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Segmentation, Markets & Evaluation
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Content
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Segmentation - Consumer Markets
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capture your audience's attention.
Segmentation - Business Markets
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capture your audience's attention.
Segmentation - International Markets
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capture your audience's attention.
Market Segmentation Evaluation
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capture your audience's attention.
05
06
07
08
Understand the customer needs
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capture your audience's attention.
Customer Segmentation Layout
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capture your audience's attention.
Segmentation Map
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capture your audience's attention.
Performance Evaluation
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capture your audience's attention.
Market Segmentation
Consumer Markets
3
Market
Segmentation
Geographic
Region - Your Text Here
Country - Your Text Here
Population - Your Text Here
Climate - Your Text Here
Demographic
Age - Your Text Here
Gender - Your Text Here
Ethnicity - Your Text Here
Nationality - Your Text Here
Occupation - Your Text Here
Income - Your Text Here
Family Size - Your Text Here
Psychographic
Lifestyle – Your Text Here
Personality - Your Text Here
Values - Your Text Here
Interest - Your Text Here
Behavioral
Brand Loyalty -Your Text Here
Benefits Sought -Your Text Here
User Status -Your Text Here
Usage Rates -Your Text Here
Occasion -Your Text Here
Readiness to Buy -Your Text Here
Segmentation is done on the
basis of the mentioned
parameters, you can fill in
the details as per the
requirements
Market Segmentation
Business Markets
4
0105
0204
03
Personal
Characteristics
Buyer Seller Similarity - Your Text Here
Attitude towards Risk - Your Text Here
Loyalty - Your Text Here
Situational Factors
Urgency - Your Text Here
Specific Application - Your Text Here
Size of Order - Your Text Here
Purchasing Approaches
Purchasing Function - Your Text Here
Power Structure - Your Text Here
Nature of Existing Capabilities - Your Text Here
Operating Variable
Technology - Your Text Here
User/ Non User Status - Your Text Here
Customer Capabilities - Your Text Here
Demographics
Industry - Your Text Here
Company Size - Your Text Here
Location - Your Text Here
Segmentation is done on the
basis of the mentioned
parameters, you can fill in the
details as per the
requirements
Market Segmentation
International Markets
5
Segmentation is done on the
basis of the mentioned
parameters, you can fill in the
details as per the
requirements
Geographic
Economic
Political - Legal
Cultural
Region - Your Text Here
Country - Your Text Here
Population - Your Text Here
Climate - Your Text Here
Language – Your Text Here
Occupation - Your Text Here
Income - Your Text Here
Nationality - Your Text Here
Country - Your Text Here
Interest - Your Text Here
Lifestyle - Your Text Here
Beliefs - Your Text Here
Social Groups - Your Text Here
Ethnicity - Your Text Here
values – Your Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Market Segmentation Evaluation
Segment Size & Growth potential
6
15
17
18
12
30
10
29
22
10
25
21
14
5
30
32
17
Confectionary Milk Products Beverages Nutrition & Health
Care
InUSDMillions
Market Sales
Q1 2018 Q2 2018 Q3 2018 Q4 2018
Product Lines
45
65
35
40
Confectionary Milk Products Beverages Nutrition &
Healthcare
InUSDMillions
Net Profit
Product Lines
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Market Segmentation Evaluation
Company’s Core Competency
7
SBO:
Look for more than just a
cheap quote.
D:
Be a champion & play nice.
Intensity Of
Rivalry
SBO: Reward diversity and be specific about the results you want to
achieve with design.
D: Be confident about your prices and prove your worth.
Substitutes
SBO: Lead inquiries with a budget range.
D: Diversity your income stream.
Bargaining Power of Buyers
SBO: Don’t judge a designer by the presence of Apple stuff and use of
trendy terms.
D: Try new technologies and learn continuously.
Bargaining Power of Suppliers
SBO: Seek to develop long-term relationships with designers you hire.
D: Seek to objectivity prove the quality of your work.
Barriers to Entry
Its a framework for analyzing
the level of competition within
an industry and business
strategy development to
derive five forces that
determine the competitive
intensity and therefore the
attractiveness of an industry
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Market Segmentation Evaluation
8
Competency
Framework
Its a framework for defining &
analyzing the various
resources of a company which
distinguishes them in the
market place.
Relationships
Your Text Here
Put Text Here
Your Text Here
Put Text Here
Analytical
Your Text Here
Put Text Here
Your Text Here
Put Text Here
Management
Your Text Here
Put Text Here
Your Text Here
Put Text Here
Leadership
Your Text Here
Put Text Here
Your Text Here
Put Text Here
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Understand The Customer Needs
9
Understand your customer :
Are they a small private company or a big MNC?
01
What they do :
Understand their occupation & interest?
When they buy :
Understand the purchasing cycle of your customer
How they buy :
Website, App, in-person?
