Zero to Hero: Its a process, not an event
1 like1,022 views
The document discusses the process of online search and recruiting. It covers topics like developing search strategies, using tools and techniques to refine searches, and bringing search capabilities internally through custom search engines and persistent searches. The document outlines several days of topics, with Day 1 focusing on basic search skills, Day 2 adding keywords and worksheets, Day 3 discussing advanced search, and Day 4 and 5 presenting tools, automation, and ways to institutionalize search.
![Ignorance is bliss/What you don’t know can’t hurt you [BS]
Unconscious Incompetent
TRAINING VS. LEARNING](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-18-320.jpg)
![Oblivion to impossibilities makes overcoming them possible Ignorance is bliss/What you don’t know can’t hurt you [BS]
Unconscious Incompetent
TRAINING VS. LEARNING](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-19-320.jpg)
![I don’t know what I don’t know [All you'll ever need to know]
Oblivion to impossibilities makes overcoming them possible
Ignorance is bliss/What you don’t know can’t hurt you [BS]
Unconscious Incompetent
TRAINING VS. LEARNING](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-20-320.jpg)
![DAY 1: PRACTICAL LESSONS LEARNED
How search engines work and why it matters
How to apply and tweak basic search strategy
How to properly use “power searches”
An intro to deductive reasoning for recruiters
Avoiding common [and uncommon] pitfalls](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-47-320.jpg)
![Patterns, interrupts, and permutations at work
Browser tools [included] for finding and ordering keywords…
DAY 2: PRACTICAL LESSONS LEARNED](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-55-320.jpg)
![Patterns, interrupts, and permutations at work Browser tools [included] for finding and ordering keywords… …and sources, methods, tricks, and apps for harvesting them too!
DAY 2: PRACTICAL LESSONS LEARNED](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-56-320.jpg)
![Patterns, interrupts, and permutations at work Browser tools [included] for finding and ordering keywords… …sources, methods, and apps for harvesting them too Hacks, and shortcuts for systematizing processes
DAY 2: PRACTICAL LESSONS LEARNED](https://image.slidesharecdn.com/07zerotoheroitsaprocessnotanevent10-05-13-141025150713-conversion-gate01/85/Zero-to-Hero-Its-a-process-not-an-event-57-320.jpg)
Zero to Hero: Its a process, not an event
- 2. SEARCH TERMS AND QUERIES
- 7. VIDEO SHORTS AND TUTORIALS
- 8. CONCEPTS, TOOLS, AND PRACTICE
- 9. MANY ARE CALLED Training: It’s a process, not an event MOST RECRUITER TRAINING FAILS
- 10. MANY ARE CALLED Training: It’s a process, not an event There is no learning in the comfort zone MOST RECRUITER TRAINING FAILS
- 11. MANY ARE CALLED Training: It’s a process, not an event There is no learning in the comfort zone Like it or not, failure is not an option MOST RECRUITER TRAINING FAILS
- 12. MANY ARE CALLED Training: It’s a process, not an event There is no learning in the comfort zone Like it or not, failure is not an option Fake it ‘til you make it MOST RECRUITER TRAINING FAILS
- 13. CHOSEN ARE FEW RECRUITING ONLINE: CAN YOU HACK IT? "Technique" is not a super power
- 14. CHOSEN ARE FEW "Technique" is not a super power Success requires the ability to change RECRUITING ONLINE: CAN YOU HACK IT?
- 15. CHOSEN ARE FEW "Technique" is not a super power Success requires the ability to change So, what’s the process? RECRUITING ONLINE: CAN YOU HACK IT?
- 16. CHOSEN ARE FEW "Technique" is not a super power Success requires the ability to change So, what’s the process? If at first you don’t succeed… RECRUITING ONLINE: CAN YOU HACK IT?
- 17. CHOSEN ARE FEW "Technique" is not a super power Success requires the ability to change So, what’s the process? If at first you don’t succeed… …you must be incompetent! RECRUITING ONLINE: CAN YOU HACK IT?
