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Introduction to
Brainswarming
Martin Andrle
Business Designer at Freelance
UX Designer at 2FRESH
I am eager to improve people's lives by doing things easier.
Introduction to Brainswarming
What is
Design Process
Brainswarming
Introduction to Brainswarming
Our mission
We teach companies to innovate
and solve complex problems by
listening to people.
What is
Human-Centered Problem Solving
Brainswarming
Iterative process
Set of tools
The way you think
Process of
Human-Centered problem
solving
Linear Process
vs
What is
Brainswarming
Brainswarming
Iterative process
Post-its/brainwriting
Defined field
Goal
Resource A Resource B Resource C
Goal
Resource A Resource B Resource C
Subgoal A Subgoal B Subgoal C
Solution A Solution B Solution C
How it works
Brainswarming
Video tell more than 1000 words..
Before we start
Brainswarming
The best tip of the day
1st challenge
30 Circles.
What to do
Brainswarming
Everyone has paper with 30 circles
Everyone has 3 minutes
Everyone has a something to draw with
Goal: Fill the most circles as possible. Quantity is important not quality.
2nd challenge
Draw your Neighbour.
What to do
Brainswarming
Everyone has a paper
Everyone has something to draw with
Everyone has someone to draw
Everyone has 5 minutes
Goal: Draw a neighbour and sign the paper.
3rd challenge
Brainswarming.
What to do
Brainswarming
Everyone has post-its
Everyone has something to draw with
Everyone is a part of group
Everyone has 5 minutes
Goal: Write. Think.
What to do next
Brainswarming
Everyone sees, what we have created
Everyone is part of decision process -> vote
Everyone knows what to do next :)
Goal: Write. Think.
toolbox.2fresh.cz
A minimalist guide to
Human-Centered Problem Solving
Resources
Thinking Fast and Slow - D. Kahneman Gamestorming - D. Gray, S. Brown, J.
Macanufo
4th challenge
Feedback.
What to do
Brainswarming
Please, tell me, what should I improve.
- In person
- Via email -> ma.andrle@gmail.com
Goal: Next (if any) presentation will be awesome thanks to you.
Thank you!

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Introduction to Brainswarming