What they expect of you:
if your customers expect reliable delivery & you don't disappoint
them, you stand to gain repeat business
02
03
04
05
Analyse and understand the
customer needs &
requirements
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Customer Segmentation Layout
10
Target Market
Not Tried
Unaware Aware
Light User Heavy UserRegular User
Switcher
Loyal To
Brand
Loyal To
Other Brand
3.25 Million
Tried
15 Million
100%
1.9 Million
1.75 Million
1.35 Million
0.35 Million 0.65 Million 0.35 Million 0.15 Million 0.75 Million 1 Million
0.10 Million 0.15 Million 0.75 Million
0.05 Million 0.15 Million 0.55 Million
Neutral
Favorable
Opinion
Rejecter
Not Yet
Repeated
Repeated
Negative
Opinion
Market Size
Market Size in percentage
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Segmentation Map
11
Loyalty
AdvertisingAwareness
1
2
3
4
5
6
7
8
2 4 6 8 10 12-2
Segment
4, 25%
Segment
2, 20%
Segment
3, 25%
Segment
1, 20%
Segment
5, 10%
0
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needs and capture your audience's attention.
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needs and capture your audience's attention.
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needs and capture your audience's attention.
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needs and capture your audience's attention.
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needs and capture your audience's attention.
You can mention the various
segments for the product in
the map below to show/
analyse the customers loyalty
& awareness about the
product. Please note the
parameter for evaluation can
be changed as per the
requirements.
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Segmentation - Performance Evaluation
Segments
XYZ Market
USD 12.90
Billion
Segment 1
Segment 2
Segment 3
Segment 4
2018 Performance Ratting
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Segmentation, Markets & Evaluation Icon Slide
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Coffee
Time
14
10 Minutes Break
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www.slideteam.net icons section.
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Charts &
Graphs
16
5
20
10
9
35
15
30 30
56
0
10
20
30
40
50
60
0% 10% 20% 30% 40% 50%
Inmillions
In Percentage
This graph/chart is linked to excel, and changes automatically based on data. Just
left click on it and select “Edit Data”.
Line
Chart
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it to your needs and capture your
audience's attention.
Product 01
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it to your needs and capture your
audience's attention.
Product 02
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Clustered
Column
Chart
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it to your needs and capture your
audience's attention.
Product 01
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it to your needs and capture your
audience's attention.
Product 02
25
37
45
65
77
95
38 40
55
75
85
98
0
10
20
30
40
50
60
70
80
90
100
Jan Feb Mar Apr May Jun
Salesinpercentage(%)
Financial year in 2018
This graph/chart is linked to excel, and changes automatically based on data. Just
left click on it and select “Edit Data”.
18
Additional
Slides
19
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Our Vision
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needs and capture your audience's attention.
Our Mission
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Our GoalOur
Mission
Our Best Team
20
Name Here
Designation
Name Here
Designation
Name Here
Designation
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Preferred By Many
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Target Audiences
Our
Company
21
Financial
22
$30
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Text Here
$60
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Text Here
$80
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Text Here
Puzzle
23
01 02 03 04 05
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Comparison
24
60%
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audience's attention.
Female
80%
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Male
Magnifying Glass
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01
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02
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Idea Or
Bulb
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Address:
# street number, city, state
Email Address:
emailaddress123@gmil.com
Contact Numbers:
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Thank You

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Segmentation Markets And Evaluation PowerPoint Presentation Slides

  • 1. 1 Segmentation, Markets & Evaluation Your Company Name
  • 2. Content 2 01 02 03 04 Segmentation - Consumer Markets This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Segmentation - Business Markets This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Segmentation - International Markets This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Market Segmentation Evaluation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 05 06 07 08 Understand the customer needs This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Customer Segmentation Layout This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Segmentation Map This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Performance Evaluation This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 3. Market Segmentation Consumer Markets 3 Market Segmentation Geographic Region - Your Text Here Country - Your Text Here Population - Your Text Here Climate - Your Text Here Demographic Age - Your Text Here Gender - Your Text Here Ethnicity - Your Text Here Nationality - Your Text Here Occupation - Your Text Here Income - Your Text Here Family Size - Your Text Here Psychographic Lifestyle – Your Text Here Personality - Your Text Here Values - Your Text Here Interest - Your Text Here Behavioral Brand Loyalty -Your Text Here Benefits Sought -Your Text Here User Status -Your Text Here Usage Rates -Your Text Here Occasion -Your Text Here Readiness to Buy -Your Text Here Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements
