GIP - Implementation Planning Tier 2
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This document provides guidance on developing an implementation plan for strategies. It outlines common mistakes like using pre-planned channels without understanding strategic needs, not developing new channels for strategies, and implementing strategies without connecting them to timelines. The objectives are to understand how to plan implementation activities involving field and board offices to grow programs. The steps outlined are to decide target audiences, define appropriate channels per audience, define key messages, and cross-check channels and messages against timelines. The output is an implementation plan connecting strategies and KPIs to target audiences, channels, messages, activities, responsibilities, and exchange project timelines. Guidance is provided on audiences, channels, messages, and ensuring channels are not overloaded and support
GIP - Implementation Planning Tier 2
- 1. GIP – Implementation Planning for Tier 2
- 4. “ We use the channels which are planned for us every year, without understanding what the strategy needs
- 5. “ We do not come up with new channels if need for specific strategies
- 6. “ We try to implement strategies without connecting it to the exchange timeline
- 7. “ We do not reach all of our audiences
- 8. “ We spread the same message to our all our audiences
- 9. “ We spread the wrong message to via the wrong channel
- 10. Why? We need plan how to bring strategies from the MC to LC level!
- 11. Session Objectives I understand how to plan implementation activities for projects to grow programs (involving FO and BO)
- 12. The Steps. 1. Decide your targets audiences 2. Define the channels you need per target audience How to build an implementation plan. 3. Define the key messages for that audience/per channel if needed 4. Cross check the channels to prioritize messages & check timeline for implementation
- 13. Prog ram Cluster 1&2 Strategy 1 & KPI Strategy 2 & KPI Strategy 3 & KPI Cluster 1 All clusters Activitie s Resp The Output Implementation plan Activitie s Resp Implementation plan Activitie s Resp Implementation plan Exchange Project(s) Exchange Project(s) Exchange Project(s)
- 14. The Output
- 15. With who do you need to implement this strategy? Connect this directly to the clusters from the growth model Think of MC, LC VPs (FOBO), members, Boards, externals etc Target Audience
- 16. NOTE With deciding which audience you need to reach, take into account your growth model & clusters!
- 17. What is the timeline of implementation for this strategy? Which channels are available? Connect the channels to the audiences Understand what the channel can be used for (which message) Come up with new channels or adjust current ones if needed! Channels
- 18. Internal Comms
- 19. Create key messages for every audience! Customize for different channels if needed Not every audience needs to get the same message!! Message
- 20. Yay! You know how you want to implement your strategies! Now you need to take a look at the channels… are you overloading them? You cannot send too many messages in one channel! Is the timeline supporting the strategy implementation? Channel Check
- 22. Let’s Make it Happen!
Editor's Notes
- #2: Flow: Why is planning for implementation important? Context; many strategies are already there, we need to keep it simple We need to implement with our LCs to grow our programs.. 80% of our time.. So we better plan for it. Differences per tier – make connection to the growth model
- #3: Ask them… why they think? What is their experience with implementation planning? Explain that only since the last one or two years in AIESEC we have become aware of the importance of planning of implementation activties
- #4: Go into common mistakes first to illustrate how we are making these mistakes. The examples following should be familiar for them. You can give examples from your own experience.
- #12: Session objectives
- #13: Explain four steps
- #14: Recap of the output, so they understand and when they do the exercise they can start working towards this.
- #16: Give more time to improve based on feedback, add KPIs and MoS.
- #18: Give more time to improve based on feedback, add KPIs and MoS.
- #19: Give more time to improve based on feedback, add KPIs and MoS.
- #20: Give more time to improve based on feedback, add KPIs and MoS.
- #21: Give more time to improve based on feedback, add KPIs and MoS.
- #22: Example of the AI Plan, what kind of projects we came up with. We have the ‘clusters or tiers’ within the projects. We have strategic acitvities & implementation activities..