Wda Tapping Into The Pmet’S

Social Networking - A Career Advantage

 Establish a group on LinkedIn  Conduct Research Linked In - the community is the asset and it is unlikely that people will abandon the connections they have built up over years to try the next cool thing. There is a lot of stability in this model and time put into it is a worthwhile investment & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 Post updates Microblogging. Twitter’s biggest asset is the community of users. They are the ones giving the application it’s value and this crowd will not be easily herded into another platform without a very compelling reason. & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 Establish a Business page on Facebook  Establish a Facebook Group While huge, it also employs the ‘no monetization’ model. Connections can be made here, but what might be the most educational aspect of this application is the lesson it seems to be teaching us about massive scale not leading to massive money. & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 There is scope for the WDA to use Social Networking Tools  There is no real requirement for moderation  There is a strong opportunity for authentic communication  Social Networking is very time intensive  Social Networking is research rich, ideal for market research  Social Networking builds a community rich with resource and engages that community in continuous interaction Conclusions © 2009 – Illka Gobius | Digital PR Consultant

Contact Us Illka Gobius | Digital PR Consultant Tel +65 9105 8268 [email_address] www.illkagobius.com http://twitter.com/illkagobius Skype: illkagobius

Wda Tapping Into The Pmet’S

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Wda Tapping Into The Pmet’S