Survey Monkey is a free online tool that allows users to easily create surveys, collect responses, and view results. Key features include creating multiple choice and opinion polls, gathering data from colleagues, and automatically analyzing item responses. Setting up an account is simple - users just need to go to surveymonkey.com, log in, then they can begin creating surveys by adding questions, customizing backgrounds and formats. Surveys can then be distributed via email, embedded on websites, or as pop-up invitations. Responses are viewable in real-time graphs and percentages.