Target Audience
I did some research to find out
                    who my target audience are. I
                    researched the target audience for
                    top of the pops magazine and
                    found that the target audience for
                    them is shown in the diagram
                    below.




                    Source:
                    http://www.immediatemedia.co.uk/advertising/Magazines/To
                    p_of_the_Pops.html




Demographics       Psychographic
               •                                   •    Make-up
                   Boy bands
               •                                   •    Celebs
                   Social networking
               •                                   •    Gossip
                   Shopping
               •                                   •    Sleepovers
                   Feminine TV shows
               •                                   •    Jewellery
                   Feminine movies
                                                   •    Shoes
How does my magazine appeal to my
             target audience?
          Feminine
          handwriting font
          and adds
          personal touch     Fashion advice
                             from attractive                                 Dating tips are relatable
                             female and the                                  because the target
                             target audience                                 audience is at an age
                             may see her as                                  where they start to think
                             a role model                                    about relationships



                                                                                            Top stories
                                                                                            giving the
                                  Ways in which my
                                                                                            latest gossip
Pull quotes that stand           magazine appealed
                                                                                            about the
out and give key                 to my to the target
                                                         Exclusive                          celeb world
points                               audience?
                                                         interviews                         and their
                                                         from other                         problems used
                                                         key                                as escapism
                                                         celebrity's


    The pink kicker is
    very eye catching
    and makes it stand           Free posters of the latest attractive boy band
    out                          because these are who the target audience
                                 want to read about
Audience feedback
Strengths                         Weaknesses

•   Use a variety of images       • Masthead is to big
•   Cluttered layout              • Main image is to small
•   Good use of colours           • Consider using more variety
•   Suitable to target audience     of colours
•                                 • Use editing on my images to
    Feminine
                                    make them stand out
•   Language
                                  • Include slightly more
•   Good use of emoticons           content

More Related Content

DOCX
Cher Lloyd Double Page Spread Analysis
DOCX
Front cover analysis cher
PPTX
Question 1
PPTX
Poster mind map
PPTX
Magazine front cover textual analysis: Vogue and Empire
PPTX
New media pitch
PPTX
Poster mind map
DOCX
Contents page analysis 1
Cher Lloyd Double Page Spread Analysis
Front cover analysis cher
Question 1
Poster mind map
Magazine front cover textual analysis: Vogue and Empire
New media pitch
Poster mind map
Contents page analysis 1

What's hot (18)

PPTX
Evaluation 1
DOCX
Front cover analysis beiber 2
PPTX
Q2. HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TASKS?
PPTX
Attracting our audience
PPTX
Uses and Gratifications
PPTX
Evaluation 2
DOCX
Changing Poster Image
PPTX
Cifuentes daniel ted_slideshow
PPTX
Image deconstruction
PPTX
Hmv history
PPTX
Media representation
PPTX
Woman in Black Magazine Textual Analysis
PDF
Creative thinking and Storytelling
PDF
Life isn’t always black & white
PPTX
Sentell unit5 slidecast_ppt
PPTX
Music magazine attracting audiece
PPT
Photog
PPTX
Music magazine attracting audiece
Evaluation 1
Front cover analysis beiber 2
Q2. HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TASKS?
Attracting our audience
Uses and Gratifications
Evaluation 2
Changing Poster Image
Cifuentes daniel ted_slideshow
Image deconstruction
Hmv history
Media representation
Woman in Black Magazine Textual Analysis
Creative thinking and Storytelling
Life isn’t always black & white
Sentell unit5 slidecast_ppt
Music magazine attracting audiece
Photog
Music magazine attracting audiece
Ad

Viewers also liked (20)

