Hwu Chia - Trends in mobile health mHealth
- 1. SHIFTING MOBILE LANDSCAPES: HOW PLATFORMS AND CONSUMER BEHAVIOR WILL SHAPE mHEALTH CHIA HWU CEO, QUBOP INC. @CHIAH @QUBOPINC MIHEALTH, BARCELONA, MAY 25, 2012 MAY 25, 2012 - WWW.QUBOP.COM
- 2. THE MOBILE MARKET MAY 25, 2012 - WWW.QUBOP.COM
- 3. SMARTPHONES REACHING 50% OF US & EU MARKET MAY 25, 2012 - WWW.QUBOP.COM
- 4. CUMULATIVE USERBASE, LATE 2011 MAY 25, 2012 - WWW.QUBOP.COM
- 5. CLINICIAN SMARTPHONE PLATFORMS 84% OF U.S. DOCTORS WILL HAVE A SMARTPHONE BY THE END OF 2011 SOURCE: APTILON, MANHATTAN RESEARCH MAY 25, 2012 - WWW.QUBOP.COM
- 6. CLINICIAN TABLET PLATFORMS 62% US DOCTORS HAVE A TABLET IN 2012 >50%OF DOCTORS WITH A TABLET HAVE USED IT AT POINT OF CARE PREFERRED TABLET PLATFORM SOURCE: APTILON, MANHATTAN RESEARCH MAY 25, 2012 - WWW.QUBOP.COM
- 7. EU CLINICIAN TABLET PLATFORMS 26% OF EU DOCTORS HAVE AN IPAD BY THE END OF 2011 40% OF EU DOCTORS PLANNED TO BUY AN IPAD IN 2012 25% OF PHYSICIAN PROFESSIONAL TIME SPENT ON THE IPAD MAY 25, 2012 - WWW.QUBOP.COM
- 8. THE MOBILE PLATFORMS MAY 25, 2012 - WWW.QUBOP.COM
- 9. MOBILE: MOST OF APPLE’S REVENUE, VERY LITTLE OF GOOGLE’S TOTAL: $25B TOTAL: $10B MAY 25, 2012 - WWW.QUBOP.COM
- 10. MOBILE HARDWARE PROFIT SHARE: NOW MOSTLY APPLE SOURCE: ASYMCO.COM MAY 25, 2012 - WWW.QUBOP.COM
- 11. IOS iPhone: 55% iPod Touch: 32% iPad: 13% MAY 25, 2012 - WWW.QUBOP.COM
- 12. IPHONE DOMINATES APPLE SALES, IPAD IS GROWING RAPIDLY 40M 30M 20M 10M 2007 2008 2009 2010 2011 2012 SOURCE: FRNCS.CO/APPLE MAY 25, 2012 - WWW.QUBOP.COM
- 13. ANDROID MOSTLY PHONES, VERY FEW TABLETS SOLD MAY 25, 2012 - WWW.QUBOP.COM
- 14. AMAZON KINDLE FIRE 54% OF THE ANDROID TABLET MARKET AFTER 6 MONTHS MAY 25, 2012 - WWW.QUBOP.COM
- 15. AS OF APRIL 2012: MOST DEVICES STILL 2.2 OR 2.3 PERCENTAGE OF DEVICES ACCESSING GOOGLE PLAY IN PREVIOUS 14-DAY PERIOD SOURCE: RON AMADEO, WWW.ANDROIDPOLICE.COM MAY 25, 2012 - WWW.QUBOP.COM
- 16. WINDOWS PHONE FAR BEHIND IOS/ANDROID IN SALES, BUT NOKIA COMMITMENT IS HELPING MAY 25, 2012 - WWW.QUBOP.COM
- 17. DISTINCTIVE MICROSOFT “HOUSE STYLE” MAY 25, 2012 - WWW.QUBOP.COM
- 18. BLACKBERRY RAPIDLY LOSING ITS TRADITIONAL VERTICALS TO IOS AND ANDROID MAY 25, 2012 - WWW.QUBOP.COM
- 19. APPS FOR PROVIDERS MAY 25, 2012 - WWW.QUBOP.COM
- 20. MOBILE MIM FIRST FDA-APPROVED DIAGNOSTIC RADIOLOGY APPLICATION FOR MOBILE DEVICES (IPHONE/IPAD) MAY 25, 2012 - WWW.QUBOP.COM
- 21. APPS FOR PATIENTS MAY 25, 2012 - WWW.QUBOP.COM
- 22. VITAL SIGNS CAMERA MEASURES HEART RATE (VIA MICRO-BLUSHES) AND BREATHING RATE USING IPAD CAMERA MAY 25, 2012 - WWW.QUBOP.COM
- 23. MOBILE APPS VS. MOBILE WEB MAY 25, 2012 - WWW.QUBOP.COM
- 24. MOBILE WEB CHEAPER THAN APP DEVELOPMENT USES AVAILABLE SKILLS (JAVASCRIPT, HTML) CAN TARGET MANY PLATFORMS AT ONCE DOES NOT REQUIRE APP STORE APPROVALS DOES NOT REQUIRE REVENUE SPLIT MOBILE WEB BROWSERS NOW MORE STANDARDIZED THAN DESKTOP BROWSERS MAY 25, 2012 - WWW.QUBOP.COM
- 25. MOBILE APPS PRESENCE IN APP STORES RICHER USER EXPERIENCE HIGHER PRODUCTION VALUE EASIER TO MONETIZE (ESPECIALLY ON IOS) BETTER ACCESS TO BUILT-IN FEATURES (CAMERA, GPS, MICROPHONE, TWITTER ON IOS, ETC.) BETTER USER ENGAGEMENT MAY 25, 2012 - WWW.QUBOP.COM
- 26. CURRENT DESIGN TREND: CONSUMER APPS: WHAT PATIENTS (AND PROVIDERS ARE USING EVERY DAY MAY 25, 2012 - WWW.QUBOP.COM
- 27. THE 5-TAB SOCIAL APP WITH CENTER ICON INSTAGRAM PATH (VERSION 1) EVERNOTE MAY 25, 2012 - WWW.QUBOP.COM
- 28. FOURSQUARE (PREVIOUS) FOURSQUARE (NOW) MAY 25, 2012 - WWW.QUBOP.COM
- 29. NEW FOR 2012: DEATH OF THE TAB BAR? MAY 25, 2012 - WWW.QUBOP.COM
- 30. HIDDEN NAVIGATION: REPLACING TAB BARS FACEBOOK PATH V2 DOLPHIN NEWS 360 BROWSER MAY 25, 2012 - WWW.QUBOP.COM
- 31. CONSUMER MOBILE APP USER LIFE CYCLE -38% 1 DAY -50% 1 WEEK -90% 6 MONTHS PERCENTAGE OF USERS WHO USE A MOBILE APP AFTER DOWNLOAD OVER TIME SOURCE: FLURRY MAY 25, 2012 - WWW.QUBOP.COM
- 32. HOW TO DESIGN FOR IPAD: DESIGN FOR IPHONE, ADD BREATHING ROOM MAY 25, 2012 - WWW.QUBOP.COM
- 33. FACEBOOK (IPHONE) FACEBOOK (IPAD) MAY 25, 2012 - WWW.QUBOP.COM
- 34. THANKS! CHIA HWU, CEO CHIA@QUBOP.COM TWITTER: @CHIAH @QUBOPINC WWW.QUBOP.COM