Market Potential PowerPoint Presentation Slides
4 likes1,567 views
The document outlines a market potential presentation, detailing a structured assessment agenda focused on market analysis, opportunity identification, and product evaluations for startups. It includes statistics on market size and consumer behavior, various templates for market surveys, and frameworks for understanding market landscapes and competition. Additionally, it emphasizes identifying unmet needs and the application of Ansoff’s matrix for strategic market positioning.
Market Potential PowerPoint Presentation Slides
- 1. Market Potential Your Company Name
- 2. Presentation Outline Market Assessment Agenda Slide Introduction Key Statistics Market Survey Template Market Survey – Graphical Representation Understanding the Market Landscape Market Analysis Opportunity Size Triangulation - 3 way to view an opportunity Bottoms-Up Approach & Top- Down Approach Recommendations Identify Unmet & Undeserved needs Ansoff’s matrix for Market Analysis Product Opportunity Evaluation Market Intelligence framework Market Sizing Market Opportunity Analysis 2
- 3. ▪ Market Opportunity Analysis ▪ Product Opportunity Evaluation for Startups ▪ Data Triangulation Market Sizing ▪ Introduction to the market ▪ Key statistics on market ▪ Market Survey Slides Market Landscape Recommendation Includes the concluding points from the entire deck, thereby providing key insight in this market Market to be Penetrated Market Assessment Agenda Slide 3
- 4. Point 1 ▪ Your Text Here ▪ Your Text Here Point 2 ▪ Your Text Here ▪ Your Text Here Point 3 ▪ Your Text Here ▪ Your Text Here Point 4 ▪ Your Text Here ▪ Your Text Here Point 5 ▪ Your Text Here ▪ Your Text Here 2Million Video views in 6 months 7Billion in market volume in 2017 State Some Key Facts Here Introduction 4
- 5. Key Statistics 55% 70% 75% 90% Cyber Attacks Are Unnoticed This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Devices Are Vulnerable To Security This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Users Don’t Protect Their Devices This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Connected Devices Store Personal Information This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 5
- 6. Market Survey Template Add your key summary here Survey Result 1 Survey Result 2 Survey Result 3 Survey Result 4 Survey Result 5 Add Your Key Takeaway From This Slide This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 6
- 7. Market Survey – Graphical Representation Add Your Key Takeaway From This Slide This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Survey result 1 Survey result 1Highlights 61% 66% 71% 74% 94% 0% 20% 40% 60% 80% 100% Share of Respondents place time limits on movie viewing place time limits on television viewing place time limits on internet usage place limits on video game playing pay attention to the content of the games my children play Enter the key summary here 7
- 8. Understanding the Market Landscape Partners Activities Resources Value Proposition Channels Customer Relationship Customer Segments Costs Revenue Streams 8
- 9. Market Analysis Demand What are customers looking for? Product What do you do best? Competition How are you different? Market Relevance This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Market Fit This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Market Opportunity This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 9
- 10. Opportunity Size Triangulation - 3 way to view an opportunity Top Down Add your market size here Bottom Down Add your market size here Opportunity Size Resource Constraint Sizing Add your market size here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 10
- 11. Market Opportunity Analysis – Template 1 Market Opportunity Analysis To evaluate opportunities To determine attractiveness & probability of success Can target market be reached with cost-effective media & trade channels?. Possess resources to deliver benefits? Can benefits convince target markets? Is it profitable? Are benefits better than competitors? 11
- 12. Market Opportunity Analysis – Template 2 Identify the unmet &/ or underserved customer need Identify the specific customers a company will pursue Assess advantage relatives to competition Assess the company’s resources to deliver the offering Assess market readiness to technology Specify opportunity in concrete terms Assess opportunity attractiveness Customer This slide is 100% editable. Adapt it to your needs & capture your audience's attention Competition This slide is 100% editable. Adapt it to your needs & capture your audience's attention Company This slide is 100% editable. Adapt it to your needs & capture your audience's attention Technology This slide is 100% editable. Adapt it to your needs & capture your audience's attention 12
- 13. Market Sizing - Template 1 Total Available Market This slide is 100% editable. Adapt it to your needs & capture your audience's attention 1.3 Billion Serviceable Market This slide is 100% editable. Adapt it to your needs & capture your audience's attention 532 Million 10 Million Our Market Share This slide is 100% editable. Adapt it to your needs & capture your audience's attention 13
- 14. Xx,xxx Sample Headline Specifications goes here $xxM Existing Market Specifications goes here Xx,xxx Sample Headline Specifications goes here Market Opportunity Market Sizing Template - 2 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 14
- 15. Expected Share Of Addressable Market This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Segment Addressable Market This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Total Addressable Market This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Potential Market Opportunity This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Market Sizing Template - 3 15