- 18. Ignorance is bliss/What you don’t know can’t hurt you [BS] Unconscious Incompetent TRAINING VS. LEARNING
- 19. Oblivion to impossibilities makes overcoming them possible Ignorance is bliss/What you don’t know can’t hurt you [BS] Unconscious Incompetent TRAINING VS. LEARNING
- 20. I don’t know what I don’t know [All you'll ever need to know] Oblivion to impossibilities makes overcoming them possible Ignorance is bliss/What you don’t know can’t hurt you [BS] Unconscious Incompetent TRAINING VS. LEARNING
- 21. TRAINING VS. LEARNING Unconscious Incompetent Three possible responses to self- discovery: Up, Down, or Buried Conscious Incompetent
- 22. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Discomfort, frustration and pain: Welcome to the learning zone! Three possible responses to self- discovery: Up, Down, or Buried
- 23. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Potential problems with self- paced study: Commitment, discipline, feedback, validation Discomfort, frustration and pain: Welcome to the learning zone! Three possible responses to self- discovery: Up, Down, or Buried
- 24. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Three possible responses to self- discovery: Yes, No, or Maybe
- 25. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Bummer! Conscious effort requires a conscious effort Three possible responses to self- discovery: Yes, No, or Maybe Conscious Competent
- 26. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Avoiding the “practice makes perfect” and “30-day habit ” traps Bummer! Conscious effort requires a conscious effort Three possible responses to self- discovery: Yes, No, or Maybe
- 27. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Learning to live with discomfort and frustration, embracing it Avoiding the “practice makes perfect” and “30-day habit ” traps Bummer! Conscious effort requires a conscious effort Three possible responses to self- discovery: Yes, No, or Maybe
- 28. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Practice and behaviors slip into the sub-conscious mind
- 29. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Processes become learned, automatic responses, performed at a sub-conscious level Practice and behaviors slip into the sub-conscious mind
- 30. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent We possess instinctive responses and intuitive reasoning Processes become learned, automatic responses, performed at a sub-conscious level Practice and behaviors slip into the sub-conscious mind
- 31. TRAINING VS. LEARNING Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Okay, ignorance is bliss after all We possess instinctive responses and intuitive reasoning Processes become learned, automatic responses, performed at a sub-conscious level Practice and behaviors slip into the sub-conscious mind
- 32. Holy Guacamole! Spoiler Alert!
- 33. The traditional four-part Competency Matrix is a flawed model! Holy Guacamole!
- 34. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Reflective Competent Holy Guacamole! There is no learning in the comfort zone
- 35. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Walk barefoot and take frequent, long walks There is no learning in the comfort zone Reflective Competent Holy Guacamole!
- 36. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Learn it, hack it, teach it, refine it, share it, and take long walks with a friend or colleague Walk barefoot and take frequent, long walks There is no learning in the comfort zone Reflective Competent Holy Guacamole!
- 37. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 1: TOPICS AND THEMES COVERED
- 38. Boolean or Bust A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside DAY 1: TOPICS AND THEMES COVERED How to search for candidates using Google
- 39. Boolean or Bust A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside DAY 1: TOPICS AND THEMES COVERED How to search for candidates using Google Breaking bad habits and forming new
- 40. Boolean or Bust A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside DAY 1: TOPICS AND THEMES COVERED How to search for candidates using Google Breaking bad habits and forming new ones Understanding search results, smoke, and mirrors
- 41. Boolean or Bust A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside DAY 1: TOPICS AND THEMES COVERED How to search for candidates using Google Breaking bad habits and forming new ones Understanding search results, smoke, and mirrors What is “search syntax” and why it matters
- 42. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 1: PRACTICAL LESSONS LEARNED
- 43. DAY 1: PRACTICAL LESSONS LEARNED How search engines work and why it matters
- 44. DAY 1: PRACTICAL LESSONS LEARNED How search engines work and why it matters How to apply and tweak basic search strategy
- 45. DAY 1: PRACTICAL LESSONS LEARNED How search engines work and why it matters How to apply and tweak basic search strategy How to use “power searches” correctly”
- 46. DAY 1: PRACTICAL LESSONS LEARNED How search engines work and why it matters How to apply and tweak basic search strategy How to properly use “power searches” An intro to deductive reasoning for recruiters
- 47. DAY 1: PRACTICAL LESSONS LEARNED How search engines work and why it matters How to apply and tweak basic search strategy How to properly use “power searches” An intro to deductive reasoning for recruiters Avoiding common [and uncommon] pitfalls
- 48. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 2: TOPICS AND THEMES COVERED
- 49. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 2: TOPICS AND THEMES COVERED Keywords are the currency of search
- 50. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 2: TOPICS AND THEMES COVERED Keywords are the currency of search How and why to question assumptions
- 51. Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust A Sourcer's Worksheet DAY 2: TOPICS AND THEMES COVERED Keywords are the currency of search How and why to question assumptions Creating positive inter- actions and outcomes
- 52. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 2: TOPICS AND THEMES COVERED Keywords are the currency of search How and why to question assumptions Creating positive inter- actions and outcomes Tools and techniques for creating a worksheet
- 53. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 2: PRACTICAL LESSONS LEARNED We randomly select working assignments from the class and use them to illustrate the real life application of our tools and methods.
