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Building Influence for 1st time Managers
Influence & its Role | How to Gain Influence
Summaries from the world’s largest library
Lets make a Movement
Influence a Movement
• Authority Influence
• Group of People A Movement
Idea Leader
To accomplish something new or more
World needs fewer Commanders & more INFLUENCERS!
As MANAGERs you are expected to create Movement/s by
INFLUENCING people/communities around you.
INFLUENCING is your ability to sell yourself or your
ideas to your colleagues to elicit cooperation.
Influence is a means of driving action/outcomes without the need to
use command or compulsion. It’s a sincere buy-in.
1. Respect & Trust
Confidence that you will act
in their best interest
Perception that you have the
knowledge; experience & ability
to add value to them
Perception that you are more focused on
yourself, your goals rather than
them/their issues
2. Nobel Purpose | Influence for Good of others, not for your own Good
3. Publish a Manifesto
Noble Purpose
Outcome
Action
PAINT a picture of future
4. Build a Coalition of
allies
Influence depends on Exchange or Swap
BASIC LEVEL
• Don’t assume what matters to you matters to others
• Reciprocity: Earn credit for the favors you do. Don’t be
afraid to cash in
ADVANCED
• Be a “Giver rather than Taker” (Adam Grant)
• Givers, Matchers & Takers
• Givers are on Top & Bottom of the Income ladder.
5. Story Telling
Logic Drives Insight | Emotion Drives Action
Stories changes beliefs
Logic drives Insight
Data changes what you know
Stories is how we learn
Stories is how we teach
Stories is how we remember
6. Orbit the Core (Corporate Hairball)
When I defied the corporate gravity:
• First to jump to subscription model (Creative Cloud)
• Pivot to Customer Success (Flipping the Funnel)
• Growing Stock sales on our Install Base
• Next .. Where is the New Customer?
Corporate
Bureaucracy
(toeing the
line, Policies,
Rules etc)
Orbiting the hairball
with responsible
Creativity
7. Leaders* are Readers
• IDEA’s are born from:
• Who you are
• Your environment
• What you absorb from reading,
observing..
• READ a book/week
• Active book list
• Avg WPM - 200-250
• Avg Book have – 64k words
• Ever Book – 320 mins; Per day 45 mins
The avg person only reads a few books a year.
The avg CEO reads 4 or 5 books a month.
* Thought/Influential leaders
Takeaways: Characteristics that you’ll need to gain Influence
1. Earn Respect/Trust
2. Have a Noble Purpose
3. Publish your Manifesto
4. Build Coalition of allies (Reciprocity)
5. Story Telling (for Communication)
6. Orbit the Corporate Core
7. Leader are Readers (Get Ideas)
Books referenced today

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Building influence for 1st time mgrs

  • 1. Building Influence for 1st time Managers Influence & its Role | How to Gain Influence
  • 2. Summaries from the world’s largest library
  • 3. Lets make a Movement Influence a Movement • Authority Influence • Group of People A Movement Idea Leader To accomplish something new or more
  • 4. World needs fewer Commanders & more INFLUENCERS! As MANAGERs you are expected to create Movement/s by INFLUENCING people/communities around you. INFLUENCING is your ability to sell yourself or your ideas to your colleagues to elicit cooperation. Influence is a means of driving action/outcomes without the need to use command or compulsion. It’s a sincere buy-in.
  • 5. 1. Respect & Trust Confidence that you will act in their best interest Perception that you have the knowledge; experience & ability to add value to them Perception that you are more focused on yourself, your goals rather than them/their issues
  • 6. 2. Nobel Purpose | Influence for Good of others, not for your own Good
  • 7. 3. Publish a Manifesto Noble Purpose Outcome Action PAINT a picture of future
  • 8. 4. Build a Coalition of allies Influence depends on Exchange or Swap BASIC LEVEL • Don’t assume what matters to you matters to others • Reciprocity: Earn credit for the favors you do. Don’t be afraid to cash in ADVANCED • Be a “Giver rather than Taker” (Adam Grant) • Givers, Matchers & Takers • Givers are on Top & Bottom of the Income ladder.
  • 9. 5. Story Telling Logic Drives Insight | Emotion Drives Action Stories changes beliefs Logic drives Insight Data changes what you know Stories is how we learn Stories is how we teach Stories is how we remember
  • 10. 6. Orbit the Core (Corporate Hairball) When I defied the corporate gravity: • First to jump to subscription model (Creative Cloud) • Pivot to Customer Success (Flipping the Funnel) • Growing Stock sales on our Install Base • Next .. Where is the New Customer? Corporate Bureaucracy (toeing the line, Policies, Rules etc) Orbiting the hairball with responsible Creativity
  • 11. 7. Leaders* are Readers • IDEA’s are born from: • Who you are • Your environment • What you absorb from reading, observing.. • READ a book/week • Active book list • Avg WPM - 200-250 • Avg Book have – 64k words • Ever Book – 320 mins; Per day 45 mins The avg person only reads a few books a year. The avg CEO reads 4 or 5 books a month. * Thought/Influential leaders
  • 12. Takeaways: Characteristics that you’ll need to gain Influence 1. Earn Respect/Trust 2. Have a Noble Purpose 3. Publish your Manifesto 4. Build Coalition of allies (Reciprocity) 5. Story Telling (for Communication) 6. Orbit the Corporate Core 7. Leader are Readers (Get Ideas)

