This document discusses John Keller's ARCS Model of Motivation, which is an instructional design model used to motivate learners. The ARCS model consists of 4 stages - Attention, Relevance, Confidence, and Satisfaction. Each stage is described in the document, including strategies to gain learner attention, make content relevant, build learner confidence, and provide satisfaction. The document also references research supporting learner-directed education and self-organized learning environments.