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20090116 Powerpoint ontwerp.jpg




                                  Workshop From Patent to Business




                                                        Holding Technopolis Twente (HTT)
                                     The commercialization of university research: how does it work at the UT ?




                                                    Kees Eijkel, managing director HTT
20090116 Powerpoint ontwerp.jpg




                                    Start-ups and growers     Innovative companies      Inspiring Campus


                                  Education, training, coaching                                Soft Landing

                                    Business Development and IP

                                      Financing networks                                   Financing

                                                            SME portal to knowledge

                                                      R&D Open Innovation joint ventures

                                        Equipment, labs, incubator services, entrepreneur/legal support

                                                                                        Area development

                                  Events: interaction, collision: flow of talent, knowledge, money, information

                                                    Awareness, communication, positioning
20090116 Powerpoint ontwerp.jpg




                                               What is HTT ?
                                  • Holding Technopolis Twente
                                  • 100% owned by the University of Twente
                                  • Acts as a Holding Company for shares in
                                    companies for the University
                                   – On the basis of transferred Intellectual Property
                                     (IP) and rights
                                  • Executive Management: Kees van Ast and
                                    Kees Eijkel
20090116 Powerpoint ontwerp.jpg




                                           The formal situation
                                  • IP owner is your employer
                                   – UT (HTT acts for UT)
                                   – Unless IP has been transferred upfront in
                                     industrial contract
                                   – STW aligns with UT approach if User
                                     Committee does not use it rights
                                  • IP is more than patents alone !
                                   – Know-how, source codes, secrets, designs, etc.
20090116 Powerpoint ontwerp.jpg




                                     The Process of Commercialization

                                  • Research
                                    – Sometimes with third party rights
                                  • Signaling possible opportunities
                                    – YOU !, your research group, or business director of your
                                      institute
                                  • Developing the business case
                                    – BusDev Team UT/Kennispark together with you, research
                                      group and institute
                                  • Transfering the business case
                                    – To a company or start-up
                                    – In trade for … ??
20090116 Powerpoint ontwerp.jpg




                                       Research: it all starts with your work

                                  • Research
                                    – Focused at academic excellence
                                    – Sometimes coupled to external parties (with rights)
                                  • Signaling the potential economic value of your
                                    work: who plays a role ?
                                    – YOURSELF ! In research, in signaling opportunities and perhaps in
                                      commercialization
                                    – Research group, Institute, BusDev Team
                                    – Sometimes outside-in
                                  • Sometimes some preparatory work possible
                                    within research group for commercialization
20090116 Powerpoint ontwerp.jpg




                                       Developing the opportunity: BusDev
                                                     Team

                                  • Business Development Team works at your
                                    institute
                                  • Coordinated by Kennispark
                                  • Goal
                                   –   Select cases that look promising
                                   –   Maturization
                                   –   Making them ready for transfer
                                   –   Or dispose of them underway…
                                   –   Arrange things with research group, Institute, UT
                                   –   Arrange things with third parties (STW, Industry, EU, …)
20090116 Powerpoint ontwerp.jpg




                                           Transfer: to whom ?
                                  • Existing industry
                                   – License deal
                                   – Sale of IP
                                   – Using IP to attract new research projects
                                  • New business
                                   – Start-up
                                   – Often in exchange for shares
                                     • A start up has no money
                                     • No clear valuation of IP yet
20090116 Powerpoint ontwerp.jpg




                                                   Model
                                      Systems
                                     Integrators


           Sustaining
                                                                  Firms with dominant
                                     Virtuous          Virtuous
            Factor                                     Demand        market share
             Inputs                   Cycle

                                                                    Niche players
                                     Suppliers
                                         *
                                    D. Systems
                                    Integrators             Dominant firms: gate keeping
                                                               Entrepreneurial firms
             Disruptive              Disruptive        Unmet      Industrial losers
              Factor                                   Demand
               Inputs
                                       Cycle                     Progressive firms
                                                               from other industries
                                  Emergent Suppliers           (share instead of $$)
20090116 Powerpoint ontwerp.jpg




                                        Formal roles in the process
                                  •Preparation of IP by BusDev Team, decision:
                                   management HTT
                                  •Transfer of IP by management HTT in alignment with
                                   Managing Director of your Institute

                                  •Often we transfer more than just formal IP
                                    –   Right to bid on future IP in field on interest
                                    –   Know-how
                                    –   Non-refrigerator clause
                                    –   Etc.
20090116 Powerpoint ontwerp.jpg




                                    How do we structure a deal ?
                                  •Fair deal
                                    – Competitors (market value)
                                    – Tax payer (from public to private)


                                  •Equal share of
                                    – Mature IP basis
                                    – Mature entrepreneurial team (with milestones !)
                                    – Seed investment round
                                  •Entrepreneurs and HTT: founder shares

