Getting2Alpha: accelerate innovation with game design smarts
Download as PPTX, PDF4 likes1,076 views
The document outlines a systematic approach for entrepreneurs to develop early product ideas effectively, emphasizing the importance of understanding early customers and their needs. It highlights Amy Jo Kim's MVP methodology as a way to accelerate product development and ensure better market fit. The document also mentions various testimonials praising the process and its potential ROI.
Getting2Alpha: accelerate innovation with game design smarts
- 1. innovate faster and smarter
- 2. Can you control the fate of your hot idea?
- 3. Can you answer these questions? 1. Who are my early customers? 2. What are their habits & needs? 3. How do I engage them over time?
- 4. Amy Jo Kim, Ph.D. • Social Game Designer • Entrepreneur • Startup Coach
- 5. 1. Reduce time-to-market 2. Improve product/market fit 3. Make 6 months of progress in 6 weeks
- 6. Amy Jo has a refined and effective process for bringing early product ideas to life. Blair Ethington VP, Covet Fashion
- 7. Amy Jo’s MVP methodology is fantastic. The ROI you’ll see is a no-brainer. Ofer Leidner President, Happify
- 8. Amy Jo helped us create our MVP in record time. An invaluable investment that’s still paying off. Ranan Lachman CEO, Pley
- 9. Do you have a hot idea and a desire to… 1. Create a highly-engaging product 2. Achieve mass-market success 3. Speed up design & development
- 10. step-by-step system for testing early ideas with the right customers
- 11. Innovate faster and smarter Save time with proven templates Stay focused with weekly design sprints Sharpen your thinking with 1:1 coaching
- 12. “A step-by-step system for learning from customers & creating a product they’ll love.” ”Expert tools & support to connect our ideas and prototypes to real customer needs” ”An actionable framework for turning startup ideas into concrete reality”
- 13. Early product development starts with getting2alpha.com
Editor's Notes
- #2: Do you want to innovate faster and smarter? There are many hot ideas - and only a few successful products.
- #3: How do you launch a successful product - and sustain that success over time? How do you control the fate of your hot idea?
- #4: There are no simple answers - but asking these questions early in development will give you a much better shot at success Who are my early passionate customers - the ones who can’t wait to get their hands on what I’m building? What are their habits and needs? And how can I piggyback on those insights to create something they’ll love? Once they’re initially hooked, how do I keep them engaged and interested over time?
- #5: I’m Amy Jo Kim - social game designer, entrepreneur, and startup coach. I’ve worked with top companies to bring innovative products to life - including MTV, Disney, Electronic Arts, Netflix, and the New York Times.
- #6: I started Getting2Alpha to share what I’ve learned about the habits and practices that lead to successful innovation. This program will Dramatically reduce your time-to-market Quickly improve your product/market fit and Help you make 6 months of progress in 6 weeks
- #7: One of the products we helped bring to life is Covet Fashion — a wildly successful mobile game by Crowdstar with over 3 million players.
- #8: Another great client is Happify - we helped them turn their early ideas for a science-based game into a leading digital health service.
- #9: And we helped Pley - a fast-growing toy rental service - turn their vision for a player community into a high-learning video-sharing MVP that delighted their early customers - and accelerated their growth.
- #10: So, if you’re an innovator or entrepreneur with a hot idea and a desire to: Create a highly-engaging product Achieve mass-market success Speed up design & development This program is for you
- #11: We’ve created a step-by-step system — with modular content — to help you test your early ideas with the right customers, and develop a compelling experience
- #12: We help you innovate faster and smarter by giving you proven templates to speed you through the design process weekly sprints to keep you focused and productive and 1:1 coaching to sharpen your thinking and give you expert feedback
- #13: We’ve helped dozens of entrepreneurs succeed with this program. They’ve worked hard and gotton AMAZING results — and we’d love to do the same for you.
- #14: So if you want to leverage game design smarts to build a better product in less time - check out the details on getting2alpha.com — and reach out if you think Getting2Alpha is right for you. Happy Hacking!