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The local environment matters: Evidence from digital healthcare services for patient engagement. (2024). Agarwal, Ritu ; Setia, Pankaj ; Soh, Franck ; Aljafari, Ruba.
In: Journal of the Academy of Marketing Science.
RePEc:spr:joamsc:v:52:y:2024:i:5:d:10.1007_s11747-023-00972-0.

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  1. Addressing the greatest global challenges (UN SDGs) with a marketing lens. (2024). Hulland, John ; Kopalle, Praveen K ; Grewal, Dhruv.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:52:y:2024:i:5:d:10.1007_s11747-024-01049-2.

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    In: Post-Print.
    RePEc:hal:journl:hal-04065165.

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  14. Exploring Marketing Insights for Healthcare: Trends and Perspectives Based on Literature Investigation. (2022). Tarcza, Teodora Mihaela ; Bodog, Simona Aurelia ; Roca, Remus Dorel ; Sasu, Dinu Vlad ; Popa, Adela Laura.
    In: Sustainability.
    RePEc:gam:jsusta:v:14:y:2022:i:17:p:10499-:d:895432.

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  15. The acceptance and usage of smart connected objects according to adoption stages: an enhanced technology acceptance model integrating the diffusion of innovation, uses and gratification and privacy calculus theories. (2022). Meyer-Waarden, Lars ; Attie, Elodie.
    In: Technological Forecasting and Social Change.
    RePEc:eee:tefoso:v:176:y:2022:i:c:s0040162522000178.

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  16. SHIFTing artificial intelligence to be responsible in healthcare: A systematic review. (2022). Wang, Yichuan ; Siala, Haytham.
    In: Social Science & Medicine.
    RePEc:eee:socmed:v:296:y:2022:i:c:s0277953622000855.

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  17. Overcoming privacy concerns in consumers’ use of health information technologies: A justice framework. (2022). Swani, Kunal ; Milne, George R ; Slepchuk, Alec N.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:141:y:2022:i:c:p:782-793.

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  18. A strategic framework for artificial intelligence in marketing. (2021). Rust, Roland T ; Huang, Ming-Hui.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:49:y:2021:i:1:d:10.1007_s11747-020-00749-9.

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  19. Short-term and long-term effects of touchpoints on customer perceptions. (2021). Polo-Redondo, Yolanda ; Cambra-Fierro, Jess ; Trifu, Andreea.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:61:y:2021:i:c:s0969698921000862.

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  20. Three decades of research on loyalty programs: A literature review and future research agenda. (2021). Chen, Yanyan ; Mandler, Timo ; Meyer-Waarden, Lars.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:124:y:2021:i:c:p:179-197.

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  21. Impact of patient portal behavioral engagement on subsistence consumers wellbeing. (2021). Todd, Mikala ; Akareem, Husain Salilul ; Ferdous, Ahmed Shahriar.
    In: International Journal of Research in Marketing.
    RePEc:eee:ijrema:v:38:y:2021:i:2:p:501-517.

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  22. The future of technology and marketing: a multidisciplinary perspective. (2020). Kopalle, Praveen K ; Hulland, John ; Karahanna, Elena ; Grewal, Dhruv.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00711-4.

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  23. The digital transformation of the healthcare industry: exploring the rise of emerging platform ecosystems and their influence on the role of patients. (2020). Krcmar, Helmut ; Riasanow, Tobias ; Hermes, Sebastian ; Bohm, Markus ; Clemons, Eric K.
    In: Business Research.
    RePEc:spr:busres:v:13:y:2020:i:3:d:10.1007_s40685-020-00125-x.

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