Responsive web design bringing your site to the masses
Download as PPTX, PDF0 likes170 views
The document discusses the significance of responsive web design in accommodating a growing number of devices and browsers, highlighting benefits such as improved SEO and easier maintenance. It notes that while responsive design can have higher initial costs and challenges, it is essential for meeting the demand for mobile-friendly sites. However, it also outlines circumstances where responsive design may not be suitable, such as low mobile traffic or already having a dedicated mobile app.
Responsive web design bringing your site to the masses
- 1. Responsive Web Design: Bringing Your Site to the Masses Matt Zimmermann
- 6. ❏ Single Codebase ❏ Easier to Maintain ❏ Improved SEO and Better Conversion Tracking ❏ Visitors want Access to Your Site Wherever THEY Are “Day by day, the number of devices, platforms, and browsers that need to work with your site grows. Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.” - Jeffrey Veen
- 8. With the surge in usage of tablets and smartphones, the demand for mobile-friendly sites is higher than ever.
- 9. ❏ Generally higher initial design and development cost ❏ The codebase may require advanced tweaking to make page loads faster ❏ Possibly more asset management needed
- 10. Why Responsive Design Might Not Be Right For You
- 11. ❏ Your site is fine on a tablet and you mobile traffic is basically non-existent. ❏ Your site content does not lend well to mobile devices. ❏ Your site is comprised of several, static systems making updating the layout very costly or just not feasible without re-platforming. ❏ You already have a mobile app. Why Responsive Design Might Not Be Right For You
- 13. ❏ Mobile-First...more importantly USERS first ❏ Large trigger areas ❏ Hidden or off-canvas menus ❏ Use only necessary imagery, rely more on SVG or icons ❏ Optimize the UX for touch
- 16. Matt Zimmermann Follow me: @mivamatt @influxweb Slides: speakerdeck.com/mattz