Perception of hazards is influenced by the information we receive and how we filter and distort it, leading to perceptions that may not match reality. As a result, individual, community and national responses to hazard risks are significantly shaped by perception. A model of human perception and response shows that natural hazards pass through a perceptual environment before eliciting a behavioral response, with increasing distance and impersonality affecting this process. Perceptions of acceptance, dominance, or adaptation then determine responses of doing nothing and accepting losses, pursuing technological solutions, or adapting lifestyles and behaviors respectively.