Propaganda powerpoint
- 1. Do Now: In your notebooks…. • Write about a time you convinced someone to do something or buy something or believe something? What was it? How did you convince them? Do you think you are good at convincing people?
- 2. What do all these pictures have in common?
- 3. Persuasive Techniques PROPAGANDA: techniques used to influence opinions, emotions, attitudes or behavior. (Otherwise known as: PROPAGANDA)
- 5. What is persuasion? Generally an appealGenerally an appeal to emotion, notto emotion, not intellect.intellect. An attempt toAn attempt to change your behaviorchange your behavior It attempts to “guideIt attempts to “guide your choice”your choice”
- 6. Who uses propaganda? • Military • Media • Advertisers • Politicians • You and I!!!
- 7. Propaganda Techniques • Bandwagon Technique • Testimonial • Loaded Word • Misuse of statistics • Name calling or stereotyping • Plain Folks • Snob Appeal • Transfer
- 8. Bandwagon Technique • Everyone is doing it! You should too!!!
- 9. Testimonial• Testimonials are quotations or endorsements which connect a famous or respectable person with a product or item.
- 10. Loaded Word • Use “loaded” words like . . . – new – improved – best
- 11. Misuse of Statistics “Four out of five dentists recommend sugarless gum for their patients who chew gum” When the statistics are based on a falsehood.
- 12. Name Calling or stereotyping Smears or damages anSmears or damages an opponentopponent Often used by politiciansOften used by politicians In a campaign speech to a logging company, the Congressman referred to his environmentally conscious opponent as a "tree hugger."
- 13. Snob Appeal •aims to flatter •Makes insinuation that this product is better than others. •“avant garde” ahead of the times. The ultimate driving machine Lexus sports car
- 14. Plain Folks• Makes the leaders look like Plain folks (mom and pop style). - a convincing method to show they are just common people. - Opposite of snob appeal
- 15. Transfer -Feelings (good or bad) are transferred to something else. Transfer tries to make you view something in the same way as they view something else. In the Kerry vs. Bush campaign, an internet email circulated showing similar physical characteristics between John Kerry and a Frankenstein monster.
- 16. PRACTICE: What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer B. Loaded word
- 17. Rules of the Game: 1.) You must arrange your desk in a “U” formation. 2.) You must pass the board each time. Everyone is participating!! 3.) You may use the letters, instead of writing out the words. 4.) You can not YELL out!
- 18. What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer C. Testimonial
- 19. C. Testimonial
- 20. Loaded Word
- 21. What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer D. Name Calling
- 22. What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer A. Bandwagon
- 23. What type of propaganda technique is used in the following ad? C. Testimonial A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 24. What type of propaganda technique is used in the following ad? Loaded Word A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 25. What type of propaganda technique is used in the following ad? Loaded Word A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 26. What type of propaganda technique is used in the following ad? Bandwagon A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 27. What type of propaganda is this? • Misuse of Statistics 95% of95% of homeworkhomework assigned isassigned is busy workbusy work and is notand is not beneficialbeneficial to theto the student!student! A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 28. What type of propaganda technique is used in the following ad? • Snob Appeal A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 29. What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer Testimonial
- 30. What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer D. Name -Calling
- 31. What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer F. Snob appeal
- 32. What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer B. Loaded Words
- 33. Get in Groups A) Jenna, Brehanna, Julien, Josie, Baileigh B) Tanner, Jessica, Sarah, Travis C) Anthony, Paige, Abby, Taylor, Brad D) Dalton, Brinley, Talia, Destini E) Kasey, Lauren, Peyton, Jacob
- 34. In your groups: Have your leader come and choose: -3-4 magazines & -8 post-it notes. - Identify 7 out of the 8 propaganda techniques. Label them on your post- it and stick them on the advertisement. You will share them!
- 35. Choose a type of persuasive device. Come up with an advertisement. You must use color! You may use ONLY the following: 1.) Misuse of statistics 2.) Name calling or stereotyping 3.) Plain Folks 4.) Snob Appeal 5.) Transfer 6.) Loaded Words On the back, explain which type of propaganda it is and why. Individual assignment: Due Monday