Unit 25 assignment 2 PUBLIC SERVICE BROADCAST
Download as PPTX, PDF0 likes1,059 views
Public service broadcasting (PSB) refers to the provision of information, education, and entertainment to audiences without commercial objectives. PSB principles established in 1925 aim to provide objective information, cater to niche audiences, and give access to cultural programming important for democracy. However, some argue PSB restricts how channels can operate, cannot cater to all interests, and opinions shown could mislead through bias.
1 of 4
Download to read offline
More Related Content
What's hot (20)
Ad
Viewers also liked (20)
Ad
Similar to Unit 25 assignment 2 PUBLIC SERVICE BROADCAST (12)
Unit 25 assignment 2 PUBLIC SERVICE BROADCAST
- 1. Unit 25 Assignment 2: Issues and Debates about TV and Video
- 2. Public Service Broadcasting • What is it? • The broadcasting provision of information, education and entertainment • The PSB principles were established in 1925 by the first Director General John Reith. • The PSB principle first applied to BBC radio, then BBC TV in 1936 and was later applied to all terrestrial TV channels (ITV, Channel 4 & Channel 5) • PSB requirements do not apply to Satellite and Cable channels.
- 3. Public Service Broadcasting • What are the arguments for PSB? • Objective information about the world. • A wide range of programming – niche audiences are catered for. • The audience has access to cultural and arts programming. • The wide range of programming is important in a democratic society • Not commercial
- 4. Public Service Broadcasting • What are the arguments against? • Restricts how TV channels can be run. • Too many different public interests for all to be catered for. • Viewers don’t get enough choice in the TV that is available • Opinions shown could be biased and mislead the audience – Hypodermic Model.