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ASSIGNMENT
DRIVE SPRING 2016
PROGRAM MBA– SEM 3
SUBJECT CODE &
NAME
MB0050
RESEARCH METHODOLOGY
BK ID B1700
CREDITS 4
MARKS 60
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions Marks Total
Marks
1 Define business research and explain the process of research?
Definition of Research
Explanation of the steps in a research study
2
8
10
2 Discuss Descriptive Research designs? Explain the different kinds of descriptive research
designs.
Meaning of Descriptive Research designs
Kinds of Descriptive research designs
5
5
10
3 Discuss four types of measurements scales with appropriate examples.
Nominal
Ordinal
Interval
Ratio
2.5
2.5
2.5
2.5
10
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4 Differentiate between the Stratified random sampling and Systematic sampling.
a. stratified random sampling
b. systematic sampling
5
5
10
5 Distinguish between coding closed-ended structured questions and coding open-ended
structured questions
Coding Closed-ended
Coding Open-ended
5
5
10
6 Explain the Structure of the Research Report. What are the guidelines for effective
report writing?
Explanation of the Structure of the Research Report
Guidelines for effective report writing
5
5
10
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Mb0050 assignment spring_2016

  • 1. Get Answers on www.smuHelp.comGetAnswersonwww.smuHelp.com Get Answers on www.smuHelp.comGetAnswersonwww.smuHelp.com ASSIGNMENT DRIVE SPRING 2016 PROGRAM MBA– SEM 3 SUBJECT CODE & NAME MB0050 RESEARCH METHODOLOGY BK ID B1700 CREDITS 4 MARKS 60 Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. Q.No Questions Marks Total Marks 1 Define business research and explain the process of research? Definition of Research Explanation of the steps in a research study 2 8 10 2 Discuss Descriptive Research designs? Explain the different kinds of descriptive research designs. Meaning of Descriptive Research designs Kinds of Descriptive research designs 5 5 10 3 Discuss four types of measurements scales with appropriate examples. Nominal Ordinal Interval Ratio 2.5 2.5 2.5 2.5 10 GetAnswersonwww.smuhelp.com
  • 2. Get Answers on www.smuHelp.comGetAnswersonwww.smuHelp.com Get Answers on www.smuHelp.comGetAnswersonwww.smuHelp.com 4 Differentiate between the Stratified random sampling and Systematic sampling. a. stratified random sampling b. systematic sampling 5 5 10 5 Distinguish between coding closed-ended structured questions and coding open-ended structured questions Coding Closed-ended Coding Open-ended 5 5 10 6 Explain the Structure of the Research Report. What are the guidelines for effective report writing? Explanation of the Structure of the Research Report Guidelines for effective report writing 5 5 10 GetAnswersonwww.smuhelp.com