How an Open Architecture and APIs are Modernizing Call Recording
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
How Open Architectures and APIs are
Modernizing Call Recording
Enterprise Communications Academy Webcast Series
Risa Eldridge, senior product manager
Carl Blume, product marketing
November 30, 2016
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Safe Harbor Statement
The following is intended to outline our general product direction. It is intended for
information purposes only, and may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality, and should not be relied upon
in making purchasing decisions. The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole discretion of Oracle.
3
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
APIs: Keystone to Digital Transformation Projects
• Where are APIs used?
– Mobile experiences
– Web architectures
– Cloud applications
• Why are APIs used?
– Accelerate application development
– Enable reusable services
– Enable secure mashups
4
57%
Of enterprises using
APIs are tying back-end
systems together*
85%
Of enterprises using
APIs are embedding
business logic*
*State of APIs, Apigee
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 5
Walled Garden of Incumbent Recording Solutions
• No external access to recording files
• Limited ability to use external analytics
• Limited ability to integrate recording into business apps
• High cost and complexity
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Oracle Interactive Session Recorder Modernizes Recording
• Increases business agility
• Reduces cost
Open
Architecture
• Dramatically simplifies network
infrastructure
Trunk Recording
Interface
• Simplifies compliance
• Enables easy access to recordings
Granular
Controls
• Reduces TCOModular
Scalability
6
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Oracle Open Architecture for Call Recording
IETF SIPREC
• Efficiently forks calls at ingress
Web Services
• Integrates with IVR, CTI, business
automation and analytics apps
NFS and iSCSI
• Leverages low-cost enterprise NAS/SAN
storage
Web Services
NAS/SAN
IETF SIPREC
NFS
iSCSI
Apps
7
IP Voice,
Toll Free
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Contact Center
IP Voice,
Toll FreeSIP Trunks
Line-side
Recorder
Trunk-side
Recorder
SIPREC
Trunk
Interface
Line
Interface
Line Vs. Trunk Connections for Recording Servers
8
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Trunk Side Recording Benefits
Simplifies recording
rules
• 100% call coverage
Captures entire
customer interaction
• Life of the call
Reduces cost
• Eliminates costly ACD
license fees
Reduces network
complexity
• Consolidate Ethernet
connections
Improves recording
quality and reliability
• Speaker separated
ingress audio
9
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Rich Web Services APIs for Easy Application Integration
• REST interface
– Enables business applications to initiate
and control recording sessions
• SOAP interface
– Enables analytics applications to
access/analyze recording files
• VoiceXML interface
– Enables IVR and speech recognition
applications to initiate and control
recording sessions
10
Applications can invoke recording functions and access files
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Partner Partner Description Joint Solution
The leader in speech and customer
engagement analytics
Contact center speech analytics
The leader in cloud-based
communications archiving and analytics
Contact center speech analytics
A global leader in customer
management
VoiceXML interoperability with
Convergys cloud IVR service
The world's leading provider of insider
threat management software
Screen recording solution
A global communication software and
service provider
SIPREC interoperability and integrated
Broadworks dashboard
Proven Integration with 3rd Party Applications
11
Leverage best of breed solutions
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
• Leverage enterprise NAS and SAN
networks
– Enables low-cost hierarchical storage
management
– Enables HA/DR strategies
Application
NAS
Open Storage Interfaces
12
SAN
ERP CRM
Eliminate costly dedicated recording arrays
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Granular Controls Simplify Compliance Recording
Customer
Agent
IVR
Supervisor
Expert
13
Capture only desired interactions
• Dynamically Start/Stop/Pause
recordings
− Easily omit personal information for
compliance (PCI DSS)
− Eliminate cumbersome redaction
• Control recordings through REST APIs
− Automate capture of required
interactions through business
processes
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Customer Case Studies
14
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Fortune 500 Bank Saves $Millions in Compliance Costs
• Challenges
– Replace costly consumer payment confirmation statements
with spoken confirmation number backed by transaction
recording
– Incumbent recording solutions proved too costly and complex
to handle IVR recording.
– PCI standards required credit card information be omitted
from the recording
• Oracle Solution
– Use ISR’s VXML interface to record only the interactions of
interest and omit credit card information
– Convergys integrated ISR with its cloud-based IVR in two
weeks
– Custom metadata added to recordings for fast retrieval
– Customer saves $Millions, annually
15
Customer Overview
• Fortune 500, U.S.-based
commercial and consumer bank
• Over 15M customers
• Operations in more than half of
U.S.