  • 4. Market Segmentation Business Markets 4 0105 0204 03 Personal Characteristics Buyer Seller Similarity - Your Text Here Attitude towards Risk - Your Text Here Loyalty - Your Text Here Situational Factors Urgency - Your Text Here Specific Application - Your Text Here Size of Order - Your Text Here Purchasing Approaches Purchasing Function - Your Text Here Power Structure - Your Text Here Nature of Existing Capabilities - Your Text Here Operating Variable Technology - Your Text Here User/ Non User Status - Your Text Here Customer Capabilities - Your Text Here Demographics Industry - Your Text Here Company Size - Your Text Here Location - Your Text Here Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements
  • 5. Market Segmentation International Markets 5 Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements Geographic Economic Political - Legal Cultural Region - Your Text Here Country - Your Text Here Population - Your Text Here Climate - Your Text Here Language – Your Text Here Occupation - Your Text Here Income - Your Text Here Nationality - Your Text Here Country - Your Text Here Interest - Your Text Here Lifestyle - Your Text Here Beliefs - Your Text Here Social Groups - Your Text Here Ethnicity - Your Text Here values – Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 6. Market Segmentation Evaluation Segment Size & Growth potential 6 15 17 18 12 30 10 29 22 10 25 21 14 5 30 32 17 Confectionary Milk Products Beverages Nutrition & Health Care InUSDMillions Market Sales Q1 2018 Q2 2018 Q3 2018 Q4 2018 Product Lines 45 65 35 40 Confectionary Milk Products Beverages Nutrition & Healthcare InUSDMillions Net Profit Product Lines This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 7. Market Segmentation Evaluation Company’s Core Competency 7 SBO: Look for more than just a cheap quote. D: Be a champion & play nice. Intensity Of Rivalry SBO: Reward diversity and be specific about the results you want to achieve with design. D: Be confident about your prices and prove your worth. Substitutes SBO: Lead inquiries with a budget range. D: Diversity your income stream. Bargaining Power of Buyers SBO: Don’t judge a designer by the presence of Apple stuff and use of trendy terms. D: Try new technologies and learn continuously. Bargaining Power of Suppliers SBO: Seek to develop long-term relationships with designers you hire. D: Seek to objectivity prove the quality of your work. Barriers to Entry Its a framework for analyzing the level of competition within an industry and business strategy development to derive five forces that determine the competitive intensity and therefore the attractiveness of an industry This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 8. Market Segmentation Evaluation 8 Competency Framework Its a framework for defining & analyzing the various resources of a company which distinguishes them in the market place. Relationships Your Text Here Put Text Here Your Text Here Put Text Here Analytical Your Text Here Put Text Here Your Text Here Put Text Here Management Your Text Here Put Text Here Your Text Here Put Text Here Leadership Your Text Here Put Text Here Your Text Here Put Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 9. Understand The Customer Needs 9 Understand your customer : Are they a small private company or a big MNC? 01 What they do : Understand their occupation & interest? When they buy : Understand the purchasing cycle of your customer How they buy : Website, App, in-person? What they expect of you: if your customers expect reliable delivery & you don't disappoint them, you stand to gain repeat business 02 03 04 05 Analyse and understand the customer needs & requirements This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 10. Customer Segmentation Layout 10 Target Market Not Tried Unaware Aware Light User Heavy UserRegular User Switcher Loyal To Brand Loyal To Other Brand 3.25 Million Tried 15 Million 100% 1.9 Million 1.75 Million 1.35 Million 0.35 Million 0.65 Million 0.35 Million 0.15 Million 0.75 Million 1 Million 0.10 Million 0.15 Million 0.75 Million 0.05 Million 0.15 Million 0.55 Million Neutral Favorable Opinion Rejecter Not Yet Repeated Repeated Negative Opinion Market Size Market Size in percentage This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 11. Segmentation Map 11 Loyalty AdvertisingAwareness 1 2 3 4 5 6 7 8 2 4 6 8 10 12-2 Segment 4, 25% Segment 2, 20% Segment 3, 25% Segment 1, 20% Segment 5, 10% 0 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. You can mention the various segments for the product in the map below to show/ analyse the customers loyalty & awareness about the product. Please note the parameter for evaluation can be changed as per the requirements. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 12. Segmentation - Performance Evaluation Segments XYZ Market USD 12.90 Billion Segment 1 Segment 2 Segment 3 Segment 4 2018 Performance Ratting This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 12
  • 13. Segmentation, Markets & Evaluation Icon Slide 13
  • 14. Coffee Time 14 10 Minutes Break This icon is for display purposes only and is completely editable. You can replace this with any other icon from the www.slideteam.net icons section.
  • 16. 16 5 20 10 9 35 15 30 30 56 0 10 20 30 40 50 60 0% 10% 20% 30% 40% 50% Inmillions In Percentage This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Line Chart This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02
  • 17. 17 Clustered Column Chart This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 25 37 45 65 77 95 38 40 55 75 85 98 0 10 20 30 40 50 60 70 80 90 100 Jan Feb Mar Apr May Jun Salesinpercentage(%) Financial year in 2018 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 19. 19 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our GoalOur Mission
  • 20. Our Best Team 20 Name Here Designation Name Here Designation Name Here Designation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 21. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Preferred By Many This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Target Audiences Our Company 21
  • 22. Financial 22 $30 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here $60 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here $80 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here
  • 23. Puzzle 23 01 02 03 04 05 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 24. Comparison 24 60% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Female 80% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Male
  • 25. Magnifying Glass 25 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 26. 26 Idea Or Bulb This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 27. 27 Address: # street number, city, state Email Address: emailaddress123@gmil.com Contact Numbers: 0123456789 Thank You