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Five Ridiculously Easy
Ways to Hack Networking
By CATHERINE JEWELL
CJ@CAREERPASSIONCOACH.COM
Sponsors
Advocates
In Kind
Supporters
You HAVE to Network!!
 80% of jobs are achieved
through networking
 The best Career Advice
comes from peers
 Business owners get their
best ideas through
networking
Introductions give you an edge
"...employees who come to
the company 'known by us'
in some way are seen to be
better hires and thought to
get up to speed more quickly
and stay with the company
longer," Martin Yate, Knock ‘em Dead series
You HAVE to Network!!
 80% of jobs are never
advertised
 Go after the 80%
 Be the ONLY candidate
 Get a job faster
 Get the salary you deserve
The only TRUE networking is 1:1
Don’t consider
meeting people
networking!
Great networking = Career Conversation™
Investigate jobs without
looking for a job
Learn about jobs,
companies, industries
Make new contacts
“Information Interviewing”
What good are events like Product Camp?
 MEET new people
 Concentrate your energy in a
short timeframe to a targeted
audience
 Feel and see your progress
 Find people with I’m Hiring
flag on their nametag
Reasonable Goal: Meet and have a
significant conversation with 5
people today
People don’t have the time to
meet
Gimme, gimme, gimme
Networkers who don’t know
what they want
Conversation never leads
anywhere
Giant waste of time!
Problems with Networking
Use technology to get
personal interaction sooner
Focus on the other person
Have a clear Target Job Title
Ask for connections
Stay in touch
Benefits both parties!
Networking Hacks
Use technology to get personal
interaction sooner
 Coffee shop, lunch - rare
 Facetime
 Google Hangouts
 GoToMeeting, Zoom
Feels like a compliment
Giving thing
People love to give advice!
Focus on the other person
Have a clear Target Job Title
 Shows you know the business
 Helps them help you
 You can always change the
target as you go
Ask for connections
 New friends will
actually help you
more
 Gets you INTO the
companies you want
 An introduction
implies
recommendation
Stay in touch
 Connect on LinkedIn
 Track your advocates
Network with job seekers: People
have lost their jobs, not their
minds!
Anyone who knows about
jobs, companies or
industries
The Best Networking Contact
Steps in a Career Conversation
1. Establish Rapport
2. Interview the other person
about their Career
3. Learn about Jobs, Companies
and Industries
4. Request connections
Steps in a Career Conversation
1. Establish Rapport
2. Interview the other person
about their Career
3. Learn about Jobs, Companies
and Industries
4. Request connections
Establish Rapport
Find out what you have
in common
“Hi, what do you do?”
The Request
General – Where is the
Domain?
Specific – How can I get
to the Punchbowl in the
Domain?
I really need a contact who…
…can tell me about jobs at
Google in Austin.
…can get me to the training
department at Dell
…knows the hiring manager at
HomeAway
…can refinish my deck
How to do it well
Askers Answerers
Listen Give your best
Write it down Something close
Don’t argue Give some advice
Don’t say “I’ve tried that” Share a resource
Say “thank you” Say “my pleasure”
Your turn to network
 5 minutes per
conversation
 Chimes signal when to
change
 Pick people you don’t
know
 The person with the
longer hair goes first!
What’s different?
Who would like to share
your experience?
How would it feel to have a choice?
Intentions for you:
 An unexpected job offer
 A real choice of job
opportunities
 A company culture where
you can thrive
 A higher salary than you
expected
Use technology to get
personal interaction sooner
Focus on the other person
Have a clear Target Job Title
Ask for connections
Stay in touch
Benefits both parties!
Networking Hacks
Sponsors
Advocates
In Kind
Supporters
CATHERINE JEWELL
CJ@CAREERPASSIONCOACH.COM

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Networking Hacks for Product Managers