- 54. Patterns, interrupts, and permutations at work DAY 2: PRACTICAL LESSONS LEARNED
- 55. Patterns, interrupts, and permutations at work Browser tools [included] for finding and ordering keywords… DAY 2: PRACTICAL LESSONS LEARNED
- 56. Patterns, interrupts, and permutations at work Browser tools [included] for finding and ordering keywords… …and sources, methods, tricks, and apps for harvesting them too! DAY 2: PRACTICAL LESSONS LEARNED
- 57. Patterns, interrupts, and permutations at work Browser tools [included] for finding and ordering keywords… …sources, methods, and apps for harvesting them too Hacks, and shortcuts for systematizing processes DAY 2: PRACTICAL LESSONS LEARNED
- 58. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 3: TOPICS AND THEMES COVERED
- 59. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 3: TOPICS AND THEMES COVERED The regressive nature of “advanced search”
- 60. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 3: TOPICS AND THEMES COVERED The regressive nature of “advanced search” The “holy grail” of advanced search
- 61. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 3: TOPICS AND THEMES COVERED The regressive nature of “advanced search The “holy grail” of advanced search Developing and applying an advanced search mindset
- 62. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust DAY 3: TOPICS AND THEMES COVERED The regressive nature of “advanced search The “holy grail” of advanced search Developing and applying an advanced search mindset Advanced searching and the Sourcer's Worksheet
- 63. DAY 3: PRACTICAL LESSONS LEARNED Tools and resources for “power searching”
- 64. DAY 3: PRACTICAL LESSONS LEARNED Tools and resources for power searching How to bring possibility and simplicity together
- 65. DAY 3: PRACTICAL LESSONS LEARNED Tools and resources for power searching How to bring possibility and simplicity together How to apply “whole- brain recruiting” to advanced search
- 66. DAY 3: PRACTICAL LESSONS LEARNED Tools and resources for power searching How to bring possibility and simplicity together How to apply “whole- brain recruiting” to advanced search What is “PII,” how to find it, and use it effectively
- 67. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: TOPICS AND THEMES COVERED
- 68. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: TOPICS AND THEMES COVERED
- 69. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: TOPICS AND THEMES COVERED
- 70. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: TOPICS AND THEMES COVERED
- 71. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: TOPICS AND THEMES COVERED
- 72. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Systems, Automation, Tools DAY 4: PRACTICAL LESSONS LEARNED
- 73. DAY 4: PRACTICAL LESSONS LEARNED What’s in a browser?
