![Improving Efficiency with Cloud Computing Todd Smithee Conrin, Inc 616-897-4325 [email_address] www.conrin.com](https://image.slidesharecdn.com/cloudcomputing-090522-090527200911-phpapp02/85/Improving-Efficiency-With-Cloud-Computing-1-320.jpg)
Improving Efficiency With Cloud Computing
- 1. Improving Efficiency with Cloud Computing Todd Smithee Conrin, Inc 616-897-4325 [email_address] www.conrin.com
- 2. The Origin of Conrin Dotcom/telecom refugee Identified a need while at last company Grew tired of getting fired Resigned from job and founded Conrin in spring of 2003
- 3. The Need… 70% of all B2B leads receive NO follow-up – Gartner Group “ Based on our research, our key findings are that personal contact and timeliness are the most important elements of an effective lead follow-up strategy.” KnowledgeStorm and The Artimis Group
- 4. Conrin Needed to Offer… Complete CRM Solutions Including: CRM technology implementations Outsourced lead nurturing and qualification – turbocharged, high-quality B2B telemarketing.
- 5. To Be Successful Conrin…. Needed the ability to manage people & projects remotely. Required a CRM solution to implement for its clients that did not require IT management. Had to have a completely variable cost solution
- 6. The Solution…Cloud Computing Salesforce.com CRM Web-based Based on Cloud Computing model (6 to 7 trendy names ago). Allowed for the delivery of CRM implementation and outsourced lead management services.
- 7. Some of Our Clients
- 8. What is Cloud Computing “God created man, Sam Colt made them equal” – Answers.com
- 9. What is Cloud Computing “People created businesses, Cloud Computing made them equal” – Todd Smithee
- 10. What is Cloud Computing? Computing infrastructure delivered over the Internet Requires only web access Scalable – pay for only what you need
- 11. Examples of Cloud Computing Salesforce.com – Salesforce automation, CRM, customer service Netsuite – CRM, eCommerce, financials Google – Email, information sharing (Google Docs) Quickbooks Siebel CRM
- 12. Benefits of Cloud Computing No (or minimum) IT infrastructure investment No (or minimum) IT personnel investment Focus on areas where you make money Immediate implementation
- 13. Benefits of Cloud Computing No software to maintain (service packs, patches, etc). Services run on fault tolerant, redundant facilities that you likely cannot afford. Your business can run on the same platform as the GEs of the world.
- 14. Selecting A Vendor Document Your Requirements Do invest too much time on your RFP Map all business processes you want to manage in “The Cloud” Make this a team effort
- 15. Selecting A Vendor Focus on areas with a reasonable ROI Conrin invests heavily in Salesforce.com Conrin uses purchased QuickBooks software for financials
- 16. Selecting A Vendor “Trust but verify…” Check references (Salesforce.com has Dell and Starbucks as customers) Are they profitable? Check SEC filings, etc. Run D&B Sign up for a trial and check customer support.
- 17. Implementation Select an appropriate project leader (outsource if necessary) Needs to understand company processes Needs to have appropriate “pull”
- 18. Implementation Write RFP with teeth Lean on executive sponsorship and promote benefits shamelessly Keep up to date on new developments provided by the vendor
- 19. Questions?