SlideShare a Scribd company logo
Tablets: Beyond iPad
The ContextIt might seem like Apple's iPad is leading the tablet space, but it's not true. With Google, Samsung and others now competing for space, it's far from decided.
Apple's iPad isn't dominant—yetApple's iPad: Performing extremely well in stores. Apple has sold more than 3 million iPads since the device launched earlier this year. That doesn't mean that the iPadis dominating the market. iPadis the first success in the tablet space. Going forward, another, more-capable device could supplant it.
The Android JuggernautAndroid OS slow reaction to tablets. Late StartPerformed poorly compared with Apple's device. A slew of Android-based products are coming. Android 3.0 (Honeycomb) will be the strongest contender to Apple iOS and is coming early next yearWhen that happens, expect a major battle between the firms.
Others are gearing upSamsung has fired the leading Salvo with Galaxy TabletMotorola, Blackberry and many more to followThe Indian Tablet @ $35 is expected to be a game changer in terms of massification
Markets still in InfancyApple iPad has heralded dawn of TabletsTaken Pole position in terms of standards and designMarket as it's known today will be jolted by new ideas and changing consumer desire.Innovation and Game changers will be part of the game
iPad: Outstanding, not IdealiPad: Set the standard. However, far from idealCan’t MultitaskiPad will need to offer a better value proposition if it is to dominate the tablet space
Far from MainstreamGrowth and Interest observed in Tablets has been exponentialThe Tablet trend is individual consumer specificEnterprise adoption of tablets will drive volumesEnterprise adoption will be key to mainstream and volumes
Enterprise: Undecided yetEnterprise is an interesting space. Big Revenue Opportunity, Most Inertia proneToo early to predict the tablet's future in enterprise.
CISCO: A wild card (I)Keys to Tablets’ acceptance in EnterpriseCisco Cius: Android Based TabletCater to Enterprise consumersCius’s success could be instrumental in enterprises’s adoption of the Tablet
Chrome: A wild card (II)Chrome Web-based OS option Web-based OS untested in customer domainsIf successful, it could turn the world of Tablets upside downMake all current devices obsolete
Smartphones: Wild Card (III)While Tablets and Smartphones are two different MarketsIt might not be true after-allBoth deliver mobility, increase productivity and are based on same OSsOne could the others killerLimited budgets may drive Smartphone adoptionLimiting chances of a TabletBoth in Consumer and Enterprise space

More Related Content

PPTX
Saving Windows Phone
DOCX
Android vs iOS
PDF
Aras PLM and the Google Mobile Explosion
PPT
The tablet economy
PDF
Article2ApplevsMicrosoft
PPTX
iOS vs Android, while going through numbers
PDF
Microsoft Gets Mobile: Mindshare POV
Saving Windows Phone
Android vs iOS
Aras PLM and the Google Mobile Explosion
The tablet economy
Article2ApplevsMicrosoft
iOS vs Android, while going through numbers
Microsoft Gets Mobile: Mindshare POV

What's hot (17)

PDF
PLNOG 8: Don Dodge - Platform shift to Mobile
PDF
Danny Brown Future CAMP 2012 Presentation
PDF
Top Rumors About Apple March 21 Big Event
PDF
Laptop está muerto
PDF
Service solahart sunter 0821225416663
PDF
The future of PC & Gaming depends on this....
PDF
The Innovation Imperative: What Industries Will the Tech Superpowers Consume ...
PPT
Webinar on career in Mobile Gaming and Application | Learning Catalyst
PDF
2013 11 mobile eating the world
PDF
2013 05 BEA - ’Mobile is eating the World’
PPTX
Technology Related News Group 3
PPTX
presentation timeline
PDF
Millennialmedia MobileMix Q1 2013
PPTX
Case study mobile computing
PDF
OGDC 2014_Vietnam Mobile Internet 2014: A focus in smartphone game and compar...
PPTX
OS Update: Who is Winning the War for Your Screens?
PPTX
Apple WWDC 2014 Highlights - Day 1
PLNOG 8: Don Dodge - Platform shift to Mobile
Danny Brown Future CAMP 2012 Presentation
Top Rumors About Apple March 21 Big Event
Laptop está muerto
Service solahart sunter 0821225416663
The future of PC & Gaming depends on this....
The Innovation Imperative: What Industries Will the Tech Superpowers Consume ...
Webinar on career in Mobile Gaming and Application | Learning Catalyst
2013 11 mobile eating the world
2013 05 BEA - ’Mobile is eating the World’
Technology Related News Group 3
presentation timeline
Millennialmedia MobileMix Q1 2013
Case study mobile computing
OGDC 2014_Vietnam Mobile Internet 2014: A focus in smartphone game and compar...
OS Update: Who is Winning the War for Your Screens?
Apple WWDC 2014 Highlights - Day 1
Ad

Similar to Tablets (20)

