Spam-Me-Not
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The document discusses various strategies and techniques used by spammers to manipulate web traffic, including the use of automated profile creators and link wheels. It highlights the impact of spam on forums and blogs, emphasizing the importance of community-based reporting and management to combat these tactics. Suggested countermeasures include restricting profile visibility, regularly updating blacklists, and actively monitoring new member registrations.
Spam-Me-Not
- 1. Spam-Me-Not Greg Salt Purple Dogfish
- 2. Profile Spam The posting of links or plain text within a site member profile such that it is not displayed or visible when browsing or using the site normally
- 4. Why? • Some are traditional ‘SEO Experts’ • Many are spammers who want to scam other potential spammers • Convince others that they’ve found a system that makes money • Sell internet properties/ebooks etc
- 7. Primordial Soup • Unsophisticated • Generally direct posts into forums and blog comments • “Great post! www.buypills.com”
- 8. Developing Tools • Link Generators • Profile Creators/Bots • Search Engine Scrapers
- 9. Inventing the Wheel A number of independent web 2.0 sites, all with high Page Rank values, create a link to your site. And each of the "spokes" create a link to its neighbour - forming the wheel. Source: http://www.seo-back-links.com/link_wheel.htm
- 10. Link Wheel www.dealerbid.co.uk http://an-ee-site.com/member/1316/
- 11. Learning to Share • Preying on lesser lifeforms • Selling link packets, bots and sites
- 12. Masters of Disguise • Register then wait a few weeks before coming back to update profile • Will probably never post in forums but will login from time to time • Wrapping links around punctuation
- 15. Angela Edwards angelae8654 Automatic Profile Backlinks Automatic Profile Creators uSMF – SMF Forums Profile Creator uPun – PunBB Forums Profile Creator uExpress – Expression Engine Forums Profile Creator Vbulletin Profile Generator – Vbulletin Forums Profile Creator Leave a Reply Name (required)
- 16. Paul Johnson
- 17. ExpressionEngine Bots
- 22. Bot Weakness • Not yet updated to deal with EE2 registration form (email verification) • Can’t deal with anything non- standard • Captchas do cause problems • No built-in facility to use proxies • Forced to use the same username/ email/IP across all the sites
- 23. What Can We Do?
- 24. Site Setup • Remove ability for guests to view profiles • Don’t use default member registration form fields • In forums remove active/newest members list • Set up admin notifications for registrations and new posts
- 25. Site Management • Update Blacklist module regularly • Use the EE member banning features - never delete • Use community to flag/report spam • Check your new members everyday • Approve membership • Use newbie member groups
- 26. Community • Report wheel links to other sites • Report SEO spam to client company
- 27. Fight Back! The response... Source: http://www.blackhatworld.com/blackhat-seo/black-hat-seo/186455-what-if-you-reported-google-spam.html#post1667639
- 28. We weren’t bluffing You can report link spam at: https://www.google.com/webmasters/tools/spamreport Tick ‘Other’ and add ‘link spam’ in the comments box
- 29. Thank You @drylouvre / greg@purple-dogfish.co.uk