Trade at Hand (T@H) is an ITC service that aims to enhance enterprise competitiveness through appropriate use of mobile solutions and ICT. It has operated programs in several African and Central Asian countries since 2005. T@H provides solutions like mPrices, mCollect, and mAlerts to address challenges faced by target beneficiaries. It works with local partners like trade support institutions and IT companies to design, test, and implement mobile apps. T@H also builds a sustainable model by training local administrators and users to manage the systems independently over time. It has a network of 20 advisers and focal points across Africa, Central Asia, and the Pacific to support rolling out new T@H programs.