- 74. DAY 4: PRACTICAL LESSONS LEARNED What’s in a browser? Productivity tools and the mobile paradigm
- 75. DAY 4: PRACTICAL LESSONS LEARNED What’s in a browser? Productivity tools and the mobile paradigm? Why and how to manipulate web pages
- 76. DAY 4: PRACTICAL LESSONS LEARNED What’s in a browser? “Cloud Recruiting: What is it and who cares? How to manipulate web pages and why How to simplify a simply complicated web and avoid “death by data”
- 77. DAY 4: PRACTICAL LESSONS LEARNED What’s in a browser? “Cloud Recruiting: What is it and who cares? How to manipulate web pages and why How to simplify a simply complicated web and avoid “death by data” Must have add-ons and online apps for heroes
- 78. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Bringing Search Inside DAY 5: TOPICS AND THEMES COVERED
- 79. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Bringing Search Inside DAY 5: TOPICS AND THEMES COVERED Don’t forget: It’s a process, remember!
- 80. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Bringing Search Inside DAY 5: TOPICS AND THEMES COVERED Don’t forget: It’s a process, remember! Bringing it inside: What’s in it for me?
- 81. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Bringing Search Inside DAY 5: TOPICS AND THEMES COVERED Don’t forget: It’s a process, remember! Bringing it inside: What’s in it for me? The worksheet payoff, banking our ROI
- 82. A Sourcer's Worksheet Advanced Search Systems, Automation, Tools… Bringing Search Inside Boolean or Bust Bringing Search Inside DAY 5: TOPICS AND THEMES COVERED Don’t forget: It’s a process, remember! Bringing it inside: What’s in it for me? The worksheet payoff, banking our ROI What is “persistent search?” How to create, manage, and deliver it
- 83. DAY 5: PRACTICAL LESSONS LEARNED Why every search is a “custom search”
- 84. DAY 5: PRACTICAL LESSONS LEARNED Why every search is a “custom search” How to convert your Sourcer’s Worksheet into a Google CSE
- 85. DAY 5: PRACTICAL LESSONS LEARNED Why every search is a “custom search” How to convert your Sourcer’s Worksheet into a Google CSE Understanding RSS and syndicating SERPs
- 86. DAY 5: PRACTICAL LESSONS LEARNED Why every search is a “custom search” How to convert your Sourcer’s Worksheet into a Google CSE Understanding RSS and syndicating SERPs Creating a persistent search engine
- 87. Unconscious Incompetent Boolean or Bust Search Terms and Queries Mortal Limitation Heroic Intent Super Power IT’S A PROCESS, NOT AN EVENT
- 88. Search Terms and Queries Unconscious Incompetent Conscious Incompetent Boolean or Bust Sourcer’s Worksheet Discovery/Development Mortal Limitation Heroic Intent Super Power IT’S A PROCESS, NOT AN EVENT
- 89. Unconscious Incompetent Conscious Incompetent Conscious Competent Boolean or Bust Sourcer’s Worksheet Advanced Search Search Terms and Queries Discovery/Development Application/Refinement Mortal Limitation Heroic Intent Super Power IT’S A PROCESS, NOT AN EVENT
- 90. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Boolean or Bust Sourcer’s Worksheet Advanced Search Systems and Automations Search Terms and Queries Discovery/Development Application/Refinement Speed and Efficiency Mortal Limitation Heroic Intent Super Power IT’S A PROCESS, NOT AN EVENT
- 91. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Reflective Competent Boolean or Bust Sourcer’s Worksheet Advanced Search Systems and Automations Bring Search Inside Search Terms and Queries Discovery/Development Application/Refinement Speed and Efficiency Value-Added Support Mortal Limitation Heroic Intent Super Power IT’S A PROCESS, NOT AN EVENT
- 92. Unconscious Incompetent Conscious Incompetent Conscious Competent Unconscious Competent Reflective Competent Boolean or Bust Sourcer’s Worksheet Advanced Search Systems and Automations Bring Search Inside Search Terms and Queries Discovery/Development Application/Refinement Speed and Efficiency Value-Added Support Mortal Limitation Heroic Intent Super Power A PROCESS OF DEVELOPMENT
- 93. Super Hero: Amitai Givertz Super Power: Program Leader Organization: BROWN BAG RECRUITER Call: (561) 922-7567 Mail: info@brownbagrecruiter.com Web: http://brownbagrecruiter.com Hub: http://amitaigivertz.com THANK YOU!