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Lecture 01
Introduction to
Management
Why Study Management?
• The Value of Studying Management
– The universality of management
• Good management is needed in all
organizations.
– The reality of work
• Employees either manage or are managed.
– Rewards and challenges of being a manager
• Management offers challenging, exciting and
creative opportunities for meaningful and
fulfilling work.
• Successful managers receive significant
monetary rewards for their efforts.
Universal Need for Management
1–4
What is Management?
• A set of activities
– planning and decision making,
organizing, leading, and
controlling
directed at an organization’s
resources
– human, financial, physical, and
information
with the aim of achieving
organizational goals in an
efficient and effective manner.
Management Functions
1–6
Figure : Management
in Organizations
1–7
The Basic Purpose of
Management
EFFICIENTLY
Using resources wisely and
in a cost-effective way
EFFECTIVELY
Making the right decisions and
successfully implementing them
And
Effectiveness and Efficiency in Management
1–9
What is a Manager?
• Someone whose primary responsibility
is to carry out the management process.
• Someone who plans and makes
decisions, organizes, leads, and
controls human, financial, physical, and
information resources.
1–10
The Manager’s Job
• Plan:
– A manager cannot operate effectively unless he or
she has long range plans.
• Organize
– When there is more than one employee needed to
carry out a plan, then organization is needed.
• Control
– Develop a method to know how well employees
are performing to determine what has been and
what still must be done.
1–11
The Management Process
• Planning and Decision Making:
Determining Courses of Action
• Organizing:
Coordinating Activities and Resources
• Leading:
Motivating and Managing People
• Controlling:
Monitoring and Evaluating Activities
1–12
Figure : The
Management Process
1–13
Kinds of Managers by Level
• Top Managers
– are the small group of executives who manage the
overall organization. They create the
organization’s goals, overall strategy, and
operating policies.
• Middle Managers
– are primarily responsible for implementing the
policies and plans of top managers. They also
supervise and coordinate the activities of lower
level managers.
• First-Line Managers
– supervise and coordinate the activities of
operating employees.
Managerial Levels
1–15
Kinds of Managers by Area
• Marketing Managers
– work in areas related to getting consumers and
clients to buy the organization’s products or
services—new product development, promotion,
and distribution.
• Financial Managers
– deal primarily with an organization’s financial
resources—accounting, cash management, and
investments.
• Operations Managers
– are involved with systems that create products
and services—production control, inventory,
quality control, plant layout, site selection.
1–16
Kinds of Managers
by Area (cont’d)
• Human Resource Managers
– are involved in human resource activities.
• Administrative Managers
– are generalists familiar with all functional areas of
management and are not associated with any
particular management specialty.
• Other Kinds of Managers
– hold specialized managerial positions (e.g., public
relations managers) directly related to the needs
of the organization.
1–17
Figure : Kinds of Managers by
Level and Area
How The Manager’s Job Is
Changing
• The Increasing Importance of Customers
– Customers: the reason that organizations exist
• Managing customer relationships is the
responsibility of all managers and employees.
• Consistent high quality customer service is
essential for survival.
• Innovation
– Doing things differently, exploring new territory,
and taking risks
• Managers should encourage employees to be
aware of and act on opportunities for
innovation.
Changes
Impacting
the Manager’s
Job
Rewards and Challenges of Being A Manager
1–21
Management: Science or Art?
• The Science of Management
– Assumes that problems can be approached using
rational, logical, objective, and systematic ways.
– Requires the use of technical, diagnostic, and
decision-making skills and techniques to solve
problems.
• Art of Management
– Making decisions and solving problems using a
blend of intuition, experience, instinct, and
personal insights.
– Using conceptual, communication, interpersonal,
and time-management skills to accomplish the
tasks associated with managerial activities.
