Presentation powerpoint
- 1. Candidate name: Carmel Seager Candidate number: 4127
- 2. Proposal for M magazine Genre: Mixed genre magazine – main focus indie. Intentions of magazine: One of the main market leaders. Competitor- Q magazine Content: Interviews with the most popular music artists at the time Reviews on albums & films Celebrity gossip New albums coming up Back stage at festivals/ concerts Upcoming tours Working in the studio Competition Promotion of magazine: Social media- Facebook, YouTube, Twitter. Website
- 3. Production plans Release date: 1st December 2014 Beginning of production date: Monday 3rd November 2014 1st week: Planning and budgeting 2nd week: Interview & photo shoot 3rd week: Collecting content 4th week: Editing and distributing
- 4. Budget summary Job roles and salaries: Finance team- £25,000 Editorial team- £15,000 Journalists- £15,000 Photographers/ reporters- £20,000 Advertising team- £25,000 HR- £25,000 Production manager- £30,000 Social media executive- £20,000 Total: £175,000 per annum Start up costs: Start up expenses to fund- £80,000 Start up assets to fund- £60,000 Total: £140,000 Marketing costs: MTV- £90 per day YouTube- £15 per view Magazine- £10,072 Printing/ publishing costs: £10000- £20000 per magazine Distribution costs: A 10% of the total profit from the months income. Promotion at music festivals: V Festival- leaflets, billboards Income: Advertising Subscriptions Profit from sales Sources: http://televisioncampaign.co.uk/TVChannels/MTVBase.aspx http://www.totaljobs.com/JobSeeking/Magazine_London_l1621_t2.html http://www.entrepreneur.com/article/160238 http://magazines.bauermediaadvertising.com/magazines/detail/Q http://www.comag.co.uk/faq.htm#3
- 5. Target audience Age: 16-24 years Gender: Unspecified Spending power: Low/ Average Reason for reading magazine: Education, information & admiration Explorers: Outspoken, confident with their opinions Occupation: Education or creative types of jobs Demographics: E, B
- 6. Pre- production materials: Mood board
- 7. Pre- production materials: Brand identity WWW.MMagazine.co.uk Longtime Font Music Matters. The magazine title ‘M’ stands for music. By simply naming my magazine after ‘music’ it shows that the magazine is true to its magazine type and the content is only what music lovers would want to read.
- 8. Pre- production materials: Flat plans
- 9. Pre- production materials: Flat plans
- 10. Pre- production materials: Draft pages
- 11. Pre- production materials: Draft articles
- 12. Pre- production materials: Font styles Mom’s Typewriter Amsterdam Graffiti Sketch Block LongTime Music Matters.
- 13. Pre- production materials: Plans for images
- 14. Front cover first draft
- 15. Double page spread first draft
- 16. Feedback
- 19. Later issues
- 20. Advertising
- 21. Sales figures and growth of the magazine Readership for M magazine: 200, 000 Readership for Q magazine: 339,000
- 22. Profit / loss breakdown
- 23. Candidate name: Carmel Seager Candidate number: 4127
- 24. Proposal for E magazine Genre: Mixed genre magazine- sub genr. Intentions of magazine: Market leader in weekly music magazines. Competitors- Kerrang!, Q Content: Interviews with music artists Album reviews Celebrity gossip Back stage at festivals/ concerts Promotion of magazine: Social media- YouTube, Twitter. Website
- 25. Meanings behind title E ‘Entertainment’ Inspired by Q- 1 letter title Short and easy to remember Entertainment = Different content: - Celebrity gossip - Album reviews - Film reviews - Festival coverage - Interviews - Backstage at concerts Mixed genre Slogan- ‘ The magazine that has it all.’ Affected by calendar events
- 26. Target audience Age: 16-24 years (and older) Gender: Male focus Spending power: Low/ Average Reason for reading magazine: Education, information, admiration, passion for music Explorers: Outspoken, confident with their opinions, creative style Occupation: Education or creative types of jobs Demographics: E, B
- 27. Pre- production materials: Brand identity The magazine title is ‘E’ this stands for entertainment. By choosing ‘entertainment’ instead of ‘music’ it allows my magazine content to develop and expand. Arial Font The magazine that has it all.
- 28. Pre- production materials: Hand – drawn draft pages
- 29. Pre- production materials: Graphic layout
- 30. Pre- production materials: Photoshop magazine draft
- 31. Production plans Release date: 1st December 2014 Beginning of production date: Monday 3rd November 2014 1st week: Planning and budgeting 2nd week: Interview & photo shoot 3rd week: Collecting content 4th week: Editing and distributing
- 32. Budget summary Job roles and salaries: Finance team- £25,000 Editorial team- £15,000 Journalists- £15,000 Photographers/ reporters- £20,000 Advertising team- £25,000 HR- £25,000 Production manager- £30,000 Social media executive- £20,000 Total: £175,000 per annum Start up costs: Start up expenses to fund- £80,000 Start up assets to fund- £60,000 Total: £140,000 Marketing costs: MTV- £90 per day YouTube- £15 per view Magazine- £10,072 Printing/ publishing costs: £10000- £20000 per magazine Distribution costs: A 10% of the total profit from the months income. Promotion at music festivals: V Festival- leaflets, billboards Income: Advertising Subscriptions Profit from sales Sources: http://televisioncampaign.co.uk/TVChannels/MTVBase.aspx http://www.totaljobs.com/JobSeeking/Magazine_London_l1621_t2.html http://www.entrepreneur.com/article/160238 http://magazines.bauermediaadvertising.com/magazines/detail/Q http://www.comag.co.uk/faq.htm#3
- 33. Pre- production materials: Mood board
- 34. Pre- production materials: Flat plans
- 35. Pre- production materials: Flat plans
- 36. Pre- production materials: Draft articles
- 37. Pre- production materials: Font styles Arial 84 Rock! Bombardier E E E LongTime The magazine that has it all.
- 38. Pre- production materials: Plans for images
- 39. Advertising
- 40. Sales figures and growth of the magazine Readership for E magazine: 200, 000
- 41. Profit / loss breakdown
- 42. Further issues…