Growing a design team in a product-driven organisation, while having fun
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The document discusses growing a design team in a product-driven company while having fun. It introduces Franco as the Experience Design Director who wants to design at a larger scale than he can individually. It also introduces three other members of the team - Mareesa as the Manager Manager, Nikola as the Creative Visionary, and Tam as the People Manager. The document then discusses three potential organizational structures for the team - The Functional Team, The Community of Practice, and The Instigators' Squad. It outlines several challenges and missions for the team, including establishing a shared understanding, ensuring the team doesn't become a bottleneck, and changing an existing product from the inside out.
Growing a design team in a product-driven organisation, while having fun
- 1. Growing a design team in a product-driven company, while having fun FRANCO PAPESCHI @bobbywatson + UX AUSTRALIA 2015 Brisbane, August 28th
- 2. EXPERIENCE DESIGN DIRECTOR, THE GAME
- 4. FRANCO THE PROMOTED PRACTIONER Design at a larger scale than he could by himself BUSINESS SKILL UX SKILL INDUSTRY SKILL PEOPLE MANAGEMENT CREATIVITY / VISION
- 5. MAREESA THE MANAGER MANAGER Influence the the company does business BUSINESS SKILL UX SKILL INDUSTRY SKILL PEOPLE MANAGEMENT CREATIVITY / VISION
- 6. NIKOLA THE CREATIVE VISIONARY Change the world, one big jump ahead at a time BUSINESS SKILL UX SKILL INDUSTRY SKILL PEOPLE MANAGEMENT CREATIVITY / VISION
- 7. TAM THE PEOPLE MANAGER Make the team shine BUSINESS SKILL UX SKILL INDUSTRY SKILL PEOPLE MANAGEMENT CREATIVITY / VISION
- 9. THE WORLDS SELECT THE FUNCTIONAL TEAM Single team, working on projects for different product teams. Neither centralised nor distributed ORGANISATIONAL STRUCTURE COMPANY’S UX MATURITY SIZE OF TEAM: TEAM SENIORITY: TEAM COHESION:
- 10. THE WORLDS SELECT THE COMMUNITY OF PRACTICE Distributed individuals, mostly attached to single products ORGANISATIONAL STRUCTURE COMPANY’S UX MATURITY SIZE OF TEAM: TEAM SENIORITY: TEAM COHESION:
- 11. THE WORLDS SELECT THE INSTIGATORS’ SQUAD Small team, moving from one key project to another. Risk of becoming an Ivory Tower ORGANISATIONAL STRUCTURE COMPANY’S UX MATURITY SIZE OF TEAM: TEAM SENIORITY: TEAM COHESION:
- 13. MISSIONS THE
- 14. MAKE THE TEAM
- 16. MAKE THE HEART OF A NEW TEAM BEAT
- 19. Spectrum of User Experience Oliver Reichenstein - iA inc. (2009) https://www.flickr.com/photos/formforce/3663684287/sizes/o/
- 20. Defining the user experience function: innovation through organizational design Jon Innes (2007)
- 21. Our skills
- 22. Design skills ‘Connect’ skills Product knowledge Industry knowledge Empathy Entrepreneurial spirit
- 23. YOU ARE NOT ALONE CHALLENGE 02
- 24. Agile development and UX: (non) parallel tracks Lynn Millar
- 25. How do we fit in projects?
- 27. Devs checking usability tests Usability tests + live feed + video synthesis
- 28. Quick wins
- 30. Where do we put our energies? Objectives & Key Results (OKRs) John Doerr Keyresult Key result Key result Keyresult Key result Key result Objective Keyresult Key result reult Key result Key result Objective Key result Key result Keyresult Key result Objective
- 31. Team’s objectives Define next generation experiences Reduce usability barriers for students in their first month Improve teaching experience
- 32. How do we capture creative potential?
- 33. SHARED UNDERSTANDING YOU ARE NOT ALONE SAME-ISH DIRECTION MAKE THE HEART OF A NEW TEAM BEAT
- 35. WELL DONE!
- 36. MAKE TEAM SCALE TO HAVE AN IMPACT
- 37. More than one focus XD team
- 38. CHALLENGE 01 DON’T BE A BOTTLENECK
- 41. Changing the team model From To
- 42. Pic or it didn’t happen
- 45. Always up for a storm
- 46. Always chat with the team
- 47. YOU ARE (IN) THE MACHINE, NOW
- 48. Find projects that act as best practice
- 49. DON’T BE A BOTTLENECK NOTHING STAYS QUIET YOU ARE THE MANCHINE NOW MAKE TEAM SCALE TO HAVE AN IMPACT
- 50. TOOLS PROJECT MANAGER PAPER ON WALLS GUIDELINES, PRINCIPLES & FRAMEWORKS CHATS & 1 TO 1 PROJECT CHAMPIONS CATALOGUE OF WINS SHIP & ITERATE
- 51. YAY!
- 52. 03 CHANGE A PRODUCT INSIDE OUT
- 53. TOOLS PROJECT MANAGER PRINTS ON WALLS GUIDELINES, PRINCIPLES & FRAMEWORKS CHATS & 1 TO 1 PROJECT CHAMPIONS CATALOGUE OF WINS SHIP & ITERATE DESIGN PROCESS OKRs PRESENTATIONS & DEMOS COMPETENCY MODEL QUICK WIN DESIGN JAMS
- 54. BONUS GADGETS
- 55. Senior UX Senior UI Creative Director Growing a design team in a product-driven company, while having fun Join us FRANCO PAPESCHI @bobbywatson