#Winter12 Release Pary
Orlando Salesforce User Group Meeting
October 20, 2011
Safe Harbor
 Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain
 forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if
 any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results
 expressed or implied by the forward-looking statements we make. All statements other than statements of historical
 fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other
 financial items and any statements regarding strategies or plans of management for future operations, statements of
 belief, any statements concerning new, planned, or upgraded services or technology developments and customer
 contracts or use of our services.

 The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and
 delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in
 our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security
 measures, the immature market in which we operate, our relatively limited operating history, our ability to
 expand, retain, and motivate our employees and manage our growth, new releases of our service and successful
 customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger
 enterprise customers. Further information on potential factors that could affect the financial results of
 salesforce.com, inc. is included in our annual report on Form 10-K for the fiscal year ended January 31, 2009 and our
 other filings. These documents are available on the SEC Filings section of the Investor Information section of our Web
 site.

 Any unreleased services or features referenced in this or other press releases or public statements are not currently
 available and may not be delivered on time or at all. Customers who purchase our services should make the purchase
 decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not
 intend to update these forward-looking statements.
#Corelando: The Center of the #OSUG
Universe
  Network, Schmooze, Connect
  Welcome!
  Winter 12 Highlights
    – Presented by Joshua Hoskins, Orlando SFDC User Group
      Leader
  Wrap It Up!
    – 2011 Meetings
    – On tap for 2012?
       • #DF2UFL
       • #CCC
Welcome!
Jennifer Phillips, @CRMjen
Joshua Hoskins, @jhoskins
 #OSUG, @OrlandoSFDC
#Corelando: The Center of the #OSUG
Universe
  It‘s all about YOU (literally)
    – Ways to connect
    – Who do you know
    – How much can you help
    – Feedback is progress
  Annual Surveys Coming
  If you build it…TELL somebody!
Winter 12 Highlights!
Winter „12: Welcome to the Social Enterprise

  Valuable Resources
    – Success Portal: http://success.salesforce.com/
    – Release Portal: http://www.salesforce.com/customer-
      resources/releases/#
    – Facebook:
      https://www.facebook.com/salesforce?sk=app_2663845000496
      48
    – AppExchange: http://appexchange.salesforce.com/home
    – Consultant Portal:
      http://developer.force.com/consultants/crc_home
    – Salesforce Answers: http://success.salesforce.com/answers
Winter „12: Welcome to the Social Enterprise
Collaboration Cloud
Chatter Messages
“Like” for Chatter Comments - BEFORE
“Like” for Chatter Comments - AFTER
Sales Cloud
Social Contacts
Social Contacts

   – Enhancement from Ideas!
   – See your Contacts‘ social network profiles – directly in SFDC
   – The Social Contacts feature is enabled by default for
     organizations created after October 7, 2011 ONLY
       • Older Orgs need to enable
       • Enabled post-release (beginning late October)
   – Social Networks in this release:
       • Linked In, Facebook, Twitter
       • uses public APIs to display social information – can‘t guarantee
         future availability if there is a change.
Salesforce for Outlook

  Unresolved Items: Batch edit for up to 50 item.
  Unresolved Items: Recommendations
  Add up to 10 emails to Salesforce at one time
  Salesforce for Outlook on 64-bit and 32-bit versions of
   Outlook 2010 is now supported
Analytics
Analytics

  Dashboard Filters
    – Choose the Data to display using a drop-down
    – No longer have to clone the dashboard
  CRM Dashboards by Force.com Labs
    – Sales & Marketing
    – Customer Service
  Enhanced Reports Tab
  Mobile Dashboards iPad App
Dashboard Filters
Data.com
Data.com : New Tab!
Data.com
Database.com
Database.com
Force.com
Cloud-Based Flow Designer
Orlando SFDC User Group 10/2011
Winter „12: Welcome to the Social Enterprise

  Help and Training #Awesomeness
  Videos
    – Building a Website with Siteforce (3:00 minutes)
    – Editing and Managing Content with Siteforce (2:53 minutes)
    – Sending Private Chatter Messages (3:15 minutes)
    – Sharing Files in Chatter (2:45 minutes)
    – Finding What You Need In Chatter (Updated, 3:47 minutes)
Winter „12: Welcome to the Social Enterprise

  Help and Training #Awesomeness
  Updated Demo
    – Importing Accounts Using the Data Loader CLI (5:21 minutes)
  Tip Sheets and Implementation Guides
    – Using the Enhanced Reports Tab
    – Introducing Dashboard Filters
    – Visual Workflow Implementation Guide—Beta
Winter „12: Welcome to the Social Enterprise

