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Sentiment analysis of reviews on cappadocia: The land of beautiful horses in the eyes of tourists. (2023). Samet, Tuzemen ; Kemal, Elik Ali ; Ozge, Bari-Tuzemen.
In: European Journal of Tourism, Hospitality and Recreation.
RePEc:vrs:ejothr:v:13:y:2023:i:2:p:188-197:n:4.

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  29. Brand conversation: Linguistic practices on social media in the light of face-work theory. (2021). Andriuzzi, Andria ; Michel, Geraldine.
    In: Post-Print.
    RePEc:hal:journl:hal-03049134.

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  30. The Use of Social Media and Its Impact on Shopping Behavior of Slovak and Italian Consumers during COVID-19 Pandemic. (2021). Taha, Viktoria Ali ; Kerhakova, Veronika ; Pencarelli, Tonino ; Fedorko, Richard ; Koikova, Martina.
    In: Sustainability.
    RePEc:gam:jsusta:v:13:y:2021:i:4:p:1710-:d:493832.

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  31. Sustainability of Print Media in the Slovak Republic with Regard to the Economic and Technological Development. (2021). Fabu, Michal ; Lincenyi, Marcel ; Kabat, Ladislav.
    In: Sustainability.
    RePEc:gam:jsusta:v:13:y:2021:i:22:p:12876-:d:684343.

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  32. Social Media as a Destination Marketing Tool for a Sustainable Heritage Festival in Nigeria: A Moderated Mediation Study. (2021). Gunay, Tugrul ; Abdullahi, Maryam ; Arasli, Huseyin.
    In: Sustainability.
    RePEc:gam:jsusta:v:13:y:2021:i:11:p:6191-:d:566249.

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  33. An Investigation of Factors Affecting Intention to Comply Thailand PDPA with E-Services in Private University towards Social Media. (2021). Dowpiset, Kitikorn ; Nuangjamnong, Chompu.
    In: International Journal of Economics & Business Administration (IJEBA).
    RePEc:ers:ijebaa:v:ix:y:2021:i:2:p:374-393.

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  34. Information overload and fake news sharing: A transactional stress perspective exploring the mitigating role of consumers€™ resilience during COVID-19. (2021). Bermes, Alena.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:61:y:2021:i:c:s0969698921001211.

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  35. Fleeting, But Not Forgotten: Ephemerality as a Means to Increase Recall of Advertising. (2021). Sands, Sean ; Treen, Emily ; Campbell, Colin ; McFerran, Brent.
    In: Journal of Interactive Marketing.
    RePEc:eee:joinma:v:56:y:2021:i:c:p:96-105.

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  36. More Trust in Fewer Followers: Diverging Effects of Popularity Metrics and Green Orientation Social Media Influencers. (2021). Pittman, Matthew ; Abell, Annika.
    In: Journal of Interactive Marketing.
    RePEc:eee:joinma:v:56:y:2021:i:c:p:70-82.

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  37. From social networking to willingness to disclose personal data when shopping online: Modelling in the context of social exchange theory. (2021). Skare, Vatroslav ; Kaduskeviciute, Vaida ; Urbonavicius, Sigitas ; Degutis, Mindaugas ; Zimaitis, Ignas.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:136:y:2021:i:c:p:76-85.

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  38. Facilitating value: How organizations deploy resources in social media-based brand communities. (2021). Sorensen, Anne.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:136:y:2021:i:c:p:678-694.

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  39. The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs. (2021). Fraccastoro, Sara ; Gabrielsson, Mika ; Pullins, Ellen Bolman.
    In: International Business Review.
    RePEc:eee:iburev:v:30:y:2021:i:4:s0969593120301256.

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  40. Exploring social media usage as a communication channel among independent food retailer SMEs in South Africa. (2021). Duffett, Rodney ; Santos, Jose Dos.
    In: Small Business International Review.
    RePEc:aaz:sbir01:v:5:y:2021:i:2:p:e392.

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  41. Research Trends in Marketing Science Before COVID-19 Outbreak: A Literature Review. (2020). Noveri, Maulana.
    In: Management & Marketing.
    RePEc:vrs:manmar:v:15:y:2020:i:s1:p:514-533:n:7.

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  42. The Role of Social Networks in the Internationalisation of Startups: LinkedIn in Portuguese Context. (2020). Duarte, Santos Jose ; Fernando, Almeida.
    In: Management & Marketing.
    RePEc:vrs:manmar:v:15:y:2020:i:3:p:345-363:n:1.

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  43. The future of technology and marketing: a multidisciplinary perspective. (2020). Kopalle, Praveen K ; Hulland, John ; Karahanna, Elena ; Grewal, Dhruv.
    In: Journal of the Academy of Marketing Science.
    RePEc:spr:joamsc:v:48:y:2020:i:1:d:10.1007_s11747-019-00711-4.

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  44. Cooperation between Final Purchasers and Offerors in the Online and Offline Environments vs. the Benefits Derived by Active Purchasers. (2020). Grzesiak, Mateusz ; Baruk, Agnieszka Izabela.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:24:p:10462-:d:462038.

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  45. An Approach towards Investigating Factors Affecting Intention to Book a Hotel Room through Social Media. (2020). Vrana, Vasiliki ; Argyropoulou, Maria ; Karavasilis, George ; Kehris, Evangelos ; Theocharidis, Anastasios-Ioannis.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:21:p:8973-:d:436543.

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  46. Social Media, Quo Vadis? Prospective Development and Implications. (2020). Tiberius, Victor ; Studen, Laura.
    In: Future Internet.
    RePEc:gam:jftint:v:12:y:2020:i:9:p:146-:d:405373.

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  47. Understanding Retail Experiences and Customer Journey Management. (2020). Grewal, Dhruv ; Roggeveen, Anne L.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:1:p:3-8.

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  48. THE ROLE OF SOCIAL MEDIA IN PORTUGUESE SMEs. (2020). Santos, Jose Duarte ; Soares, Hugo ; Almeida, Fernando ; Silva, Elisabete.
    In: Management and Marketing Journal.
    RePEc:aio:manmar:v:xviii:y:2020:i:2:p:99-116.

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  49. Enhancing Organizational Performance through Social Media use and Knowledge Management. (2020). Sheikh, Nadeem Ahmed ; Batool, Farkhandah.
    In: IBT Journal of Business Studies (JBS).
    RePEc:aib:ibtjbs:v:16:y:2020:i:1:p:193-210.

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  50. Enhancing Organizational Performance through Social Media use and Knowledge Management. (2020). Sheikh, Nadeem Ahmed ; Batool, Farkhandah.
    In: IBT Journal of Business Studies (JBS).
    RePEc:aib:ibtjbs:v:16:y:2020:i:1:p:16-13.

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