ___ Quality Supporting Material ___ Adequate Supporting Material ___ Cited Sources ___ Clarity of Language ___ Transitions Conclusion ___ Summary ___ Restated Thesis / Residual Message ___ Closed with Impact Delivery ___ Extemporaneous Style ___ Eye Contact ___ Volume ___ Rate ___ Pitch / Tone ___ Vocal Variety ___ Articulation ___ Grammar & Pronunciation ___ Effective use of Pauses ___ Enthusiasm ___ Gestures ___ Movement ___ Confident Posture & Poise Supporting Materials ___ Effective & Useful Visual Aids ___ Clear & Professional Visual Aids ___ Effective Use of Note Cards ___ Formal Outline ___ Bibliography Additional Comments:
- 27. The Average Presentation Evaluation Form Name ________________________________ Class Time _______ Date __________ Topic _________________________________________________________________ Speech Time _____________ Points Earned ____ / 100 Grade __________ 5 – Excellent 4 – Good 3 – Average 2 – Fair 1 – Needs Improvement Introduction ___ Gained Audience Attention ___ Appropriate Topic Choice ___ Related Topic to Audience ___ Audience Analysis & Adaptation ___ Established Credibility ___ Clear Statement of Purpose ___ Announced Thesis ___ Previewed Main Points Body ___ Logical Organization ___ Clear Main Points ___ Appropriate Supporting Ideas ___ Quality Supporting Material ___ Adequate Supporting Material ___ Cited Sources ___ Clarity of Language ___ Transitions Conclusion ___ Summary Supporting Materials ___ Effective & Useful Visual Aids ___ Clear & Professional Visual Aids ___ Effective Use of Note Cards ___ Formal Outline ___ Bibliography Additional Comments:
- 28. ___ Announced Thesis ___ Previewed Main Points Body ___ Logical Organization ___ Clear Main Points ___ Appropriate Supporting Ideas ___ Quality Supporting Material ___ Adequate Supporting Material ___ Cited Sources ___ Clarity of Language ___ Transitions Conclusion ___ Summary ___ Restated Thesis / Residual Message ___ Closed with Impact Delivery ___ Extemporaneous Style ___ Eye Contact ___ Volume ___ Rate ___ Pitch / Tone ___ Vocal Variety ___ Articulation ___ Grammar & Pronunciation ___ Effective use of Pauses ___ Enthusiasm ___ Gestures ___ Movement ___ Confident Posture & Poise Additional Comments: