SlideShare a Scribd company logo
VISUALLY EXPLAINED
SHORT CODE
VS.
LONG CODE
SHORT CODE vs. LONG CODE
The demand for long code SMS functionality is
increasing due to low cost and immediate
availability COMPARED to a short code
35842 17025551212vs
so, why is it so cheap?
LET ME COMPARE IT FOR YOU
35842 17025551212vs
SHORTCODE aka short number
Special 5 to 6 digit phone numbers that power
SMS mobile text campaigns using commercial
gateways.
Most likely you’ve been
exposed to “short codes”
when companies send text
alerts for delivery notifications,
banking transactions or big
media brands like ‘American
Idol’ who create text message-
based voting.
TYPES OF SHORTCODES
Dedicated
Five to six digit number
dedicated to one organization
to use exclusively for their SMS
campaign(s)
(Leasing fee $500/$1,000
per month through CSCA)
Shared
Shared among an SMS
provider’s customers and uses
cookie cutter SMS campaigns.
(Campaign fee $0-$500 per
month to your service provider)
3584211223
TYPES OF DEDICATED SHORTCODES
Generic
Randomly generated five to six
digit number dedicated to one
organization to use exclusively for
their SMS campaign
(Leasing fee $500 per month
through CSCA)
Vanity
Custom patterned five to six digit
number dedicated to one
organization to use exclusively for
their SMS campaign
(Leasing fee $1,000 per month
through CSCA)
2SMSUS
equals
276787
35842
SHORTCODE SMS traffic explained
It’s more expensive than long code, but this is a legal way of sending commercial SMS traffic
2-WAY VIA DEDICATED SHORTCODE
You have a 2-way conversation with
your end users. No restrictions.
OPEN
conversation
….reply for any questions.
Text your location to 305424.
2-WAY VIA SHARED SHORTCODE
Your endusers must type a KEYWORD
before starting/responding to a
conversation.
….reply KEYWORD plus question.
Text KEYWORD plus your location to
305424.
RESTRICTED
conversation
LONGCODE aka long number
10 digit phone number or (VMN) virtual mobile
number that powers peer to peer SMS
communications.
NOT supported by US wireless operators nor
industry governing body. Therefore, subject to
SPAM block by the wireless operator without
notice.
($0 to $1 per month to lease a long code. When a number gets
blocked, a new virtual number is generated for your traffic.)
LONGCODE SMS traffic explained
Not supported by US wireless operators nor industry governing body. Therefore, subject to
SPAM block by the wireless operator without notice.
IDEAL USAGE
Shortcode Longcodevs
Critical
Time Sensitive Alerts
Non Critical
Non Time Sensitive Alerts
FOR YOUR SMS TYPE……
Road trip
CHOOSE A CORRECT TOOL FOR
YOUR BUSINESS NEEDS
FOR YOUR SMS TYPE……
$5 million business deal
CHOOSE A CORRECT TOOL FOR
YOUR BUSINESS NEEDS
SHORT CODE OR
LONG CODE?
Learn the differences and choose
the correct SMS TOOL for your
business needs.
RECAP
Shortcode Longcode
40 to 600+/second
Scalable
1 message/second
NOT scalable
$500 to $2,000 $0 to $1
$0.01 to $0.15 $0.0001 to $0.01
SPEED
SETUP FEE
MESSAGE COST
RECAP
Shortcode Longcode
Low High
Yes No
Yes No
RISK
REGULATED
REPORTING
Shortcode Longcode
10-15 Weeks 5 Minutes
Yes No
SETUP TIME
MARKETING CAMPAIGNS
WIRELESS OPERATOR
APPROVED
Yes No
RECAP
GET MORE HELP
FROM VICTORIA & NATHAN
support-us@2sms.com
http://www.2sms.com
1-877-276-7266
–Victoria Roberts
2sms is an enterprise SMS application provider. We
help great companies navigate the SMS industry and
integrate SMS into their existing communication
system to engage people and then turn that
engagement into revenue.

More Related Content

PDF
Sms terms and glossary
PDF
Cheap car insurance
PPTX
Implementing a Multi Channel Webinar
PPT
RETechTO BroadPlay with Andres Miluy
DOCX
TRAI DND Cutting Your Business' Wings
PDF
Conversational Commerce for Travel Brands
PPT
Katxt Presentation 3
PDF
DIO Consulting Presentation for Start-Ups & SME's
Sms terms and glossary
Cheap car insurance
Implementing a Multi Channel Webinar
RETechTO BroadPlay with Andres Miluy
TRAI DND Cutting Your Business' Wings
Conversational Commerce for Travel Brands
Katxt Presentation 3
DIO Consulting Presentation for Start-Ups & SME's

Viewers also liked (8)

