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The dawn of the Cognitive Era
and the New IBM
June 30th, 2017
Roberto Villa
Mgr of University Relations and Research Ecosystem, IBM Italy
roberto_villa@it.ibm.com
2
The dawn of the Cognitive Era
IBM strategy
IBM Research and open innovation
IBM Watson in action: industry cases
New professions and new skills
The dawn of the Cognitive Era
In just
two days
we now generate as much data as
was generated in total through 2003
80% of all data
is unstructured and growing 15 times
the rate of structured data
(10 21)
The dawn of the Cognitive Era
A new IT paradigm is emerging
IBM Strategy
“Watson has
become the AI
platform for
business.”
IBM Strategy
IBM is already essential to global business
IBM has helped design, build and run the systems that underpin global business.
IBM Strategy
As we build what modern business requires
We have invested in and built the capabilities—cloud, analytics, cognitive, mobile, security—to power the
emerging needs of modern business. Our strategic imperatives grew by 14 percent adjusting for currency,
generating $33 billion in revenue last year, representing 41 percent of our total revenue.
IBM Strategy
Our growth is fueled by innovation
Our ability to create high value is powered by the prolific inventors of IBM. For the 24th year in a row, IBM led in U.S.
patents earned. In 2016, we were the first company ever to be granted more than 8,000 U.S. patents in one year
11
IBM Research: Driving 24 consecutive years of IBM patent leadership
Six Nobel
Laureates
Ten Medals of
Technology
Five National
Medals of
Science
Six Turing
Awards
IBM Research network
Australia
Tokyo
China
Almaden
Haifa
Zurich
Africa
Ireland
Brazil
Watson
Austin
India
IBM Research: globally and vertically integrated
Australia
Tokyo
China
Almaden
Haifa
Zurich
Africa
Ireland
Brazil
Watson
Austin
India
Zurich
Africa
Ireland
Brazil
future systems
nanotechnologies
processors/storage
/switching
cloud
cybersecurity
analytics
industry expertise
Technology = augmenting human capabilities
yesterday
Technology = augmenting human capabilities
today
© 2016 International Business Machines Corporation
Do Not Distribute
+Human
Self-directed goals
Common sense
Value judgment
Machine
Large-scale math
Pattern discovery
Statistical reasoning
…leads to better decision making
© 2016 International Business Machines Corporation
Do Not Distribute
IBM Watson innovation platform
© 2016 International Business Machines Corporation
Do Not Distribute
IBM Watson innovation platform
© 2016 International Business Machines Corporation
Do Not Distribute
IBM Watson building blocks: Bluemix APIs
A single MRI scan can return up to
10,000 images With more than
75 Million
scans each year
Return the top 20
most important images
Images: Medical Sieve
20
Retail	/	fashionHealthcare
Banking
…	..	.
Industry applications
Watson transforms industries: Healthcare
Cognitive	dress
Cognitive	music
Cognitive	art
Cognitive	immersive experience
Cognitive	Trailer
Cognitive systems and creativity
Watson transforms industries: Cognitive dress
Video: https://www.youtube.com/watch?v=6AtAibldNYY&t
Future of technology and the IT architecture limitations
Future of technology and the IT architecture limitations
Future of technology and the IT architecture limitations
Major challenge to current Von Neumann architecture: moving
away from the brain’s efficiency
Future of technology: Brain-inspiredsystems
IBM Quantum Experience launched May 4, 2016:
In the first two months after launch:
30,014 registered users, in 146 countries
180,756 executions
10+ professors committing to using our system in coursework
6 papers, including one from the South Pole
Undergrad conference at U. Waterloo with prize for “best algorithm”
Future of technology: Quantum computing
30
“It’s	not	a	simple	thing	to	do,”	 he	says.	“Quantum	
systems	are	really	quite	delicate.”
And,	he	adds,	IBM	has	done	it	right.	
⏤ Prof.	David	Cory
http://www.ibm.com/quantumcomputing
Quantum Applications
Cryptography Designing Better Drugs
& New Materials
Machine Learning Searching Big Data
31
32
New professions and Digital skills
33
New professions and digital skills
The pyramid of digital skills
34
New professions require new skills and a different education paradigm
• Life-long learning
• Practitioning vs theory
• Learning by doing
• Customized programs
• Multi-discipline
35
•Data Science/Analytics
•Cloud Computing
• Cyber Security
• Mobile Computing
• Social Media
• Digital Marketing
• Cognitive Computing
• Service Science
Competences for the future, from today
36
Data Scientist
Grazie
Cognitive	Era	is in	
front	of	us.	
It is up	to	us making
the	best	of	it.
Thank You
Roberto Villa
Fabrizio Renzi
Direttore
Tecnologia
e Innovazione
Pietro Leo
Data Scientist
Stefano Oggioni
Mgr of New
Technologies
Marco De Ieso
Advanced
Analytics
Francesca Rossi
Professor
And Chief Scientis
Yorktown Lab
Alessandro Faraotti
Research Architect
Silvia Peschiera
Cognitive
Research proj.