PDF
Cc -india_tablets_report_-_november_2011.34665552
PDF
Apple iPad Trends & Statistics 3 November 2011
PDF
Tablets - Epicenter for Convergence
PDF
Tablet Market Shares, Strategies, and Forecasts, Worldwide, 2012 to 2018
PPT
2011 03-i mmbc-tabletlandscape
DOCX
Tablet industry
PPTX
Tablet Market: Investment Analysis
PDF
iPad case study + iPad report
PPTX
Apple’s Tablet - IPAD
PPTX
Future of Mobility
PPTX
Team 3 tablets presentation
PPTX
Ipadvertising
PDF
Lufthansa Technik TECH TALK
PPTX
Recent i pad usage stats
PDF
Samsung Presentation 2013
KEY
Tablets: Trendy Gadgets or Mobile PCs? - FILM 315 presentation
PDF
Tablets: is aviation ready for the post-pc era - Singapore 2011
PDF
Another Update of Tablet Strategy Bootcamp
PDF
Mobile Eating The World
PDF
Tablets - is aviation ready for the post-pc era?
Cc -india_tablets_report_-_november_2011.34665552
Apple iPad Trends & Statistics 3 November 2011
Tablets - Epicenter for Convergence
Tablet Market Shares, Strategies, and Forecasts, Worldwide, 2012 to 2018
2011 03-i mmbc-tabletlandscape
Tablet industry
Tablet Market: Investment Analysis
iPad case study + iPad report
Apple’s Tablet - IPAD
Future of Mobility
Team 3 tablets presentation
Ipadvertising
Lufthansa Technik TECH TALK
Recent i pad usage stats
Samsung Presentation 2013
Tablets: Trendy Gadgets or Mobile PCs? - FILM 315 presentation
Tablets: is aviation ready for the post-pc era - Singapore 2011
Another Update of Tablet Strategy Bootcamp
Mobile Eating The World
Tablets - is aviation ready for the post-pc era?
Ad

More from Manas Ganguly (20)

PDF
Brightsandz_Profile (1)
PPTX
OTT versus Operator
PDF
GSMA Mobile Economy India Report 2013
PPTX
Data business - The Indian Context
PDF
India Data Traffic – The Broadband Story
PPTX
LTE-Operational Challenges & Deployment conundrum
PDF
Data in indian context – networks & traffic
PPTX
Carrier IQ
PPTX
Profiling siri
PPTX
India @ 64
PPTX
Smart TV in Indian Context: Great product, limited functionality
PDF
Mobile Media: Future of Mobile media powered by Applications
PPTX
The Real Brand Owners
PPTX
Coping with Google
PPTX
How android 2
PPTX
State Of Internet In India
PPTX
The Indian Mobile Consumer
PPTX
Google’s Mobile Strategy
PPT
Digital Dividend
PPTX
Language Sms
Brightsandz_Profile (1)
OTT versus Operator
GSMA Mobile Economy India Report 2013
Data business - The Indian Context
India Data Traffic – The Broadband Story
LTE-Operational Challenges & Deployment conundrum
Data in indian context – networks & traffic
Carrier IQ
Profiling siri
India @ 64
Smart TV in Indian Context: Great product, limited functionality
Mobile Media: Future of Mobile media powered by Applications
The Real Brand Owners
Coping with Google
How android 2
State Of Internet In India
The Indian Mobile Consumer
Google’s Mobile Strategy
Digital Dividend
Language Sms

Tablets

  • 2. The ContextIt might seem like Apple's iPad is leading the tablet space, but it's not true. With Google, Samsung and others now competing for space, it's far from decided.
  • 3. Apple's iPad isn't dominant—yetApple's iPad: Performing extremely well in stores. Apple has sold more than 3 million iPads since the device launched earlier this year. That doesn't mean that the iPadis dominating the market. iPadis the first success in the tablet space. Going forward, another, more-capable device could supplant it.
  • 4. The Android JuggernautAndroid OS slow reaction to tablets. Late StartPerformed poorly compared with Apple's device. A slew of Android-based products are coming. Android 3.0 (Honeycomb) will be the strongest contender to Apple iOS and is coming early next yearWhen that happens, expect a major battle between the firms.
  • 5. Others are gearing upSamsung has fired the leading Salvo with Galaxy TabletMotorola, Blackberry and many more to followThe Indian Tablet @ $35 is expected to be a game changer in terms of massification
  • 6. Markets still in InfancyApple iPad has heralded dawn of TabletsTaken Pole position in terms of standards and designMarket as it's known today will be jolted by new ideas and changing consumer desire.Innovation and Game changers will be part of the game
  • 7. iPad: Outstanding, not IdealiPad: Set the standard. However, far from idealCan’t MultitaskiPad will need to offer a better value proposition if it is to dominate the tablet space
  • 8. Far from MainstreamGrowth and Interest observed in Tablets has been exponentialThe Tablet trend is individual consumer specificEnterprise adoption of tablets will drive volumesEnterprise adoption will be key to mainstream and volumes
  • 9. Enterprise: Undecided yetEnterprise is an interesting space. Big Revenue Opportunity, Most Inertia proneToo early to predict the tablet's future in enterprise.
  • 10. CISCO: A wild card (I)Keys to Tablets’ acceptance in EnterpriseCisco Cius: Android Based TabletCater to Enterprise consumersCius’s success could be instrumental in enterprises’s adoption of the Tablet
  • 11. Chrome: A wild card (II)Chrome Web-based OS option Web-based OS untested in customer domainsIf successful, it could turn the world of Tablets upside downMake all current devices obsolete
  • 12. Smartphones: Wild Card (III)While Tablets and Smartphones are two different MarketsIt might not be true after-allBoth deliver mobility, increase productivity and are based on same OSsOne could the others killerLimited budgets may drive Smartphone adoptionLimiting chances of a TabletBoth in Consumer and Enterprise space