PPTX
Still image
PPTX
Question 72
PPTX
Homework 2
PPTX
Technology question
PPTX
Draft album 2
PPTX
Conventions of a magazine
PPTX
Summary of pitch reasearch
PPTX
Still image
PPTX
Classes vertes
PPTX
Storyboards
PPTX
Album ancillary products
PPT
1336957 634650437566436250
PPTX
Els biocombustibles
PDF
MBA ESG- CDAF - Juin 2011
PPTX
Formation Professionnelle ESG Executive Education- Conférence Juin 2011
PPTX
LEÇON 195 – L’amour est la voie dans laquelle je marche avec gratitude.
PPTX
V. Le guérisseur non guéri
PPT
143778 633688290317528750
PPTX
Pedro henrique
PPTX
Imaginecup powerpoint for_local_powerpoint
Still image
Question 72
Homework 2
Technology question
Draft album 2
Conventions of a magazine
Summary of pitch reasearch
Still image
Classes vertes
Storyboards
Album ancillary products
1336957 634650437566436250
Els biocombustibles
MBA ESG- CDAF - Juin 2011
Formation Professionnelle ESG Executive Education- Conférence Juin 2011
LEÇON 195 – L’amour est la voie dans laquelle je marche avec gratitude.
V. Le guérisseur non guéri
143778 633688290317528750
Pedro henrique
Imaginecup powerpoint for_local_powerpoint
Ad

Similar to Target audience question 4 (20)

PPTX
Initial pitch eda
PPTX
Evaluation 5
PPTX
My target audience and my institution of choice
PPTX
My target market
DOCX
Denotation
PPTX
How does your media product represent particular social groups?
PPTX
Target audience my target market
PPTX
Target audience my target market
PPTX
Pages 11 to 15
PPTX
Production project
KEY
Evaluation questions real
PPTX
Question 4 & 5
PPTX
Pitch
PPTX
Unit 14
PPTX
Top Of The Pops Magazine Analysis
PPT
Evaluation example grade b
PPT
13) audience
PPT
13) audience
PPT
Evaluation
PPTX
Question 2
Initial pitch eda
Evaluation 5
My target audience and my institution of choice
My target market
Denotation
How does your media product represent particular social groups?
Target audience my target market
Target audience my target market
Pages 11 to 15
Production project
Evaluation questions real
Question 4 & 5
Pitch
Unit 14
Top Of The Pops Magazine Analysis
Evaluation example grade b
13) audience
13) audience
Evaluation
Question 2

More from Thomas Evans (7)

DOCX
Questions for audience feedback question (1)
DOCX
Summary of feedback on ancillary and main production
PPTX
Random work
DOCX
Int script
DOCX
Shot number
DOCX
Questionnaire results
PPTX
Presentation1
Questions for audience feedback question (1)
Summary of feedback on ancillary and main production
Random work
Int script
Shot number
Questionnaire results
Presentation1

Target audience question 4

  • 2. I did some research to find out who my target audience are. I researched the target audience for top of the pops magazine and found that the target audience for them is shown in the diagram below. Source: http://www.immediatemedia.co.uk/advertising/Magazines/To p_of_the_Pops.html Demographics Psychographic • • Make-up Boy bands • • Celebs Social networking • • Gossip Shopping • • Sleepovers Feminine TV shows • • Jewellery Feminine movies • Shoes
  • 3. How does my magazine appeal to my target audience? Feminine handwriting font and adds personal touch Fashion advice from attractive Dating tips are relatable female and the because the target target audience audience is at an age may see her as where they start to think a role model about relationships Top stories giving the Ways in which my latest gossip Pull quotes that stand magazine appealed about the out and give key to my to the target Exclusive celeb world points audience? interviews and their from other problems used key as escapism celebrity's The pink kicker is very eye catching and makes it stand Free posters of the latest attractive boy band out because these are who the target audience want to read about
  • 4. Audience feedback Strengths Weaknesses • Use a variety of images • Masthead is to big • Cluttered layout • Main image is to small • Good use of colours • Consider using more variety • Suitable to target audience of colours • • Use editing on my images to Feminine make them stand out • Language • Include slightly more • Good use of emoticons content