1–22
Key Terms
• organization
• management
• effective
• efficient
• manager
• decision making
• organizing
• leading
• controlling
• levels of management
• areas of management
• interpersonal roles
• informational roles
• decisional roles
• technical skills
• interpersonal skills
• conceptual skills
• diagnostic skills
• communication skills
• decision-making skills
• time-management skills
Thanks For your attention

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Lecture 01 Introduction to Management.ppt

  • 2. Why Study Management? • The Value of Studying Management – The universality of management • Good management is needed in all organizations. – The reality of work • Employees either manage or are managed. – Rewards and challenges of being a manager • Management offers challenging, exciting and creative opportunities for meaningful and fulfilling work. • Successful managers receive significant monetary rewards for their efforts.
  • 3. Universal Need for Management
  • 4. 1–4 What is Management? • A set of activities – planning and decision making, organizing, leading, and controlling directed at an organization’s resources – human, financial, physical, and information with the aim of achieving organizational goals in an efficient and effective manner.
  • 7. 1–7 The Basic Purpose of Management EFFICIENTLY Using resources wisely and in a cost-effective way EFFECTIVELY Making the right decisions and successfully implementing them And
  • 9. 1–9 What is a Manager? • Someone whose primary responsibility is to carry out the management process. • Someone who plans and makes decisions, organizes, leads, and controls human, financial, physical, and information resources.
  • 10. 1–10 The Manager’s Job • Plan: – A manager cannot operate effectively unless he or she has long range plans. • Organize – When there is more than one employee needed to carry out a plan, then organization is needed. • Control – Develop a method to know how well employees are performing to determine what has been and what still must be done.
  • 11. 1–11 The Management Process • Planning and Decision Making: Determining Courses of Action • Organizing: Coordinating Activities and Resources • Leading: Motivating and Managing People • Controlling: Monitoring and Evaluating Activities
  • 13. 1–13 Kinds of Managers by Level • Top Managers – are the small group of executives who manage the overall organization. They create the organization’s goals, overall strategy, and operating policies. • Middle Managers – are primarily responsible for implementing the policies and plans of top managers. They also supervise and coordinate the activities of lower level managers. • First-Line Managers – supervise and coordinate the activities of operating employees.
  • 15. 1–15 Kinds of Managers by Area • Marketing Managers – work in areas related to getting consumers and clients to buy the organization’s products or services—new product development, promotion, and distribution. • Financial Managers – deal primarily with an organization’s financial resources—accounting, cash management, and investments. • Operations Managers – are involved with systems that create products and services—production control, inventory, quality control, plant layout, site selection.
  • 16. 1–16 Kinds of Managers by Area (cont’d) • Human Resource Managers – are involved in human resource activities. • Administrative Managers – are generalists familiar with all functional areas of management and are not associated with any particular management specialty. • Other Kinds of Managers – hold specialized managerial positions (e.g., public relations managers) directly related to the needs of the organization.
  • 17. 1–17 Figure : Kinds of Managers by Level and Area
  • 18. How The Manager’s Job Is Changing • The Increasing Importance of Customers – Customers: the reason that organizations exist • Managing customer relationships is the responsibility of all managers and employees. • Consistent high quality customer service is essential for survival. • Innovation – Doing things differently, exploring new territory, and taking risks • Managers should encourage employees to be aware of and act on opportunities for innovation.
  • 20. Rewards and Challenges of Being A Manager
  • 21. 1–21 Management: Science or Art? • The Science of Management – Assumes that problems can be approached using rational, logical, objective, and systematic ways. – Requires the use of technical, diagnostic, and decision-making skills and techniques to solve problems. • Art of Management – Making decisions and solving problems using a blend of intuition, experience, instinct, and personal insights. – Using conceptual, communication, interpersonal, and time-management skills to accomplish the tasks associated with managerial activities.
  • 22. 1–22 Key Terms • organization • management • effective • efficient • manager • decision making • organizing • leading • controlling • levels of management • areas of management • interpersonal roles • informational roles • decisional roles • technical skills • interpersonal skills • conceptual skills • diagnostic skills • communication skills • decision-making skills • time-management skills
  • 23. Thanks For your attention