- 16. Definitions & Taxonomy Market Models Analyst Insight Technology Adoption Supply-Site Analysis Forecast Methodology Industry Population Demographics Customer Behaviour & Preferences Comprehensive Market Intelligence Market Intelligence Framework 16
- 17. ▪ Clearly Identifiable Customer ▪ Meaningful problems to solve ▪ Segmentable Market ▪ Customer Accessibility ▪ Customer Loyalty Customer Product ▪ Tight niche focus ▪ No network effect ▪ Lean method Viable ▪ Team- to market fit ▪ Inherent Story Finance ▪ Healthy Margins ▪ Demand Constraint ▪ Supply Constraint ▪ Sunk Costs ▪ Cash flow Requirements ▪ Secular trend Alignment ▪ Recent Innovation Filter ▪ Market Inefficiency ▪ Recent Competition Surge ▪ Signs of Commoditization Timing Competition ▪ Limited Competition ▪ Competitor Fitness ▪ Your team’s Fitness ▪ Defensible position ▪ Barriers to entry Product Opportunity Evaluation 17
- 18. Ansoff’s Matrix for Market Analysis NewMarketExistingMarket Existing Product & Services New Product & Services Market Penetration Penetrate existing market , gain market share ; sell more to existing customer Product Development Sell more to current customers & markets Market Development Enter & develop new market Diversification Diversify your business portfolio ( leverage core competencies) 18
- 19. Identify Unmet & Undeserved needs 01 02 03 Advertiser Needs ▪ Highly trafficked site ▪ Attractive demographics ▪ Broad ad placement options ▪ Multiple ad formats (e.g banners, audio, video) ▪ Measurable results Individual Needs ▪ High-quality reliable reporting ▪ Focused reporting with moderate depth ▪ Timely market information ▪ Pleasing user experience Licensee Needs ▪ Brand-name content ▪ Modularized content ▪ Seamless integration ▪ Reliable delivery 19
- 20. Bottoms-Up Approach & Top-Down Approach Addressability Fundamental Understanding of Market Company Specifics & Known Market Specifics Bottoms-Up Approach Addressability Competitiveness & Penetration Understanding of Macro Economy Top-Down Approach This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 20
- 21. Your Text Here This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs & capture your audience's attention. Telecommunication Market Analysis Recommendations This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 21
- 22. Let’s have a Coffee Break This is a representative image, and should be replaced by your own image. Just right click and replace image. 22
- 23. Market Potential Icon Slides 23
- 24. Market Potential Icon Slides cont.… 24
- 26. Clustered Column 0 10 20 30 40 50 60 70 80 90 100 Jan Feb Mar Apr SalesinPercentage(%) Financial Year 2017 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. ▪ Product 1 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 0 10 20 30 40 50 60 70 80 90 100 Jan Feb Mar Apr SalesinPercentage(%) Financial Year 2017 ▪ Product 2 26
- 27. Donut Pie Chart This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 50% 30% 20% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 1 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 3 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 2 27
- 28. Clustered Column - Line 0% 100% 200% 300% 400% 500% 600% FY 01 FY 02 FY 03 FY 04 Inpercentage This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 1 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 3 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ Product 2 28
- 30. Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goals This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Mission 30
- 31. Our Team JohnSmith This slide is 100% editable. Adapt it to your needs and capture your audience's attention. General Manager AnitaDoe This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Editor TomasCross This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Graphic Designer 31
- 32. About UsThis is a representative image, and should be replaced by your own image. Just right click and replace image. 32
- 33. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Goal 33
- 34. Comparison 30% 60% This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Africa 60% North America 30% 34
- 35. Financial This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 75% Maximum This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 52% Medium This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 36% Minimum 35
- 36. Great things in business are never done by one person. They’re done by a team of people. -Steve Jobs 36
- 37. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Dashboard 0 100 20 10 30 40 80 90 70 60 50 70% 37
- 38. Timeline 2014 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2015 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2016 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2017 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2018 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 38
- 39. Location This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 65% In Texas This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 28% In North Carolina 15% In Idaho This slide is 100% editable. Adapt it to your needs and capture your audience's attention. USA Map 39
- 40. Puzzle 01 02 03 0504 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 40
- 41. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Target 41
- 42. Circular This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 02 03 04 05 06 42
- 43. Venn This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 43
- 44. Mind Map This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 04 03 02 01 44
- 45. Magnifying Glass 100% 80% 50% 30% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here Your Text Here Your Text Here Your Text Here 45
- 46. Thank You Address: # street number, city, state Email Address: emailaddress@123.com Contact Numbers: 0123456789 46