• Over 50,000 employees
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Major Insurance Company Records Customer Claims
• Challenges
– Legacy line-side recording solution discontinued by
vendor
– Business process requires claims agent to record
portions of customer interactions for dispute
resolution
– CIO requires flexible platform to support multiple
applications and departments (sales, service, claims,
etc.)
• Oracle Solution
– Claims application serving 2,500 agents integrates
with ISR REST API for flexible start/stop/pause
recording
– SOAP interface provides access to recording files
– Multi tenant architecture enables each department
to integrate its own applications
16
Customer Overview
• U.S.-based auto insurance
company
• More than 25,000 employees
• Fortune-ranked
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
Telecommunications Company Offers Recording as a Service
• Challenges
– Offer a mobile network recording service to UK
financial services firms subject to FSA regulation
– Enable secure customer access and management
of recordings and download capability
• Oracle Solution
– ISR records calls to the mobile phones in the
customer’s plan that are subject to regulation
– Recording files and metadata are transferred to
to Cognia analytics platform for customer access
and management
17
Customer Overview
• Multinational
telecommunications company
• More than 100,000 employees
• Operations in 26 countries
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. |
ISR Modernizes Call Recording
• Highly efficient and cost-effectiveSIPREC trunk interface
• Rapid integration with apps and IVRsOpen web APIs
• Capture only interactions required for compliance
Powerful recording
controls
• Efficient pooling and HA configurationsFlexible NAS/SAN storage
18
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 19
Next Steps Toward a Modern Call Recording Infrastructure
1. Identify a use case
 New LoB requirement
 Start/stop controls
needed
 3rd party analytics
required
2. Deploy ISR
infrastructure
 Virtualized Linux
application
 SIPREC trunk
connection
 Enterprise storage
connection
3.Integrate applications
 REST development
 VoiceXML
 SOAP
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 20
Eliminating Compliance Recording Cost
and Complexity with Oracle ISR
(whitepaper)
Oracle Communications Fraud and
Compliance Solution (solution brief)
Telelanguage Improves Operations with
Oracle ISR, (video case study)
ISR Datasheet
Resources
Enterprise Communications
Academy Webcast Series
Digitally Transforming Your
Communications Infrastructure - Best
Practices for Success
Accelerate Time to Market for
Subscription Services with Cloud
Billing
Are You Vulnerable to IP Telephony
Fraud and Cyber Threats?
Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 21
How an Open Architecture and APIs are Modernizing Call Recording

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How an Open Architecture and APIs are Modernizing Call Recording

  • 2. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | How Open Architectures and APIs are Modernizing Call Recording Enterprise Communications Academy Webcast Series Risa Eldridge, senior product manager Carl Blume, product marketing November 30, 2016
  • 3. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. 3
  • 4. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | APIs: Keystone to Digital Transformation Projects • Where are APIs used? – Mobile experiences – Web architectures – Cloud applications • Why are APIs used? – Accelerate application development – Enable reusable services – Enable secure mashups 4 57% Of enterprises using APIs are tying back-end systems together* 85% Of enterprises using APIs are embedding business logic* *State of APIs, Apigee
  • 5. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 5 Walled Garden of Incumbent Recording Solutions • No external access to recording files • Limited ability to use external analytics • Limited ability to integrate recording into business apps • High cost and complexity
  • 6. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Oracle Interactive Session Recorder Modernizes Recording • Increases business agility • Reduces cost Open Architecture • Dramatically simplifies network infrastructure Trunk Recording Interface • Simplifies compliance • Enables easy access to recordings Granular Controls • Reduces TCOModular Scalability 6
  • 7. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Oracle Open Architecture for Call Recording IETF SIPREC • Efficiently forks calls at ingress Web Services • Integrates with IVR, CTI, business automation and analytics apps NFS and iSCSI • Leverages low-cost enterprise NAS/SAN storage Web Services NAS/SAN IETF SIPREC NFS iSCSI Apps 7 IP Voice, Toll Free
  • 8. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Contact Center IP Voice, Toll FreeSIP Trunks Line-side Recorder Trunk-side Recorder SIPREC Trunk Interface Line Interface Line Vs. Trunk Connections for Recording Servers 8
  • 9. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Trunk Side Recording Benefits Simplifies recording rules • 100% call coverage Captures entire customer interaction • Life of the call Reduces cost • Eliminates costly ACD license fees Reduces network complexity • Consolidate Ethernet connections Improves recording quality and reliability • Speaker separated ingress audio 9
