Social Networking For Non Profits
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The document emphasizes the importance of social networking for non-profits and highlights key platforms such as Facebook, Twitter, and LinkedIn. It discusses the rapid growth of these platforms and provides guidelines for effective social media engagement. The author encourages non-profits to leverage free social networking tools to increase visibility and foster community connections.
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Social Networking For Non Profits
- 1. Social Networking in your Non Profit – Get Connected! By Jennifer Navarrete
- 2. Social Media
- 3. The Conversation Prism “ The art of learning, listening and sharing” Brian Solis
- 4. What is Social Networking?
- 5. Non Profit Mind Set Sometimes… NP are late to the party ? NP can’t afford to be on the cutting edge ?
- 6. Non Profit Mind Set Social Networking tools are open and free to use.
- 8. Raving Fans
- 9. What are Non Profits supposed to do about Social Media ? or
- 10. Trends • Facebook has over 250 million active users • Twitter experienced over a 600% growth: Adding anywhere from 5, 000 -10,000 accounts per day. 35 million active users • LinkedIn has over 30 million active users Social Networks will continue their rapid growth
- 11. Trends March 2, 2009, 07:19 AM EST New York Times Goes Hyperlocal “ In recent years a number of daily newspapers large and small have launched so-called “hyperlocal” sites. The idea is while many newspapers can’t continue to support the staff to compete with large news outlets on national and international news, they can own what happens in their backyards.” The focus of the news will change
- 12. Twitter
- 13. Rule of Thumb 1. Provide value 2. Participate in conversations 9 out of 10 times 3. No more than 10% pimp 4. Make your pimp interesting and useful Michael Verdi http://michaelverdi.com
- 14. Full of content Full of conversation Do this
- 15. Who is using Twitter? Business Media Politics Non Profits
- 16. Your Non Profit EVERYWHERE! Be discoverable Cross promote
- 17. Facebook: Pages
- 18. Facebook: Causes
- 19. Facebook: Events
- 21. ATTRIBUTION Second Life Classroom by HVX Silverstar http://www.flickr.com/photos/photolibraries/2318848675/sizes/l/ Business Meeting pic by llawliet http://flickr.com/photos/llawliet/2547595587/ Go pic by laverrue http://flickr.com/photos/23912576@N05/2962183917/sizes/l/in/set-72157607999264744/ Captured-Spirit pic by Smile4camera http://flickr.com/photos/captured-spirit_/221033524/sizes/o/ Victory Shake pic by Beneath_B1ue_Skies http://flickr.com/photos/beneath_blue_skies/343096431/sizes/o Grouchy Cat by akk_rus http://www.flickr.com/photos/akras/3499252599/sizes/l/ Kitty Embrace by Mel B. http://www.flickr.com/photos/42dreams/1009400100/sizes/l/ Redwood Shedding pic by Bernt Rostad http://flickr.com/photos/brostad/2878947196/sizes/l/ State of Twittersphere by Hubspot http://blog.hubspot.com/blog/tabid/6307/Default.aspx?Tag=State+of+Twittersphere Facebook statistics from press release http://www.facebook.com/press/info.php?statistics Linkedin staticstic from press release http://press.linkedin.com/ Reading newspaper pic by pedrosimoes7 http://flickr.com/photos/pedrosimoes7/69716477/sizes/l/ NY Times “Hyperlocal” article http://blogs.wsj.com/digits/2009/03/02/new-york-times-goes-hyperlocal/
- 22. www.JenniferNavarrete.com Events: http://barcampsanantonio.org http://tweetcampsa.org Email: [email_address] ph:210.483.3025 • fax:866.659.0966 Social Media Profiles: http://jennifer.navarrete.tx.googlepages.com http://twitter.com/epodcaster http://linkedin/in/jennifernavarrete Groups: http://sanantonio.socialmedia.org http://socialmediabreakfast.com http://meetup.com/sapodcasters Sites: http://advantj.com http://mylabelnet.com http://techintwenty.com http://morningbrewcast.com/blog
Editor's Notes
- #19: Originally started as a site for College Students by Mark Zuckerberg Considered MySpace for Adults Benefits: Groups