  • 1. Five Ridiculously Easy Ways to Hack Networking By CATHERINE JEWELL CJ@CAREERPASSIONCOACH.COM
  • 3. You HAVE to Network!!  80% of jobs are achieved through networking  The best Career Advice comes from peers  Business owners get their best ideas through networking
  • 4. Introductions give you an edge "...employees who come to the company 'known by us' in some way are seen to be better hires and thought to get up to speed more quickly and stay with the company longer," Martin Yate, Knock ‘em Dead series
  • 5. You HAVE to Network!!  80% of jobs are never advertised  Go after the 80%  Be the ONLY candidate  Get a job faster  Get the salary you deserve
  • 6. The only TRUE networking is 1:1 Don’t consider meeting people networking!
  • 7. Great networking = Career Conversation™ Investigate jobs without looking for a job Learn about jobs, companies, industries Make new contacts “Information Interviewing”
  • 8. What good are events like Product Camp?  MEET new people  Concentrate your energy in a short timeframe to a targeted audience  Feel and see your progress  Find people with I’m Hiring flag on their nametag Reasonable Goal: Meet and have a significant conversation with 5 people today
  • 9. People don’t have the time to meet Gimme, gimme, gimme Networkers who don’t know what they want Conversation never leads anywhere Giant waste of time! Problems with Networking
  • 10. Use technology to get personal interaction sooner Focus on the other person Have a clear Target Job Title Ask for connections Stay in touch Benefits both parties! Networking Hacks
  • 11. Use technology to get personal interaction sooner  Coffee shop, lunch - rare  Facetime  Google Hangouts  GoToMeeting, Zoom
  • 12. Feels like a compliment Giving thing People love to give advice! Focus on the other person
  • 13. Have a clear Target Job Title  Shows you know the business  Helps them help you  You can always change the target as you go
  • 14. Ask for connections  New friends will actually help you more  Gets you INTO the companies you want  An introduction implies recommendation
  • 15. Stay in touch  Connect on LinkedIn  Track your advocates
  • 16. Network with job seekers: People have lost their jobs, not their minds! Anyone who knows about jobs, companies or industries The Best Networking Contact
  • 17. Steps in a Career Conversation 1. Establish Rapport 2. Interview the other person about their Career 3. Learn about Jobs, Companies and Industries 4. Request connections
  • 18. Steps in a Career Conversation 1. Establish Rapport 2. Interview the other person about their Career 3. Learn about Jobs, Companies and Industries 4. Request connections
  • 19. Establish Rapport Find out what you have in common “Hi, what do you do?”
  • 20. The Request General – Where is the Domain? Specific – How can I get to the Punchbowl in the Domain?
  • 21. I really need a contact who… …can tell me about jobs at Google in Austin. …can get me to the training department at Dell …knows the hiring manager at HomeAway …can refinish my deck
  • 22. How to do it well Askers Answerers Listen Give your best Write it down Something close Don’t argue Give some advice Don’t say “I’ve tried that” Share a resource Say “thank you” Say “my pleasure”
  • 23. Your turn to network  5 minutes per conversation  Chimes signal when to change  Pick people you don’t know  The person with the longer hair goes first!
  • 24. What’s different? Who would like to share your experience?
  • 25. How would it feel to have a choice? Intentions for you:  An unexpected job offer  A real choice of job opportunities  A company culture where you can thrive  A higher salary than you expected
  • 26. Use technology to get personal interaction sooner Focus on the other person Have a clear Target Job Title Ask for connections Stay in touch Benefits both parties! Networking Hacks

Editor's Notes

  • #9: Per Lincoln’s own research, cultural progressives are younger and more affluent than the automaker’s current buyers, who, on average, are some 65 years old. Cultural progressives go counter to the mainstream, and are likely to buy a Lincoln just because  their neighbor buys a Lexus or Mercedes-Benz. Most important of all, these buyers are seen as agents of cultural change, highly likely to influence the purchasing decisions of others. Bundle that up, as Automotive News (subscription required) explains, and you have the ideal target buyer for the all-new 2013 Lincoln MKZ sedan, set to hit dealers in November.