Mauro Gatti
Health
Federico Mattei
Business
Development & IT
Architect
Claudio Fadda
Senior Research
Architect
Roberto Villa
Mgr of University
Relations and
Research Ecosystem
Nicolò Lorenzoni
Future Data Center -
Austin Lab
Team: innovation catalysts
Marina Bastianelli
University Programs
Strategist and
Research
Ecosystem

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the dawn of the Cognive Era and the New IBM

  • 1. The dawn of the Cognitive Era and the New IBM June 30th, 2017 Roberto Villa Mgr of University Relations and Research Ecosystem, IBM Italy roberto_villa@it.ibm.com
  • 2. 2
  • 3. The dawn of the Cognitive Era IBM strategy IBM Research and open innovation IBM Watson in action: industry cases New professions and new skills
  • 4. The dawn of the Cognitive Era In just two days we now generate as much data as was generated in total through 2003 80% of all data is unstructured and growing 15 times the rate of structured data (10 21)
  • 5. The dawn of the Cognitive Era
  • 6. A new IT paradigm is emerging
  • 7. IBM Strategy “Watson has become the AI platform for business.”
  • 8. IBM Strategy IBM is already essential to global business IBM has helped design, build and run the systems that underpin global business.
  • 9. IBM Strategy As we build what modern business requires We have invested in and built the capabilities—cloud, analytics, cognitive, mobile, security—to power the emerging needs of modern business. Our strategic imperatives grew by 14 percent adjusting for currency, generating $33 billion in revenue last year, representing 41 percent of our total revenue.
  • 10. IBM Strategy Our growth is fueled by innovation Our ability to create high value is powered by the prolific inventors of IBM. For the 24th year in a row, IBM led in U.S. patents earned. In 2016, we were the first company ever to be granted more than 8,000 U.S. patents in one year
  • 11. 11 IBM Research: Driving 24 consecutive years of IBM patent leadership Six Nobel Laureates Ten Medals of Technology Five National Medals of Science Six Turing Awards
  • 13. IBM Research: globally and vertically integrated Australia Tokyo China Almaden Haifa Zurich Africa Ireland Brazil Watson Austin India Zurich Africa Ireland Brazil future systems nanotechnologies processors/storage /switching cloud cybersecurity analytics industry expertise
  • 14. Technology = augmenting human capabilities yesterday
  • 15. Technology = augmenting human capabilities today
  • 16. © 2016 International Business Machines Corporation Do Not Distribute +Human Self-directed goals Common sense Value judgment Machine Large-scale math Pattern discovery Statistical reasoning …leads to better decision making
  • 17. © 2016 International Business Machines Corporation Do Not Distribute IBM Watson innovation platform
  • 18. © 2016 International Business Machines Corporation Do Not Distribute IBM Watson innovation platform
  • 19. © 2016 International Business Machines Corporation Do Not Distribute IBM Watson building blocks: Bluemix APIs
  • 20. A single MRI scan can return up to 10,000 images With more than 75 Million scans each year Return the top 20 most important images Images: Medical Sieve 20
  • 24. Watson transforms industries: Cognitive dress Video: https://www.youtube.com/watch?v=6AtAibldNYY&t
  • 25. Future of technology and the IT architecture limitations
  • 26. Future of technology and the IT architecture limitations
  • 27. Future of technology and the IT architecture limitations
  • 28. Major challenge to current Von Neumann architecture: moving away from the brain’s efficiency
  • 29. Future of technology: Brain-inspiredsystems
  • 30. IBM Quantum Experience launched May 4, 2016: In the first two months after launch: 30,014 registered users, in 146 countries 180,756 executions 10+ professors committing to using our system in coursework 6 papers, including one from the South Pole Undergrad conference at U. Waterloo with prize for “best algorithm” Future of technology: Quantum computing 30 “It’s not a simple thing to do,” he says. “Quantum systems are really quite delicate.” And, he adds, IBM has done it right. ⏤ Prof. David Cory http://www.ibm.com/quantumcomputing
  • 31. Quantum Applications Cryptography Designing Better Drugs & New Materials Machine Learning Searching Big Data 31
  • 32. 32 New professions and Digital skills
  • 33. 33 New professions and digital skills The pyramid of digital skills
  • 34. 34 New professions require new skills and a different education paradigm • Life-long learning • Practitioning vs theory • Learning by doing • Customized programs • Multi-discipline
  • 35. 35 •Data Science/Analytics •Cloud Computing • Cyber Security • Mobile Computing • Social Media • Digital Marketing • Cognitive Computing • Service Science Competences for the future, from today
  • 37. Grazie Cognitive Era is in front of us. It is up to us making the best of it.
  • 38. Thank You Roberto Villa Fabrizio Renzi Direttore Tecnologia e Innovazione Pietro Leo Data Scientist Stefano Oggioni Mgr of New Technologies Marco De Ieso Advanced Analytics Francesca Rossi Professor And Chief Scientis Yorktown Lab Alessandro Faraotti Research Architect Silvia Peschiera Cognitive Research proj. Mauro Gatti Health Federico Mattei Business Development & IT Architect Claudio Fadda Senior Research Architect Roberto Villa Mgr of University Relations and Research Ecosystem Nicolò Lorenzoni Future Data Center - Austin Lab Team: innovation catalysts Marina Bastianelli University Programs Strategist and Research Ecosystem