Microsoft Cloud Computing for Ecommerce
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The document discusses various hosting options for ecommerce websites including shared hosting, virtual private servers, dedicated servers, clustered servers, and public cloud. Each option is described in terms of cost, control/reliability, skills required, and other pros and cons. The document also discusses Microsoft's cloud platform and provides an example TCO analysis comparing on-premises hosting to hosting on Microsoft Azure.
Microsoft Cloud Computing for Ecommerce
- 9. 15 10 5 Revenue 0 2005 2006 2007 2008 2009 2010
- 10. • Buy Software? • Build Software? • Rent Software?
- 13. Ecommerce site has 4 typical workload patterns Compute Compute Inactivity Period Average Usage Average Usage Time Time Compute Compute Average Usage Average Usage Time Time
- 15. Shared hosting Cheap Appears to offer a complete package No sysadmin skills required Multiple points of failure Lack of support Lack of control Risk of poor performance
- 16. Virtual Private Server More Control More Reliable Usually requires self-management, and therefore deeper sysadmin knowledge Easier to break if you don’t have the skills, but this can be outsourced Other virtual servers on your server may disrupt your service (e.g. bandwidth) Single point of failure (it is still only one server)
- 17. Dedicated or Co-LocationDedicated or Co-Location Complete Control Guaranteed Reliability through SLAs External data security risk mitigated through SLA Corporate Governance risk mitigated through SLA Expensive Single point of failure Sysadmin skills essential unless the server is under a managed contracttill only one server)
- 18. Clustered Servers (aka Private Cloud) Complete Control Guaranteed Reliability through SLAs (if outsourced) No Single point of failure No external data security risk Corporate Governance Assured Very Expensive Sysadmin skills essential unless the cluster is under a managed contract
- 19. Public Cloud Less Expensive Fully managed by a third party, meaning better reliability No performance issues – it scales as needed So large that external factors may affect your site and may take a long time to resolve Difficult to assess external data risks and corporate governance issues
- 21. Fundamentals Automated High Scale out Service Multi-tenancy Management Availability Considerations Off premises Location On premises Homogeneous Infrastructure Heterogeneous OpEx Business model CapEx Lease/Rented Ownership Owned Third Party Management Self
- 24. The Microsoft Cloud Platform Microsoft® Global Environmental Infrastructure Services Security and Compliance Delivery Awareness
- 25. Private Public Software as a Service (SaaS) IT as a Service Platform as a Service (PaaS) Infrastruct ure as a Service (IaaS)
- 29. Real World TCO Analysis (TCO estimate over 3-year period) Persistent Systems Alinean Inc. $74K $62K $540K $277K On Premises Azure On Premises Azure
- 31. We’re Running Scale Services Now
- 38. 42 billions USD invesment into Cloud Computing by 2012 Same skills with little learning curve to create apps on cloud Free of choices: C#, VB.net, PHP, Python, Java, Ruby… Licensing model service subscription model: no more software piracy! Very low barrier investment Aptech, NIIT Vietnam provide Cloud Computing training in 2010
- 40. • Elastic service, meets all sizes. Pay as you go • Scales out Web 1.0 and combines with Web 2.0 apps. • Brings Office, business apps (CRM, Accounting, ERP…) to Cloud • 10x more efficient, 10x faster to market, 10x cheaper to operate • Cloud for Consumer / Cloud for Business / 3 screens – 1 platform • More connections, more scalable in standardized, interoperability, managed platform
- 41. Windows Azure Instance Sizes $0.12 $0.24 $0.48 $0.96 Unit of Compute Defined 1 x 1.6Ghz 2 x 1.6Ghz 4 x 1.6Ghz 8 x 1.6Ghz 1.75 GB memory 3.5 GB memory 7.0 GB memory 14 GB memory 250 GB storage 500 GB storage 1000 GB storage 2000 GB (instance storage) (instance storage) (instance storage) (instance storage)