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BLUESTREAM SEO



     Bluestream SEO
BAGAIMANA MENJANGKAU
  PROSPEK TANPA IKLAN?




         Bluestream SEO
GET
                           FOUND
     SEO
SEARCH ENGINE
 OPTIMIZATION

  INBOUND/
EARNED MEDIA
          Bluestream SEO
SEO

          Search Engine Optimization
Cara/Metoda utk membuat suatu page mencapai
 peringkat yg lebih baik di SERP ( Search Engine
                  Result Page )




                    Bluestream SEO
BAGAIMANA PROSPEK MENEMUKAN ANDA?



                               Bayar Iklan
                               ke Google




                Traffic Gratis
                dari Google




              Bluestream SEO
SEARCH ENGINE RESULT PAGE




          Bluestream SEO
WHY S E O ?

• > 90% Orang di Internet mencari informasi di Search Engine
• ~ 90% Distribusi Clicks SERP di Organic Search
• Organic Traffic = Free* Traffic
• Long term ( Site Authority )
• Targeted Traffic; Pencari yg Aktif
• Targeted Visibility & Exposure in SE -> Lead
• Lead + Conversion => $$$ Monetization

                          Bluestream SEO
BASIC SEO

Proper SEO   • STEP 1: Keyword Research [ Analysis ]
             • STEP 2: On-page Optimization
             • STEP 3: Off-page Optimization




                      Bluestream SEO
BASIC SEO

Top 5 On-page Factors:         • Title
                               • URL
                               • Heading Tag
                               • Anchor Text
                               • Content


                         Bluestream SEO
Top 5 On-page Factors:




                         Bluestream SEO
BASIC SEO

Off-Page Factors: Backlinks
                  • Jumlah Backlinks
                  • Kualitas Backlinks
                  • Anchor Text



                      Bluestream SEO
BASIC SEO
                                           Anchor Text
Off-Page Factors: Link Building            [ Keyword ]



  <a href=“http://www.domainanda.com> keyword </a>
                                           • Social Bookmarks
                                           • Articles
                                           • Web 2.0
                                           • Community [ Profile ]
                                           • Directories
                                           • Forums
                                           • Blogs


                          Bluestream SEO
SEO
SERP & Off-page Factors ( per each domain ):
   •   Domain authority
   •   Page authority
   •   Total inbound links
   •   Page inbound links
   •   Keyword(s) SERP Rank
   •   Facebook, Twitter, Google+ shares/likes




                                  Bluestream SEO
SEO
Search Engine Algorithm Updates:
   •   Duplicate Content ( Internal & External )
   •   High Ad to Content Ratio
   •   Thin Content
   •   Page Load Time
   •   High # of Ads
   •   Poor Ad Quality
   •   Low # of social signals ( page )
   •   Poor Link Ratio
   •   Scraped Content
   •   High # of Affiliate Links
   •   Low overall # of Links      Bluestream SEO
TERIMA KASIH



  BluestreamSEO.com




      Bluestream SEO

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Introduction to Search Engine Optimzation

  • 1. BLUESTREAM SEO Bluestream SEO
  • 2. BAGAIMANA MENJANGKAU PROSPEK TANPA IKLAN? Bluestream SEO
  • 3. GET FOUND SEO SEARCH ENGINE OPTIMIZATION INBOUND/ EARNED MEDIA Bluestream SEO
  • 4. SEO Search Engine Optimization Cara/Metoda utk membuat suatu page mencapai peringkat yg lebih baik di SERP ( Search Engine Result Page ) Bluestream SEO
  • 5. BAGAIMANA PROSPEK MENEMUKAN ANDA? Bayar Iklan ke Google Traffic Gratis dari Google Bluestream SEO
  • 6. SEARCH ENGINE RESULT PAGE Bluestream SEO
  • 7. WHY S E O ? • > 90% Orang di Internet mencari informasi di Search Engine • ~ 90% Distribusi Clicks SERP di Organic Search • Organic Traffic = Free* Traffic • Long term ( Site Authority ) • Targeted Traffic; Pencari yg Aktif • Targeted Visibility & Exposure in SE -> Lead • Lead + Conversion => $$$ Monetization Bluestream SEO
  • 8. BASIC SEO Proper SEO • STEP 1: Keyword Research [ Analysis ] • STEP 2: On-page Optimization • STEP 3: Off-page Optimization Bluestream SEO
  • 9. BASIC SEO Top 5 On-page Factors: • Title • URL • Heading Tag • Anchor Text • Content Bluestream SEO
  • 10. Top 5 On-page Factors: Bluestream SEO
  • 11. BASIC SEO Off-Page Factors: Backlinks • Jumlah Backlinks • Kualitas Backlinks • Anchor Text Bluestream SEO
  • 12. BASIC SEO Anchor Text Off-Page Factors: Link Building [ Keyword ] <a href=“http://www.domainanda.com> keyword </a> • Social Bookmarks • Articles • Web 2.0 • Community [ Profile ] • Directories • Forums • Blogs Bluestream SEO
  • 13. SEO SERP & Off-page Factors ( per each domain ): • Domain authority • Page authority • Total inbound links • Page inbound links • Keyword(s) SERP Rank • Facebook, Twitter, Google+ shares/likes Bluestream SEO
  • 14. SEO Search Engine Algorithm Updates: • Duplicate Content ( Internal & External ) • High Ad to Content Ratio • Thin Content • Page Load Time • High # of Ads • Poor Ad Quality • Low # of social signals ( page ) • Poor Link Ratio • Scraped Content • High # of Affiliate Links • Low overall # of Links Bluestream SEO
  • 15. TERIMA KASIH BluestreamSEO.com Bluestream SEO

Editor's Notes