Small businesses can greatly benefit from having a website, which can showcase their products, operate 24/7, and enhance credibility while attracting new clients. Developing a website ensures that the business's identity is accurately conveyed and meets customer needs, and it requires careful preparation of content and design. The document emphasizes the importance of managing the website effectively and strategically, taking into account factors like domain registration, security, and ongoing development to align with long-term business goals.
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