Web focus group
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The document summarizes a focus group meeting for the SWO web team held on July 16, 2010. The meeting aimed to help web authors improve sites, increase interactivity between sites, and understand developments to the EasySite content management system. The agenda included assessing SWO web interaction, an EasySite update, discussing social media and code assets, tracking progress with Google Analytics, and workshoping outstanding issues. General updates were provided on SWO's website content and features, and options available in EasySite like tabs and RSS feeds. An EasySite representative provided an update and social media was discussed as a way to share content. Progress tracking and discussion of outstanding issues concluded the meeting.
![General Web Updates Headline Banner – Drop-Down Styles [Workshop: How to Alter Drop-Downs] Google Tracking Code Embedded in all styles – no longer have to remember to have ‘Code Asset’ on each page](https://image.slidesharecdn.com/webfocusgroup-100716080230-phpapp02/85/Web-focus-group-5-320.jpg)
![www.swo.org.uk SWO Local Economic Assessment Section – www.swo.org.uk/local-economic-assessments [Latest LEA News RSS Feeds; Latest Guidance RSS Feeds; SlideShows; LEA Event Video (out soon!) Updated List of SWO Publications inc recent Publications Monitor using EyS Directory Builder - http://www.swo.org.uk/publications/ SWO News / Twitter RSS Feed – http://www.swo.org.uk/news SWO What’s New using more RSS Feeds from the site to populate the right-hand column [SWO News, SWO Events – listed in order, SWO Vacancies] http://www.swo.org.uk/whats-new SWO Accessibility - http://www.swo.org.uk/accessibility/ including fully functioning Access Keys for people with disabilities. Slide Share … e.g. http://www.swo.org.uk/local-economic-assessments/events/consistency-within-leas-november-2009/](https://image.slidesharecdn.com/webfocusgroup-100716080230-phpapp02/85/Web-focus-group-7-320.jpg)
![EasySite Options Available 1) Tab/Tab Containers [ See enclosed How 2 Use the Tab Container ] Tabs Collapsible Panels](https://image.slidesharecdn.com/webfocusgroup-100716080230-phpapp02/85/Web-focus-group-8-320.jpg)
![EasySite Options Available 2) RSS Feeds [ Latest Pages/Latest Assets ] http://www.swo.org.uk/local-economic-assessments/](https://image.slidesharecdn.com/webfocusgroup-100716080230-phpapp02/85/Web-focus-group-9-320.jpg)
![Update from EasySite Chris Grigg (Account Manager) [email_address] Richard Firth (Customer Manager) [email_address] EasySite™ CMS v6.0.22.10](https://image.slidesharecdn.com/webfocusgroup-100716080230-phpapp02/85/Web-focus-group-10-320.jpg)
Web focus group
- 1. SWO Web Focus Group Friday 16 th July 2010 10:30am – 3pm
- 2. Aims & Objectives: i. Help web authors to improve their web sites (or sections on websites). ii. Improve ‘interactivity’ between sites - ‘It is the Observatory's aim to be the automatic first port of call for intelligence about the South West region and its parts, with any one of our constituent bodies being a portal to all of our network of experts and resources.’ iii. Understand more about EasySite developments – Consider collectively what developments we require.
- 3. 10:40-11:30: Web Assessment / SWO Web Interaction --- 11:40-12:30: EasySite Update (Chris Grigg / Richard Firth Live from Nottingham) --- 13:15 – 13:45: Social Media and Code Assets with working examples --- 13:45-14:15: Tracking Progress & Improving Performance – Google Analytics/Webmaster --- 14:15 – Workshop any outstanding issues Plan of Action
- 4. Where are we now? March 2009 April, May, June 2009 Last Week! Within the next few weeks Over 2,500 Digital Assets 250+ Webpages - collectively
- 5. General Web Updates Headline Banner – Drop-Down Styles [Workshop: How to Alter Drop-Downs] Google Tracking Code Embedded in all styles – no longer have to remember to have ‘Code Asset’ on each page
- 6. EasySite™ CMS v6.0.22.10 http://health.demo.eibs.co.uk/
- 7. www.swo.org.uk SWO Local Economic Assessment Section – www.swo.org.uk/local-economic-assessments [Latest LEA News RSS Feeds; Latest Guidance RSS Feeds; SlideShows; LEA Event Video (out soon!) Updated List of SWO Publications inc recent Publications Monitor using EyS Directory Builder - http://www.swo.org.uk/publications/ SWO News / Twitter RSS Feed – http://www.swo.org.uk/news SWO What’s New using more RSS Feeds from the site to populate the right-hand column [SWO News, SWO Events – listed in order, SWO Vacancies] http://www.swo.org.uk/whats-new SWO Accessibility - http://www.swo.org.uk/accessibility/ including fully functioning Access Keys for people with disabilities. Slide Share … e.g. http://www.swo.org.uk/local-economic-assessments/events/consistency-within-leas-november-2009/
- 8. EasySite Options Available 1) Tab/Tab Containers [ See enclosed How 2 Use the Tab Container ] Tabs Collapsible Panels
- 9. EasySite Options Available 2) RSS Feeds [ Latest Pages/Latest Assets ] http://www.swo.org.uk/local-economic-assessments/
- 10. Update from EasySite Chris Grigg (Account Manager) [email_address] Richard Firth (Customer Manager) [email_address] EasySite™ CMS v6.0.22.10
- 11. Social Media, Code Assets and EasySite ‘ Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques media that is created to be shared freely’ ‘ Social media are primarily Internet- and mobile-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. ...’ ‘ Any website or web service that utilizes a 'social' or 'Web 2.0' philosophy. This includes blogs, social networks, social news, wikis, etc.’
- 12. Twitter www.twitter.com A micro blogging website through which users can share - in no more than 140 characters – items of interest/publicise events/jobs or just find out about others… #SWOFotD Tinyurl http://twitterfeed.com/ EasySite Headline Box/ External RSS Feed @swobservatory
- 13. www.slideshare.net Sign Up / Upload PP / ‘Get Code’ / Embed a Code Asset in EasySite / Save and Publish
- 16. Workshop on Issues Arising