Real log book 1
- 1. OCR Media Studies – AS Level Unit G321: Foundation Portfolio in Media Preliminary Task, Log Book and Evaluation Name: Candidate Number: Center Name: St. Paul’s Catholic College Center Number: Set Brief - Print Music Magazine – Production Preliminary Task Progression, Log Book and Evaluation
- 2. Preliminary Task Progression– Evidence Front Cover Step-by-step I used shapes to create the border for my school magazine and I filled it in with the colour purple, using the text tool to create the slogan ‘all highlight and sports coverage, the date and the issue number and the price, I then inserted pictures of the Facebook, Twitter , St Pauls logo and logo , then I used shapes again to create cubes with a deeper depth and added the side stories in there, I then inserted my picture of the magazine star.
- 3. Preliminary Task Progression– Evidence Contents Page Step-by-step I used the shapes to do a rectangle at the top of the page and then I used text to write the heading which was contents page and the page numbers and stories, I then inserted a picture of myself and used text tool to write the editorial and the links to the social media.
- 4. Section 1) – Log Book
- 5. Music magazine–Genre research • Inorderto constructa magazinethefistthingto do isto setup a dateof publication.Thedateof publicationissimplythedatethatyou wantthemagazineto bereleasedasa finishedproductto thegeneralpublic.By doingthisyou areopeningwitha schedule. • Secondlyyoumustmanagetheschedulewhichmustbeperformedto a highstandardif youare aimingto runa magazinecompanyto a highstandard. Thenextstepis theeditorialand budgetarydecisionstage. Theeditorialandbudgetarydecisionstage.Theeditorialdecisions involvethemagazine’seditorialteamassemblinganddecidingwhattopicswillbecoveredinthe nextissueof themagazinefromimagesto coverstories. • Thenext partisthecontentacquisitionprocessandisarguablythe mostimportantstepbecause withoutcontentyousimplycannothavethemagazineinthefirstplace,thefirststepisthrough in-housestaffwritersandthesecondwayis throughexternalwritersthatarecommissionedto writeontopicsthatarespecialistinnature.It isat thisstagethatartworkandgraphicsarealso workedon. Theartworkisdefinedasillustrationsandpicturesthataregoingto be placedinthe magazine. Graphicsarethe picturesor imagesthataredelightedwitha computerprogram •
- 6. Established Magazine for my Research Masthead: The masthead is the main heading and name of the magazine. This is generally located above the cover star and act as a banner and as you can see vibe follows that structure. Cover lines: are generally seen as secondary stories that feature in the magazine however do not have the importance that the main headline possess. Cover star : displays the celebrity starring in the main heading and is generally located in front of the masthead to denote his or her “star appeal”
- 7. Target Audience – Katz, Maslow, Hartley and/or socio-economic needs The target audience for Vibe magazine is for people around the age of 28 and they are predominantly male because 62% of people who buy the magazine are male, they are well educated with majority in employment with 73.9% they are predominately African-Americans with 71.3%, the readers of this magazine are into the latest technology, they also enjoy reading about music films, celebrities technology and fashion and they are dedicated music fans. What is the USP of this magazine? YOU MUST refer to specific conventions/stories from you research From the research completed into this media product, I think the USP that vibe magazine have is the star featuring on the front cover as it clearly displays who will feature in the magazine and will attract audience due to the fact that the music is currently at its peak and many people across the country identify specific figures with good music and by displaying this artist people will automatically feel that good music features in the magazine.
- 8. Publisher research Vibe magazine is currently owned by intermedia partners which is a private equity, they own other companies such as WAPA-TV(radio stations) but they have earned their success through media intuitions, they distribute their magazine through their online website which provides some articles from the magazine, also the magazines get distributed to a variety of shops ranging from comer shops to supermarkets, they make catchy offers in order to tempt the audience to buy it.
- 9. Conventions of a Music Magazine The logo of the magazine SHOULD be placed on this slide neatly somewhere Masthead : is almost like the banner and it represents the company many other magazines have the artist covering the masthead but XXL put it on the corner of there magazine. Cover lines: XXL have a different layout instead of cover lines being placed everywhere they put it on the left side of the magazine and all the things that are less important on the right. Cover star: The cover star is the main image and is usually posted in the centre but as you can see XXL vary on how they portray their superstars.
- 10. Target Audience – Katz, Maslow, Hartley and/or socio-economic needs XXL mission is to take a mature real and intelligent approach to hip hop music. XXL keeps up with hip hops energy and targets the people that live for urban music. The general target audience for XXL magazine is 78% male readers, with the median age of 27, and 44.7% college buyers, and 67% African Americans. Priced at $5.99 XXL is the number 1 selling magazine on the newsstand which outsells magazines like Rolling Stone, Vibe, and SPIN. What is the USP of this magazine? YOU MUST refer to specific conventions/stories from you research From the research completed into this media product, I think the USP of XXL is that they focus on exclusives with international and well respected artist on the front cover and the other unique selling point is that they are one of the longest running hip hop magazines so they are well established The logo of the magazine SHOULD be placed on this slide neatly somewhere