  • 10. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Rich Web Services APIs for Easy Application Integration • REST interface – Enables business applications to initiate and control recording sessions • SOAP interface – Enables analytics applications to access/analyze recording files • VoiceXML interface – Enables IVR and speech recognition applications to initiate and control recording sessions 10 Applications can invoke recording functions and access files
  • 11. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Partner Partner Description Joint Solution The leader in speech and customer engagement analytics Contact center speech analytics The leader in cloud-based communications archiving and analytics Contact center speech analytics A global leader in customer management VoiceXML interoperability with Convergys cloud IVR service The world's leading provider of insider threat management software Screen recording solution A global communication software and service provider SIPREC interoperability and integrated Broadworks dashboard Proven Integration with 3rd Party Applications 11 Leverage best of breed solutions
  • 12. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | • Leverage enterprise NAS and SAN networks – Enables low-cost hierarchical storage management – Enables HA/DR strategies Application NAS Open Storage Interfaces 12 SAN ERP CRM Eliminate costly dedicated recording arrays
  • 13. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Granular Controls Simplify Compliance Recording Customer Agent IVR Supervisor Expert 13 Capture only desired interactions • Dynamically Start/Stop/Pause recordings − Easily omit personal information for compliance (PCI DSS) − Eliminate cumbersome redaction • Control recordings through REST APIs − Automate capture of required interactions through business processes
  • 14. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Customer Case Studies 14
  • 15. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Fortune 500 Bank Saves $Millions in Compliance Costs • Challenges – Replace costly consumer payment confirmation statements with spoken confirmation number backed by transaction recording – Incumbent recording solutions proved too costly and complex to handle IVR recording. – PCI standards required credit card information be omitted from the recording • Oracle Solution – Use ISR’s VXML interface to record only the interactions of interest and omit credit card information – Convergys integrated ISR with its cloud-based IVR in two weeks – Custom metadata added to recordings for fast retrieval – Customer saves $Millions, annually 15 Customer Overview • Fortune 500, U.S.-based commercial and consumer bank • Over 15M customers • Operations in more than half of U.S. • Over 50,000 employees
  • 16. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Major Insurance Company Records Customer Claims • Challenges – Legacy line-side recording solution discontinued by vendor – Business process requires claims agent to record portions of customer interactions for dispute resolution – CIO requires flexible platform to support multiple applications and departments (sales, service, claims, etc.) • Oracle Solution – Claims application serving 2,500 agents integrates with ISR REST API for flexible start/stop/pause recording – SOAP interface provides access to recording files – Multi tenant architecture enables each department to integrate its own applications 16 Customer Overview • U.S.-based auto insurance company • More than 25,000 employees • Fortune-ranked
  • 17. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Telecommunications Company Offers Recording as a Service • Challenges – Offer a mobile network recording service to UK financial services firms subject to FSA regulation – Enable secure customer access and management of recordings and download capability • Oracle Solution – ISR records calls to the mobile phones in the customer’s plan that are subject to regulation – Recording files and metadata are transferred to to Cognia analytics platform for customer access and management 17 Customer Overview • Multinational telecommunications company • More than 100,000 employees • Operations in 26 countries
  • 18. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | ISR Modernizes Call Recording • Highly efficient and cost-effectiveSIPREC trunk interface • Rapid integration with apps and IVRsOpen web APIs • Capture only interactions required for compliance Powerful recording controls • Efficient pooling and HA configurationsFlexible NAS/SAN storage 18
  • 19. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 19 Next Steps Toward a Modern Call Recording Infrastructure 1. Identify a use case  New LoB requirement  Start/stop controls needed  3rd party analytics required 2. Deploy ISR infrastructure  Virtualized Linux application  SIPREC trunk connection  Enterprise storage connection 3.Integrate applications  REST development  VoiceXML  SOAP
  • 20. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 20 Eliminating Compliance Recording Cost and Complexity with Oracle ISR (whitepaper) Oracle Communications Fraud and Compliance Solution (solution brief) Telelanguage Improves Operations with Oracle ISR, (video case study) ISR Datasheet Resources Enterprise Communications Academy Webcast Series Digitally Transforming Your Communications Infrastructure - Best Practices for Success Accelerate Time to Market for Subscription Services with Cloud Billing Are You Vulnerable to IP Telephony Fraud and Cyber Threats?
  • 21. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | 21