Eliminate Google Analytics Confusion with Raven
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This document discusses problems with Google Analytics and introduces Raven as an alternative solution. It summarizes that Google Analytics navigation is frustrating, important metrics are buried, and it cannot brand or schedule reports. Raven aims to solve these issues by offering simpler navigation, faster access to key metrics, and the ability to brand and schedule reports. It provides dozens more metrics and reflects Google Analytics' latest data structure and terminology. Raven also offers simple data summaries, more logical views, faster drill-down capabilities through filtering and sorting, and color-coded snapshots for at-a-glance performance understanding.
Eliminate Google Analytics Confusion with Raven
- 2. Problemswith GoogleAnalytics Yes, we have a solution for each and every one of’em
- 3. Soundfamiliar? “I’m lost.”“Where are my numbers?” “Rinse and repeat is so tiresome.” “I want to promote my brand, not Google.”
- 4. ProblemNo.1 Google Analytics’ navigation is more frustrating than ever
- 5. ProblemNo.2 Important campaign metrics are buried in odd places
- 6. ProblemNo.3 You can’t brand or schedule reports in Google Analytics
- 7. WhyGoogleAnalytics IsBetterinRaven You wanted more metrics, better reports and faster access.You got it!
- 8. SolutionNo.1 Simpler navigation for busy marketers
- 9. SolutionNo.2 Faster access to key marketing metrics
- 10. SolutionNo.3 Reports you can brand and schedule
- 11. DozensMoreMetrics Raven now includes: •New vs. Returning •Frequency & Recency •Mobile Devices •Geo Language … plus new Content, Social and other KPIs.
- 12. NewA-B-Cs Raven reflects Google Analytics’ latest language Acquisition • Sessions • % New Sessions • New Users Behavior • Bounce Rate • Pages/Session • Avg. Session Duration Conversions • Goal Conversion Rate • Goal Completions • Goal Value
- 13. SimpleDataSummaries At a glance, see change over time for KPIs
- 14. MoreLogicalViews Raven puts the “Explorer” menu in a more logical place: right next to the data you want to explore
- 15. DrillDownFaster Filter and sort data by your Primary Dimensions
- 16. Color-CodedSnapshot Understand overall performance (great for reports, too)
- 17. Getstarted. Sign up foryour free 30-daytrial now