Session Summary Part 1
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This document summarizes the third session of a marketing management class. It outlines 5 tasks that were discussed: 1) the schedule of assignments, 2) how to create a LinkedIn account, 3) discussing brand launch, 4) discussing chapter assignments, and 5) where to submit assignments by email, Slideshare, and posting to a blog. Students are expected to submit assignments by certain deadlines on the schedule.
Session Summary Part 1
- 1. First Part Session Summary v56 Marketing Management Session 3: December 2, 2011 Jem Caraig http://jemcaraig.blogspot.com
- 2. Outline: What we did? 1. Schedule of Assignments 2. How to create a LinkedIn Account 3. Discussed Brand Launch 4. Discussed Chapter Assignments 5. 3 Things to Do: Where to submit and post assignments http://jemcaraig.blogspot.com
- 3. Task 1 Assignments Schedule 4th session: Dec 9 – Linked In, Brand Launch (Due on Dec 8 11:59PM) 5th session: Dec 16 – Chapter Assignment: Question and answer; and answer first seatwork online. (Due on Dec 15 11:59PM) 6th session: Jan 6 – 20 year Marketing Plan (Due on Jan 5 11:59PM) http://jemcaraig.blogspot.com
- 4. Task 2 LinkedIn http://www.hypermarketing2.com/2010/12/why-linked-in-vcoach-bong-de-ungria.html http://jemcaraig.blogspot.com
- 5. Task 3 Brand Launch Use the downloadable template for your Brand Launch http://www.hypermarketing2.com/2010/11/de-ungria-worlds-most-important-brand.html http://jemcaraig.blogspot.com
- 6. Task 4 Chapter Assignments Note: Chapters in our textbook “Marketing Management” by Kotler were assigned to each student. In the following slide, a link is provided regarding the format and requirements of this assignment. http://jemcaraig.blogspot.com
- 7. Task 4 Chapter Assignments http://www.hypermarketing2.com/2010/05/learning-by-coaching-innovative.html http://jemcaraig.blogspot.com
- 8. Task 5 3 Things to Do: Where to Submit Assignments 1. Email assignments to vcoach.serves@gmail.com 2. Upload presentation to Slideshare URL: http://... Embed code to your blog (Create a blog where you can post your assignments, preferably in Blogger.com) http://jemcaraig.blogspot.com
- 9. Task 5 3 Things to Do: Where to Submit Assignments (How to Create a Blogger Account) Go to Blogger.com Sign in using Email address and password 3. Post your Blogger link of your assignments on Facebook V56 group page or assigned page http://jemcaraig.blogspot.com
- 10. First Part Session Summary v56 Marketing Management Session 3: December 2, 2011 Jem Caraig http://jemcaraig.blogspot.com