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Research
definitions
• Quantitative – numbered data
• Qualitative – opinion/worded answers
• BARB (broadcaster's audience research board)- TV show institute
• BFI – Film institute
• RAJAR (Radio joint audience research)
• Primary research- collected by you questionnaires etc
• Secondary research- collected by other sources (news article)
Swell Map- DIY rock band post punk. Started a generation of rock WIKI
CHARGED GBH-Earliest Punk band ands still goinging WIKI
Duran Duran-Early synthpop/new wave band and the biggest pop band
in Birmingham of its day. Put Birmingham on the musical map is there
something I should knowwiki
Musical Youth-Youngest number 1 hit single at the age 12 wiki
Pass the dutchie
OLE-Most billboard hot 100’s Mr blue sky
Ruby Turner-Sang on joules annual hootenaany multiple award winner
its alright
Research
To efficiently consume information and summarize it. To be able to link
multiple sources together. To get sources from creditable and reliable
sources. Information from multiple media. If opinion based research
both sides of the arguments. Audience: age, demographic, geological,
financial, gender, promotion. So primary and secondary research
usually has first hand experience of the product. To successfully learn
and promote the company you work for or know have acceptable
knowledge to impress the company you would like to work for.
Finding Dory
• USA
• Weekend gross £70,910
• Distributor Disney
• % change from last week-12%
• Week on release 14
• Number of cinema 201
• Site average £353
• Gross total £42,604,905
https://www.rottent
omatoes.com/m/fin
ding_dory/reviews/?
type=user
https://www.rottentomatoe
s.com/m/finding_dory/
Overview 03/11/16
The general overview is good. They all however say that the film does
not match the hype or they expected more than what was give. The
critic reviews did say it was good as a family film and enjoyable for that
demographic, but does point out is predictability and dud jokes. The
public comments are split however some loving it and some disliking its
predictability and implying that they simply remaking an old classic
with not much luck.
Scotty Cramner https://socialblade.com/youtube/channel/UCxS2lX7728bTnmK1t21bYlA
Overview
Currently the message boards are spammed with get well message for
Scotty after his fall and of support to his crew. The other comments
consist of how inspirational the channel ad how the channel is excelling
faster than they realize. There are occasional messages outlining that
some videos aren’t bmx orientated or that they need more car videos
but the generally they enjoy the videos and the characteristics of the
crew.
https://www.youtube.com/channel/UCxS2lX7728bTnmK1t21bYlA/disc
ussion
Asking Alexandria The Black
38000 copies sold.
Overview

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Types of Research and example

  • 2. definitions • Quantitative – numbered data • Qualitative – opinion/worded answers • BARB (broadcaster's audience research board)- TV show institute • BFI – Film institute • RAJAR (Radio joint audience research) • Primary research- collected by you questionnaires etc • Secondary research- collected by other sources (news article)
  • 3. Swell Map- DIY rock band post punk. Started a generation of rock WIKI CHARGED GBH-Earliest Punk band ands still goinging WIKI Duran Duran-Early synthpop/new wave band and the biggest pop band in Birmingham of its day. Put Birmingham on the musical map is there something I should knowwiki Musical Youth-Youngest number 1 hit single at the age 12 wiki Pass the dutchie OLE-Most billboard hot 100’s Mr blue sky Ruby Turner-Sang on joules annual hootenaany multiple award winner its alright
  • 4. Research To efficiently consume information and summarize it. To be able to link multiple sources together. To get sources from creditable and reliable sources. Information from multiple media. If opinion based research both sides of the arguments. Audience: age, demographic, geological, financial, gender, promotion. So primary and secondary research usually has first hand experience of the product. To successfully learn and promote the company you work for or know have acceptable knowledge to impress the company you would like to work for.
  • 5. Finding Dory • USA • Weekend gross £70,910 • Distributor Disney • % change from last week-12% • Week on release 14 • Number of cinema 201 • Site average £353 • Gross total £42,604,905
  • 7. Overview 03/11/16 The general overview is good. They all however say that the film does not match the hype or they expected more than what was give. The critic reviews did say it was good as a family film and enjoyable for that demographic, but does point out is predictability and dud jokes. The public comments are split however some loving it and some disliking its predictability and implying that they simply remaking an old classic with not much luck.
  • 9. Overview Currently the message boards are spammed with get well message for Scotty after his fall and of support to his crew. The other comments consist of how inspirational the channel ad how the channel is excelling faster than they realize. There are occasional messages outlining that some videos aren’t bmx orientated or that they need more car videos but the generally they enjoy the videos and the characteristics of the crew. https://www.youtube.com/channel/UCxS2lX7728bTnmK1t21bYlA/disc ussion
  • 10. Asking Alexandria The Black 38000 copies sold. Overview