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ROBOTSTAKEOVER
ROBOTSTAKEOVER
ROBOTSTAKEOVER
 Benjamin Joffe | Ignite Beijing | 2010.03
ROBOTSTAKEOVER
ROBOTSTAKEOVER
ROBOTSTAKEOVER
WARNING!

           1. Early signs

           2. Are you infected?

           3. What to do about it
Robots?
   Terminator      Blade Runner
(The Terminator)    (Replicant)




  Kill humans       Live longer
Then help them
Robots?
   Terminator      Blade Runner          Matrix                 2001
(The Terminator)    (Replicant)       (Agent Smith)          (HAL 9000)




  Kill humans       Live longer   Maintain the illusion     Not sure but…
Then help them                                            still kills humans!
Robots
         • Online Games

         • Virtual Worlds

         • Social Media

         • Offline too!
Games
                    • Poker   “The most sophisticated, undetectable
                              and accurate poker bot.”
“On the Internet,
nobody knows
                    • WoW     “Plays your World of Warcraft
you’re a bot!”                character for you... without you.”



                    • Farm    “Manages your farm, animals and
                              trees while you are away!”
Social Media
               • Twitter

               • Facebook

               • Tencent

               • Who knows where!
Twitter
          • Friend for two years with…




            …a ROBOT!
Twitter
          1. Picture & name

          2. Timely responses
Being
          3. Connector words
a good
          4. Language twists
Robot
          5. Random words in phrases

          6. Speling mistakes!
Me too!

Thanks for following me! What are you working
    on these days? Would love to hear it!
    Email me at benjamin@plus8star.com


 Hi! :)
 I'm so glad you answered my invitation
 in person, nobody doing it!
Direct message from Thomas Crampton
  When are you coming down to HK?
   Be great to do another interview!




Me: Hehe sounds like a Twitter-bot ;-)
      Hope to see you soon~
@benjaminjoffe Just accused me of being a
   Twitter bot! Didn't realize I was that
           predictable/boring.




Wondering whether I was mentioned by the
 "real" @benjaminjoffe or his tweet bot.
Me too!
          1. (Mostly) happy followers
Robot
life      2. Some great contacts

          3. Even some business!
Robot Alert!
           1. UK Furniture store
           2. Campaign with Twitter bot
           3. Backlash




           4. Cover-up
           5. Eventually, apology
Humans?
Robots being
human?         e.g. Daily talk
               minus Canned language
NO!            minus Repeat of news
Humans are     minus Repeat of stories
robotic!       =
               Not much!
Humans?
              • Call centers
                = Human Interface for scripts?
Robots
Everywhere!
Humans?
              • Scripts for seduction!

Robots
Everywhere!                      Mystery
                                 World’s most famous
                                 Pick-up Artist




              • “I need a girl’s opinion on
                something…”
Human?
         • This story
I’m a
         • You too!
robot
too



         All your mind are belong
         to me.
Now What?
            • Override your
              default settings!

            • “I see you”
Thanks!

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Invaded By Robots

  • 1. ROBOTSTAKEOVER ROBOTSTAKEOVER ROBOTSTAKEOVER Benjamin Joffe | Ignite Beijing | 2010.03 ROBOTSTAKEOVER ROBOTSTAKEOVER ROBOTSTAKEOVER
  • 2. WARNING! 1. Early signs 2. Are you infected? 3. What to do about it
  • 3. Robots? Terminator Blade Runner (The Terminator) (Replicant) Kill humans Live longer Then help them
  • 4. Robots? Terminator Blade Runner Matrix 2001 (The Terminator) (Replicant) (Agent Smith) (HAL 9000) Kill humans Live longer Maintain the illusion Not sure but… Then help them still kills humans!
  • 5. Robots • Online Games • Virtual Worlds • Social Media • Offline too!
  • 6. Games • Poker “The most sophisticated, undetectable and accurate poker bot.” “On the Internet, nobody knows • WoW “Plays your World of Warcraft you’re a bot!” character for you... without you.” • Farm “Manages your farm, animals and trees while you are away!”
  • 7. Social Media • Twitter • Facebook • Tencent • Who knows where!
  • 8. Twitter • Friend for two years with… …a ROBOT!
  • 9. Twitter 1. Picture & name 2. Timely responses Being 3. Connector words a good 4. Language twists Robot 5. Random words in phrases 6. Speling mistakes!
  • 10. Me too! Thanks for following me! What are you working on these days? Would love to hear it! Email me at benjamin@plus8star.com Hi! :) I'm so glad you answered my invitation in person, nobody doing it!
  • 11. Direct message from Thomas Crampton When are you coming down to HK? Be great to do another interview! Me: Hehe sounds like a Twitter-bot ;-) Hope to see you soon~
  • 12. @benjaminjoffe Just accused me of being a Twitter bot! Didn't realize I was that predictable/boring. Wondering whether I was mentioned by the "real" @benjaminjoffe or his tweet bot.
  • 13. Me too! 1. (Mostly) happy followers Robot life 2. Some great contacts 3. Even some business!
  • 14. Robot Alert! 1. UK Furniture store 2. Campaign with Twitter bot 3. Backlash 4. Cover-up 5. Eventually, apology
  • 15. Humans? Robots being human? e.g. Daily talk minus Canned language NO! minus Repeat of news Humans are minus Repeat of stories robotic! = Not much!
  • 16. Humans? • Call centers = Human Interface for scripts? Robots Everywhere!
  • 17. Humans? • Scripts for seduction! Robots Everywhere! Mystery World’s most famous Pick-up Artist • “I need a girl’s opinion on something…”
  • 18. Human? • This story I’m a • You too! robot too All your mind are belong to me.
  • 19. Now What? • Override your default settings! • “I see you”