                                  •IT tends to have weaker IP position
                                  •LS tends to have stronger IP position
20090116 Powerpoint ontwerp.jpg




                                              Revenues on IP

                                  •Through shares of licenses

                                  •Net results
                                   – 1/3 patent fund and support
                                   – 1/3 institute on behalf of research group
                                   – 1/3 inventors
20090116 Powerpoint ontwerp.jpg




                                                HTT position
                                  • Founder shares
                                  • Interest of UT and research team
                                  • Interest in growing jobs
                                  • Ecosystem

                                  • Targets for financial partner and exit
                                    scenario in longer term (or from start)

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Htt 1

  • 1. 20090116 Powerpoint ontwerp.jpg Workshop From Patent to Business Holding Technopolis Twente (HTT) The commercialization of university research: how does it work at the UT ? Kees Eijkel, managing director HTT
  • 2. 20090116 Powerpoint ontwerp.jpg Start-ups and growers Innovative companies Inspiring Campus Education, training, coaching Soft Landing Business Development and IP Financing networks Financing SME portal to knowledge R&D Open Innovation joint ventures Equipment, labs, incubator services, entrepreneur/legal support Area development Events: interaction, collision: flow of talent, knowledge, money, information Awareness, communication, positioning
  • 3. 20090116 Powerpoint ontwerp.jpg What is HTT ? • Holding Technopolis Twente • 100% owned by the University of Twente • Acts as a Holding Company for shares in companies for the University – On the basis of transferred Intellectual Property (IP) and rights • Executive Management: Kees van Ast and Kees Eijkel
  • 4. 20090116 Powerpoint ontwerp.jpg The formal situation • IP owner is your employer – UT (HTT acts for UT) – Unless IP has been transferred upfront in industrial contract – STW aligns with UT approach if User Committee does not use it rights • IP is more than patents alone ! – Know-how, source codes, secrets, designs, etc.
  • 5. 20090116 Powerpoint ontwerp.jpg The Process of Commercialization • Research – Sometimes with third party rights • Signaling possible opportunities – YOU !, your research group, or business director of your institute • Developing the business case – BusDev Team UT/Kennispark together with you, research group and institute • Transfering the business case – To a company or start-up – In trade for … ??
  • 6. 20090116 Powerpoint ontwerp.jpg Research: it all starts with your work • Research – Focused at academic excellence – Sometimes coupled to external parties (with rights) • Signaling the potential economic value of your work: who plays a role ? – YOURSELF ! In research, in signaling opportunities and perhaps in commercialization – Research group, Institute, BusDev Team – Sometimes outside-in • Sometimes some preparatory work possible within research group for commercialization
  • 7. 20090116 Powerpoint ontwerp.jpg Developing the opportunity: BusDev Team • Business Development Team works at your institute • Coordinated by Kennispark • Goal – Select cases that look promising – Maturization – Making them ready for transfer – Or dispose of them underway… – Arrange things with research group, Institute, UT – Arrange things with third parties (STW, Industry, EU, …)
  • 8. 20090116 Powerpoint ontwerp.jpg Transfer: to whom ? • Existing industry – License deal – Sale of IP – Using IP to attract new research projects • New business – Start-up – Often in exchange for shares • A start up has no money • No clear valuation of IP yet
  • 9. 20090116 Powerpoint ontwerp.jpg Model Systems Integrators Sustaining Firms with dominant Virtuous Virtuous Factor Demand market share Inputs Cycle Niche players Suppliers * D. Systems Integrators Dominant firms: gate keeping Entrepreneurial firms Disruptive Disruptive Unmet Industrial losers Factor Demand Inputs Cycle Progressive firms from other industries Emergent Suppliers (share instead of $$)
  • 10. 20090116 Powerpoint ontwerp.jpg Formal roles in the process •Preparation of IP by BusDev Team, decision: management HTT •Transfer of IP by management HTT in alignment with Managing Director of your Institute •Often we transfer more than just formal IP – Right to bid on future IP in field on interest – Know-how – Non-refrigerator clause – Etc.
  • 11. 20090116 Powerpoint ontwerp.jpg How do we structure a deal ? •Fair deal – Competitors (market value) – Tax payer (from public to private) •Equal share of – Mature IP basis – Mature entrepreneurial team (with milestones !) – Seed investment round •Entrepreneurs and HTT: founder shares •IT tends to have weaker IP position •LS tends to have stronger IP position
  • 12. 20090116 Powerpoint ontwerp.jpg Revenues on IP •Through shares of licenses •Net results – 1/3 patent fund and support – 1/3 institute on behalf of research group – 1/3 inventors
  • 13. 20090116 Powerpoint ontwerp.jpg HTT position • Founder shares • Interest of UT and research team • Interest in growing jobs • Ecosystem • Targets for financial partner and exit scenario in longer term (or from start)