PDF
Nursing Overview
PDF
10 things to know before committing to a shortcode
DOCX
Bonnie_Jean_Smith_testimony_on_8.1.09
ODT
Formato
PPS
4a. que diferencia hay entre messenger e email
PDF
Choix des équipements dans le minage
PDF
Renault airbag spc560_p50l3
PDF
Rúbrica pechakucha
Nursing Overview
10 things to know before committing to a shortcode
Bonnie_Jean_Smith_testimony_on_8.1.09
Formato
4a. que diferencia hay entre messenger e email
Choix des équipements dans le minage
Renault airbag spc560_p50l3
Rúbrica pechakucha
Ad

Similar to Shorcode vs longcode (20)

PPTX
Short code
PDF
Introduction to Textlocal
PPTX
Bulk SMS Provider in India
PDF
Channel Mobile Offering - Africa
PDF
New SMS Regulations Are Coming! Are You Prepared For 10 DLC?
PPTX
Corporate services bulk SMS
PDF
How to select a perfect sms provider for your business
PPT
Text Message Marketing for Roofing contractors
PDF
How to solve sms mystery
PPTX
Demystifying SMS in the US
PPT
Text Message Marketing for Landscapers
PPT
Text Message Marketing for Heating and Cooling Contractors
PPT
Digital marketing success stories
PPTX
Mobile Marketing Strategies
PPSX
IntelliSMS - Telco Grade, SMS Gateway and Technology Provider
PPSX
Presentation for Insurance Company
PPT
Text Message Marketing for Carpet cleaners
PPT
Long Numbers Vs Short Codes
PDF
Diamond Data Solutions portfolio
PDF
Diamond Data Solutions Portfolio
Short code
Introduction to Textlocal
Bulk SMS Provider in India
Channel Mobile Offering - Africa
New SMS Regulations Are Coming! Are You Prepared For 10 DLC?
Corporate services bulk SMS
How to select a perfect sms provider for your business
Text Message Marketing for Roofing contractors
How to solve sms mystery
Demystifying SMS in the US
Text Message Marketing for Landscapers
Text Message Marketing for Heating and Cooling Contractors
Digital marketing success stories
Mobile Marketing Strategies
IntelliSMS - Telco Grade, SMS Gateway and Technology Provider
Presentation for Insurance Company
Text Message Marketing for Carpet cleaners
Long Numbers Vs Short Codes
Diamond Data Solutions portfolio
Diamond Data Solutions Portfolio
Ad

More from 2sms, LLC (10)

PDF
How to provision a shortcode
PDF
Top reason why your sms is failing
PDF
Secure Messaging Done Right
PDF
Top 10 reason why you must use sms
PDF
Sms safety communication
PDF
Sms industry players 2sms
PDF
Protect yourself from sms spam lawsuit
PDF
Opt in and opt out rules
PDF
How to use text messaging for marketing campaigns
PDF
7 sms marketing mistakes to avoid
How to provision a shortcode
Top reason why your sms is failing
Secure Messaging Done Right
Top 10 reason why you must use sms
Sms safety communication
Sms industry players 2sms
Protect yourself from sms spam lawsuit
Opt in and opt out rules
How to use text messaging for marketing campaigns
7 sms marketing mistakes to avoid

Recently uploaded (20)

PDF
Building Integrated photovoltaic BIPV_UPV.pdf
PDF
Profit Center Accounting in SAP S/4HANA, S4F28 Col11
PDF
Blue Purple Modern Animated Computer Science Presentation.pdf.pdf
PPTX
VMware vSphere Foundation How to Sell Presentation-Ver1.4-2-14-2024.pptx
PDF
Peak of Data & AI Encore- AI for Metadata and Smarter Workflows
PDF
Network Security Unit 5.pdf for BCA BBA.
PDF
Machine learning based COVID-19 study performance prediction
PDF
Empathic Computing: Creating Shared Understanding
PDF
Encapsulation_ Review paper, used for researhc scholars
PDF
Electronic commerce courselecture one. Pdf
PPTX
Cloud computing and distributed systems.
PDF
Spectral efficient network and resource selection model in 5G networks
PDF
Advanced methodologies resolving dimensionality complications for autism neur...
PDF
Build a system with the filesystem maintained by OSTree @ COSCUP 2025
PDF
Dropbox Q2 2025 Financial Results & Investor Presentation
PDF
How UI/UX Design Impacts User Retention in Mobile Apps.pdf
PDF
Chapter 3 Spatial Domain Image Processing.pdf
PPTX
sap open course for s4hana steps from ECC to s4
PDF
NewMind AI Weekly Chronicles - August'25 Week I
PDF
Agricultural_Statistics_at_a_Glance_2022_0.pdf
Building Integrated photovoltaic BIPV_UPV.pdf
Profit Center Accounting in SAP S/4HANA, S4F28 Col11
Blue Purple Modern Animated Computer Science Presentation.pdf.pdf
VMware vSphere Foundation How to Sell Presentation-Ver1.4-2-14-2024.pptx
Peak of Data & AI Encore- AI for Metadata and Smarter Workflows
Network Security Unit 5.pdf for BCA BBA.
Machine learning based COVID-19 study performance prediction
Empathic Computing: Creating Shared Understanding
Encapsulation_ Review paper, used for researhc scholars
Electronic commerce courselecture one. Pdf
Cloud computing and distributed systems.
Spectral efficient network and resource selection model in 5G networks
Advanced methodologies resolving dimensionality complications for autism neur...
Build a system with the filesystem maintained by OSTree @ COSCUP 2025
Dropbox Q2 2025 Financial Results & Investor Presentation
How UI/UX Design Impacts User Retention in Mobile Apps.pdf
Chapter 3 Spatial Domain Image Processing.pdf
sap open course for s4hana steps from ECC to s4
NewMind AI Weekly Chronicles - August'25 Week I
Agricultural_Statistics_at_a_Glance_2022_0.pdf

