G325 intro section a 1 a
- 1. Dictionary Definition • The ability to do something well; expertise. • A developed talent or ability Taken from http://www.thefreedictionary.com/skill &http://dictionary.reference.com/browse/skill
- 2. QuestionA Skills Evaluation of Production
- 3. The next 5 weeks will introduce you to part of theA2 exam which is worth 50 marks. You will be evaluating your AS coursework in terms of the skills you have developed and theories. In the A2 exam you will have 1 hour to answer 2 compulsory questions
- 4. Describe and evaluate your skills development over the course of your production work – this can include the preliminary tasks, your actual c/w and any other pieces you have created in the past year. In the exam 1 or 2 of the following areas will be selected for you to write about: DigitalTechnology Creativity Research and planning Post-production Using conventions from real media texts
- 5. There is some cross over between the 5 areas e.g. for Research and Planning you had to research other music magazines, which clearly links to “Using conventions from real media texts” , the final bullet point. In pairs brainstorm what you think the 5 areas mean. Your task is to produce a detailed evaluation of your coursework using all 5 areas.The documents you produce will be vital revision aids for the exam next summer. You must use a variety of ICT/digital technology skills when creating your revision documents.
- 6. As a media student, it is expected that you are up to date with technology.Therefore you should aim to use a different format for each of the 5 questions. SlidesharePrezi http://prezi.com/ Flickr,Tubechop, Scribd, Jing http://www.jingproject.com/?gclid=CN_R9K_WlaICFY -X2AodnGedE A Film and upload toYouTube Voice record / read the words/voki /xtranormal http://www.xtranormal.com/ Post it note film http://www.youtube.com/watch?v=EUUh9KROqf4
- 7. You need to consider the skills you have learnt duringAS with the following software: Adobe Photoshop.The image manipulation program allowed you to manipulate graphics necessary for the magazine. E.g. crop tools such as Marquee (magic wand), Lassos, and colour converters such as Red Eye Corrector, ColourVariations, Colour Dropper, Dodge and Burn, text tools, picture boxes, shape tools, photograph manipulation, layers etc Weblogs e.g. tumblr which allowed you to regularly post about your research & planning, progress and to display your final piece. It also enabled you to leave comments (audience feedback) on each other’s blogs.(This is more for A2)
- 8. You need to consider the skills you have learnt during AS with the following hardware: Digital stills cameras USB cables Lighting Tripods PC/Mac
- 9. What are the pros and cons of the software and hardware(equipment) you used at AS in terms of skills development? How did you use your skills to aid the construction of your task? How has digital technology helped you capture your ideas for media production? In what ways did the technology constrain or enable the production to be developed? How did digital technology allow you to be creative? What benefits do digital technologies offer over analogue? Are they any disadvantages?
- 10. Creativity involves thinking or behaving imaginatively. It might involve challenging conventions or replicating / furthering knowledge of them – what did you do in your c/w? You need to think about the decisions that were made for you (the restrictions put on you by the exam board) e.g. you must make a music magazine.Then consider the creative choices you made e.g. which type/genre of music magazine? etc
- 11. How creative do you think you were in the decisions you made when creating your c/w? Did the technology enhance your creativity or not? What ideas did you communicate and what stylistic techniques did you use? How did it relate to your interests/vision of identity? Was your product influenced by your social environmental? Was this original or did you add something extra to an original media text? Would you take any creative skills into future projects or have you been influenced to engage these skills in any other projects? What was the intended outcome of the production? (Assessment Objectives, preferred readings, promotional purpose etc.) How were these outcomes achieved in terms of page layout and camera shot choices (codes and conventions)? What stylistic techniques were used to appeal to the audience?
- 12. Think about the types of research you carried out: Primary –magazines, internet, questionnaires, audience feedback Secondary – internet, textbooks, blogs for theories Advantages/Disadvantages of your sources: Cost of magazines etc. Accessibility – easy to find? Time consuming? Reliability of sources? Accuracy of sources? Usefulness of sources?
- 13. How did you organise your research and planning? E.g. labels, contents page, blog etc. What did you research? How did drafting help you? How organised were you? What quantitative and qualitative analysis methods were employed? How did the results from these inform the production? (Effectiveness of these kinds of research) How did audience feedback improve your planning? How effectively were draft flat plans followed? What did you learn about working as part of a group or independently? How did you present your research and planning? E.g. wordle, moodboard, flickr, scribd, slideshare etc (This will be for A2 as we presented research as a hard copy)
- 14. Post Production at AS might have consisted of editing images and putting text together on Photoshop. This is very similar to the software listed as part of Digital technology (see previous slide). You need to identify all of the steps you took once you had photographed – to do this accurately it will be helpful to look at your work and make a list of everything you did in order to get to the finished stage. What editing decisions were made? How did they inform the production? What particular editing tools were used and to what effect? How did the post-production process enhance the overall production?
- 15. What conventions of music magazines openings did you apply to your c/w? Identify real media texts and explain how your text is similar and different. In what ways were media conventions adhered to? For example, did your short film have little or no dialogue? What media theories were utilised? Were the representations involved appropriate to the product? Specific and in depth description of the skills in question must be included, e.g. how was the marquee tool used in Adobe Photoshop to edit a photo for the contents page? “Creativity is always constrained by generic conventions”. To what extent did you adhere to or subvert generic conventions in the creation of your media products.
- 16. DigitalTechnology Research and planning Post-production Using conventions from real media texts Creativity Your poster must include the following: 1. A definition (tip – refer to your skills development grid from AS) 2. What you did for your coursework that comes under this category. 3. Examples of skills you may have in this area. 4. Images to illustrate all of the above.
- 17. You have until the end of this summer term 5 weeks – to complete this task. Set up an A2 MediaQ1A Blog. Send me the link to so that I can access it and add it to the our A2 blog http://a2mediaq1a.tumblr.com/
- 18. http://www.slideshare.net/naamah/as-to-a2- intro-22478250?from_search=1 media mag and interesting slideshare http://petesmediablog.blogspot.co.uk/2010/0 1/creativity-g325-questions-on- production.html creativity http://longroadmusicvideo.blogspot.co.uk/ Overview of research and planning