Intellica Event and Action Manager
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The document discusses the Event & Action Manager (EVAM), a real-time event processing engine designed to analyze events and drive immediate actions based on business data. It highlights the importance of real-time processing for scenarios such as offer management, fraud detection, and alert generation, allowing businesses to respond swiftly to changes. EVAM aims to enhance operational intelligence by providing a fast, responsive, and customer-centric approach to event-driven solutions.
Intellica Event and Action Manager
- 1. INT_Tech
- 2. Event & Action Manager A R eal- T ime E vent Processing E ngine Operational Intelligence www.intellica.net
- 3. Business Event Business Value Time Gather Data Analyze Action Decision Data Knowledge Action EVAM Traditional Business Intelligence Why Real-Time?
- 4. Why Event Driven Solution
- 5. Event – Scenario - Action Event A ny detectable occurrence in a particular system or domain indicating a change in the state of the business. Evaluation of the impact of this change to the services is significant. Action R esponse on something done or occurred. A n action may also be an event. Event Patterns (Scenario) C omplex series of interrelated events .
- 6. Event Processing Concept of processing all events, identifying the most meaningful pattern of events within the event cloud, analyzing(monitoring) their impact, and taking right action in real time.
- 7. What is EVAM? EVAM (Event & Action Manager) is a real-time event processing engine capable of responding to complex event sequences and produce real-time actions based on the current event and historical data .
- 8. EVAM Event Processing DB or File Opr Another System Web Dealer/ Branch/ Call Center Cards Call/ SMS DB Opr Invoke Systems Send SMS Send Mail - Event Catalog - Data Catalog - Action Catalog - Scenarios EVAM Event Processing Engine Decision Engine
- 9. What Can You Do With EVAM? Real-Time Offer Management Offer creation across multiple channels based on real-time customer event data Leverages current and historical customer information as well as analysis results Fraud Detection Fraud scenarios can be created using predefined business rules Events that indicate potential fraud are immediately detected and flag g ed Generated alert can initiate workflow and/or other process Monitoring & Alert Generation G enerat ion of alerts for specific events or event sequences based on predefined scenarios Event and alert generation at the moment something goes wrong General Complex Event Processing Can handle complex events coming from multiple channels & produce appropriate actions
- 10. Processing Speed Development Speed For decreased time to market Change Speed To stay ahead of the competition Accelerate Your Business
- 11. AWARENESS CUSTOMER/EVENT CENTRIC BUSINESS ORIENTED FAST RESPONSIVE REAL TIME MONITOR CREATE KNOWLEDGE AGILE EXTERNILIZE INDEPENDENT ORCHESTRATION EASY INTEGRATION OPERATIONAL INTELLIGENCE Why EVAM
- 12. 1 2 3 Key points to remember
Editor's Notes
- #6: A business Event is any discrete electronic message, signal, packet of data that indicates something has of some kin has occurred. Business Event Processing is the ability to detect, evaluate, correlate and respond to any single business event or combination of events (event pattern). An event pattern can be represented as multiple occurrences of the same event type, the combination of different event types or the combination of events that occur and events that DO NOT occur as expected. .