  Help and Training #Awesomeness
  Workbooks
    – Analytics Workbook—Introduces you to dashboards and
      reports through a series of tutorials. formulas.
    – Chatter Administrator's Workbook—Introduces Chatter, the
      enterprise collaboration solution, as well as ways to administer
      Chatter in your organization, such as adding new users, and
      clearing out feeds.
    – ISVforce Workbook—Introduces you to application distribution
      via a series of quick tutorials. You'll create a simple app,
      package it for distribution, and install it in another org, just as a
      customer would.
Winter „12: Welcome to the Social Enterprise

  Help and Training #Awesomeness
  Workbooks
    – Visual Flow Workbook—Introduces you to the Flow Designer
      through a series of tutorials. You'll learn how to build simple
      flows that show you how to get user input, update records, and
      perform calculations.
  Developer Guides
    – Data Loader Developer's Guide—A quick start for the Data
      Loader command-line interface has been added.
    – Object Reference—Reference information about all standard
      and custom objects, data types, and related information.
Winter „12: Welcome to the Social Enterprise
Wrap It Up:
Don‟t You Want to get (even more) Involved?
What Makes OUR Community?
  Jobs Connection
  Are YOU a member?
  JOIN HERE
  Co-workers
    – Marketing Users
    – IT Support
    – Sales Managers
    – Service Professionals
    – Content Collaborators
    – And of course…

        • ADMINS
        • Developers
Wrap It Up!

 Upcoming Community Events
   – [Orlando] Salesforce ‗Corelando‘ December Meeting
       • Ikea Friday, December 2nd, 2011
   – Social & Cloud Coder Co-Lab TBD
   – [Orlando] Dreamforce to YOU! Florida
       • Q1 2012
 Contact Information
   – Joshua Hoskins @jhoskins | hoskinj+osug@gmail.com
   – Jennifer Phillips @CRMjen | jennifer@CRMjen.com
Self- Help and Community Resources for
Customer Success
salesforce.com/success
  Free online resources to help our customers succeed
salesforce.com/success
   Free online resources to help our customers succeed

   Customer
                   Customers‘ 1st stop for free online success resources
   Resources

 Learning Center   Browse the latest best practices, videos, and interactive training

      Help         Search our knowledge base and contact support for your specific needs


    Answers        Get fast answers from Salesforce customers, partners and employees


     Ideas         Share your ideas and help shape the product roadmap

     Blogs         Updates from our product team, industry experts, and community leaders

  User Groups      Find local user groups to stay up to date on local events and discussions


   Developers      Learn to develop in the cloud and take full advantage of the power of
                   Force.com.
 Weekly Tips and
                   Session every Friday at 11am PST - Register online
 Tricks Webinar
Orlando SFDC User Group 10/2011
Help site

                                    CALL/CHAT/
                                   OPEN A CASE




  SEARCH FOR                       CUSTOMIZE
 KNOWLEDGE,                         THE PAGE
BEST PRACTICES,
      AND
DOCUMENTATION




                                      REPORT ON
                                      YOUR CASES

   ACCESS
  TRAINING
  CONTENT




                  HELPFUL VIDEOS
Drive Adoption with Chatter



 Cloud 2:   Works like Facebook

Real-time   Choose the
  Feeds:    people, documents, and
            apps to follow

Trusted:    Secure, private application
5 Steps to Get Started with Chatter


1   Update your profile and upload a photo


2   Post your first ―status update‖


3   Start following people

    Start following records
4   (accounts, opportunities, etc.)
                                             salesforce.com/chatter/gettingstarted

5   Join or create a group
Monitor Usage With Your Personalized Account
Review

                       Sent monthly to System Administrators
                       Tracks usage of Salesforce CRM
                       Helpful metrics to drive user adoption
Attend the Getting Started Webinar


Monthly live webinars
Invite your team to attend
Register today:
Getting Started webinar
Explore AppExchange - Over 1,000 Apps Waiting For
You




Extend Success with Apps & Services


• Pre-Integrated CRM & Non-CRM Apps            salesforce.com/appexchange
• Best of Breed Service Partners                         1000+ Apps
• Evaluate solutions with test drives, demos
                                                     25,700+ Customers
  and customer reviews                          have installed one or more apps
Need More Assistance: Ask Our Experts




  salesforce.com/support                     salesforce.com/training




                     salesforce.com/consulting
Customer Checklist


 Create a community profile

 Post a question or idea to the community

 Explore the customer learning center

 Join a local user group

 Sign up to Salesforce Insights newsletter

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Orlando SFDC User Group 10/2011