Shorcode vs longcode

  • 2. SHORT CODE vs. LONG CODE The demand for long code SMS functionality is increasing due to low cost and immediate availability COMPARED to a short code 35842 17025551212vs so, why is it so cheap?
  • 3. LET ME COMPARE IT FOR YOU 35842 17025551212vs
  • 4. SHORTCODE aka short number Special 5 to 6 digit phone numbers that power SMS mobile text campaigns using commercial gateways. Most likely you’ve been exposed to “short codes” when companies send text alerts for delivery notifications, banking transactions or big media brands like ‘American Idol’ who create text message- based voting.
  • 5. TYPES OF SHORTCODES Dedicated Five to six digit number dedicated to one organization to use exclusively for their SMS campaign(s) (Leasing fee $500/$1,000 per month through CSCA) Shared Shared among an SMS provider’s customers and uses cookie cutter SMS campaigns. (Campaign fee $0-$500 per month to your service provider) 3584211223
  • 6. TYPES OF DEDICATED SHORTCODES Generic Randomly generated five to six digit number dedicated to one organization to use exclusively for their SMS campaign (Leasing fee $500 per month through CSCA) Vanity Custom patterned five to six digit number dedicated to one organization to use exclusively for their SMS campaign (Leasing fee $1,000 per month through CSCA) 2SMSUS equals 276787 35842
  • 7. SHORTCODE SMS traffic explained It’s more expensive than long code, but this is a legal way of sending commercial SMS traffic
  • 8. 2-WAY VIA DEDICATED SHORTCODE You have a 2-way conversation with your end users. No restrictions. OPEN conversation ….reply for any questions. Text your location to 305424.
  • 9. 2-WAY VIA SHARED SHORTCODE Your endusers must type a KEYWORD before starting/responding to a conversation. ….reply KEYWORD plus question. Text KEYWORD plus your location to 305424. RESTRICTED conversation
  • 10. LONGCODE aka long number 10 digit phone number or (VMN) virtual mobile number that powers peer to peer SMS communications. NOT supported by US wireless operators nor industry governing body. Therefore, subject to SPAM block by the wireless operator without notice. ($0 to $1 per month to lease a long code. When a number gets blocked, a new virtual number is generated for your traffic.)
  • 11. LONGCODE SMS traffic explained Not supported by US wireless operators nor industry governing body. Therefore, subject to SPAM block by the wireless operator without notice.
  • 12. IDEAL USAGE Shortcode Longcodevs Critical Time Sensitive Alerts Non Critical Non Time Sensitive Alerts
  • 13. FOR YOUR SMS TYPE…… Road trip
  • 14. CHOOSE A CORRECT TOOL FOR YOUR BUSINESS NEEDS
  • 15. FOR YOUR SMS TYPE…… $5 million business deal
  • 16. CHOOSE A CORRECT TOOL FOR YOUR BUSINESS NEEDS
  • 17. SHORT CODE OR LONG CODE? Learn the differences and choose the correct SMS TOOL for your business needs.
  • 18. RECAP Shortcode Longcode 40 to 600+/second Scalable 1 message/second NOT scalable $500 to $2,000 $0 to $1 $0.01 to $0.15 $0.0001 to $0.01 SPEED SETUP FEE MESSAGE COST
  • 19. RECAP Shortcode Longcode Low High Yes No Yes No RISK REGULATED REPORTING
  • 20. Shortcode Longcode 10-15 Weeks 5 Minutes Yes No SETUP TIME MARKETING CAMPAIGNS WIRELESS OPERATOR APPROVED Yes No RECAP
  • 21. GET MORE HELP FROM VICTORIA & NATHAN support-us@2sms.com http://www.2sms.com 1-877-276-7266
  • 22. –Victoria Roberts 2sms is an enterprise SMS application provider. We help great companies navigate the SMS industry and integrate SMS into their existing communication system to engage people and then turn that engagement into revenue.