This document discusses key performance indicators (KPIs) for an outbound sales advisor position. It provides information on developing KPIs, including defining objectives and key result areas, identifying tasks, and determining how to measure results. The document recommends that KPIs be clearly linked to strategy and empower employees. It lists types of KPIs and provides resources for top KPI materials, including a list of sales KPIs, performance appraisal forms, review methods and phrases. Visitors are directed to the kpi123.com website for additional free downloadable materials.