  • 1. #Winter12 Release Pary Orlando Salesforce User Group Meeting October 20, 2011
  • 2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the fiscal year ended January 31, 2009 and our other filings. These documents are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  • 3. #Corelando: The Center of the #OSUG Universe  Network, Schmooze, Connect  Welcome!  Winter 12 Highlights – Presented by Joshua Hoskins, Orlando SFDC User Group Leader  Wrap It Up! – 2011 Meetings – On tap for 2012? • #DF2UFL • #CCC
  • 4. Welcome! Jennifer Phillips, @CRMjen Joshua Hoskins, @jhoskins #OSUG, @OrlandoSFDC
  • 5. #Corelando: The Center of the #OSUG Universe  It‘s all about YOU (literally) – Ways to connect – Who do you know – How much can you help – Feedback is progress  Annual Surveys Coming  If you build it…TELL somebody!
  • 7. Winter „12: Welcome to the Social Enterprise  Valuable Resources – Success Portal: http://success.salesforce.com/ – Release Portal: http://www.salesforce.com/customer- resources/releases/# – Facebook: https://www.facebook.com/salesforce?sk=app_2663845000496 48 – AppExchange: http://appexchange.salesforce.com/home – Consultant Portal: http://developer.force.com/consultants/crc_home – Salesforce Answers: http://success.salesforce.com/answers
  • 8. Winter „12: Welcome to the Social Enterprise
  • 11. “Like” for Chatter Comments - BEFORE
  • 12. “Like” for Chatter Comments - AFTER
  • 15. Social Contacts – Enhancement from Ideas! – See your Contacts‘ social network profiles – directly in SFDC – The Social Contacts feature is enabled by default for organizations created after October 7, 2011 ONLY • Older Orgs need to enable • Enabled post-release (beginning late October) – Social Networks in this release: • Linked In, Facebook, Twitter • uses public APIs to display social information – can‘t guarantee future availability if there is a change.
  • 16. Salesforce for Outlook  Unresolved Items: Batch edit for up to 50 item.  Unresolved Items: Recommendations  Add up to 10 emails to Salesforce at one time  Salesforce for Outlook on 64-bit and 32-bit versions of Outlook 2010 is now supported
  • 18. Analytics  Dashboard Filters – Choose the Data to display using a drop-down – No longer have to clone the dashboard  CRM Dashboards by Force.com Labs – Sales & Marketing – Customer Service  Enhanced Reports Tab  Mobile Dashboards iPad App
  • 28. Winter „12: Welcome to the Social Enterprise  Help and Training #Awesomeness  Videos – Building a Website with Siteforce (3:00 minutes) – Editing and Managing Content with Siteforce (2:53 minutes) – Sending Private Chatter Messages (3:15 minutes) – Sharing Files in Chatter (2:45 minutes) – Finding What You Need In Chatter (Updated, 3:47 minutes)
  • 29. Winter „12: Welcome to the Social Enterprise  Help and Training #Awesomeness  Updated Demo – Importing Accounts Using the Data Loader CLI (5:21 minutes)  Tip Sheets and Implementation Guides – Using the Enhanced Reports Tab – Introducing Dashboard Filters – Visual Workflow Implementation Guide—Beta
  • 30. Winter „12: Welcome to the Social Enterprise  Help and Training #Awesomeness  Workbooks – Analytics Workbook—Introduces you to dashboards and reports through a series of tutorials. formulas. – Chatter Administrator's Workbook—Introduces Chatter, the enterprise collaboration solution, as well as ways to administer Chatter in your organization, such as adding new users, and clearing out feeds. – ISVforce Workbook—Introduces you to application distribution via a series of quick tutorials. You'll create a simple app, package it for distribution, and install it in another org, just as a customer would.
  • 31. Winter „12: Welcome to the Social Enterprise  Help and Training #Awesomeness  Workbooks – Visual Flow Workbook—Introduces you to the Flow Designer through a series of tutorials. You'll learn how to build simple flows that show you how to get user input, update records, and perform calculations.  Developer Guides – Data Loader Developer's Guide—A quick start for the Data Loader command-line interface has been added. – Object Reference—Reference information about all standard and custom objects, data types, and related information.
  • 32. Winter „12: Welcome to the Social Enterprise
  • 33. Wrap It Up: Don‟t You Want to get (even more) Involved?
  • 34. What Makes OUR Community?  Jobs Connection  Are YOU a member?  JOIN HERE  Co-workers – Marketing Users – IT Support – Sales Managers – Service Professionals – Content Collaborators – And of course… • ADMINS • Developers
  • 35. Wrap It Up!  Upcoming Community Events – [Orlando] Salesforce ‗Corelando‘ December Meeting • Ikea Friday, December 2nd, 2011 – Social & Cloud Coder Co-Lab TBD – [Orlando] Dreamforce to YOU! Florida • Q1 2012  Contact Information – Joshua Hoskins @jhoskins | hoskinj+osug@gmail.com – Jennifer Phillips @CRMjen | jennifer@CRMjen.com
  • 36. Self- Help and Community Resources for Customer Success
  • 37. salesforce.com/success Free online resources to help our customers succeed
  • 38. salesforce.com/success Free online resources to help our customers succeed Customer Customers‘ 1st stop for free online success resources Resources Learning Center Browse the latest best practices, videos, and interactive training Help Search our knowledge base and contact support for your specific needs Answers Get fast answers from Salesforce customers, partners and employees Ideas Share your ideas and help shape the product roadmap Blogs Updates from our product team, industry experts, and community leaders User Groups Find local user groups to stay up to date on local events and discussions Developers Learn to develop in the cloud and take full advantage of the power of Force.com. Weekly Tips and Session every Friday at 11am PST - Register online Tricks Webinar
  • 40. Help site CALL/CHAT/ OPEN A CASE SEARCH FOR CUSTOMIZE KNOWLEDGE, THE PAGE BEST PRACTICES, AND DOCUMENTATION REPORT ON YOUR CASES ACCESS TRAINING CONTENT HELPFUL VIDEOS
  • 41. Drive Adoption with Chatter Cloud 2: Works like Facebook Real-time Choose the Feeds: people, documents, and apps to follow Trusted: Secure, private application
  • 42. 5 Steps to Get Started with Chatter 1 Update your profile and upload a photo 2 Post your first ―status update‖ 3 Start following people Start following records 4 (accounts, opportunities, etc.) salesforce.com/chatter/gettingstarted 5 Join or create a group
  • 43. Monitor Usage With Your Personalized Account Review Sent monthly to System Administrators Tracks usage of Salesforce CRM Helpful metrics to drive user adoption
  • 44. Attend the Getting Started Webinar Monthly live webinars Invite your team to attend Register today: Getting Started webinar
  • 45. Explore AppExchange - Over 1,000 Apps Waiting For You Extend Success with Apps & Services • Pre-Integrated CRM & Non-CRM Apps salesforce.com/appexchange • Best of Breed Service Partners 1000+ Apps • Evaluate solutions with test drives, demos 25,700+ Customers and customer reviews have installed one or more apps
  • 46. Need More Assistance: Ask Our Experts salesforce.com/support salesforce.com/training salesforce.com/consulting
  • 47. Customer Checklist Create a community profile Post a question or idea to the community Explore the customer learning center Join a local user group Sign up to Salesforce Insights newsletter

Editor's Notes

  • #5: 8:45a  -    9:00a: WELCOME! What’s happened since last time? (Jennifer) CCC Winter12 / Dreamforce
  • #6: 8:45a  -    9:00a: WELCOME! What’s happened since last time? (Jennifer) CCC Winter12 / Dreamforce Ways to connect Surveys Tell your friends, users, family about this group.
  • #7: 9:00a  -  9:45a: Winter12 Release Highlights (Joshua)
  • #34: 9:45a - 10:15a: Corelando Connections: Jobs, Resources, Events (Jennifer) 10:15a  - 10:30a : OSUG Announcements & Close of Meeting (Feedback Welcome – Format, Content, Value) (Jennifer & Joshua)
  • #35: 9:45a - 10:15a: Corelando Connections: Jobs, Resources, Events (Jennifer) 10:15a  - 10:30a : OSUG Announcements & Close of Meeting (Feedback Welcome – Format, Content, Value) (Jennifer & Joshua)
  • #36: 9:45a - 10:15a: Corelando Connections: Jobs, Resources, Events (Jennifer) 10:15a  - 10:30a : OSUG Announcements & Close of Meeting (Feedback Welcome – Format, Content, Value) (Jennifer & Joshua)
  • #42: And that’s what we deliver with Sales Cloud 2 that now includes Chatter. Sales Cloud 2 with Chatter lets you collaborate in real-time across Sales and other parts of your company. It includes the best Cloud 2 features like status updates, profiles, and feeds so sales people can share in real time. And works just like facebook so you already know how to use it.With Sales Cloud 2, you choose the people, application data, and documents that matter most to you and changes are pushed to you in real time.And since it’s built on the salesforce infrastructure, it’s inherently a secure private application that you can trust. It inherits all the robust sharing and security rules that our 72,000 customers have come to depend on.