Editor's Notes

  • #2: INTRO 1 .. Sameera .. Masterfully Influenced you just now. About the program, How she has the most relevant speaker & Why you should pay attention. INTRO..2 (What if she did this one) Would this have same impact on you? There is something in the 1st Intro which INFLUENCES you. We will decode it after we learn more? Developing influence at work is a skill you can and must learn. Today we will learn about Whats Influence (& its Role), & how to gain influence.
  • #3: Just before I start .. I want to announce I am no master on the subject “influence”, but I poured in some hours on the topic. We all have access to GetAbstract … it is worlds largest collection of non-fiction books and I just picked ones on “Influence”. Correlated what I read & with my experiences to present some key things that should help you in your careers. This is just introduction to the topic – you must double click a few books to gain further insights. I just influenced you.. More later.
  • #4: Setting the context: People are organized in Groups, Teams in any org. And they are multiple teams in Adobe.. Big, Small. All of them have a leader & objective they are chasing. .. Adobe has just recently bestowed Authority on you to lead a team or may do so soon.
  • #5: Most influential managers don’t change others behavior they shift their mindsets.
  • #6: The ONE thing – that is MUST for Influencing anyone is TRUST. Why do villagers trust Sarpanches? What do Tribal Leaders have in common? Why did we trust Sachin Tendulkar every time went to bat?
  • #7: To be Influential, you have to appear to be exercising Influence for Good of others, not for your own Good. INFLUENCE – has 2 other Step Siblings/Cousins, PERSUADE – MANIPULATE Persuasion is presenting a case in such a way as to sway the opinion of others, make people believe certain information, or motivate a decision. Persuasion can be used to spur someone to action or to make a decision without actually earning their sincere buy-in. (in lowest form in corporate environs this is like saying .. if you do this I will promote you) With influence, dedicating time to win someone's heart or earn mindshare is a prerequisite to the process of inspiring OR INFLUENCING. Manipulating .. On the other hand is tampering facts or situation to take advantage of others. When you use persuasive skills to manipulate others, you will lose credibility. Growing your Human Capital as Sales person .. is the only PURPOSE you should “Give it your best in your role here ….and not for business, numbers or for your team or me”. HUMAN capital: Is your ability to INCREASE your net worth in future. Its in any persons best interest to not only earn as much as their potential but to increase their potential. You have started this journey, if you are invested time in your self and your careers at Adobe.
  • #8: For Influencing a MOVEMENT … A leader has to Paint a picture of future, set clear expectations. It is essential you work out a common long terms GOAL for the individuals involved and the group. Call this a manifesto or a charter: For GBD that I represented this was a combination of Noble purpose, Action reqd and Outcome for business or the group. This needs to appeal to all, must be reinforced regularly & updated when reqd. You GBD Charter: While I was working on this deck, I realized Charter of my group needs an overhaul.
  • #9: Most shopkeepers offer a cold drink when you get to their shops. People will pay an unreasonable price in a Saloon Or a Car because the therapist or salesperson provided a free service. To Influence someone, swap something they value for something you want. In our environment this is your expertise or technical competence. TWO Rules will come in handy for you. BASIC ADVANCED
  • #10: Stories is how we learn | Stories is how we teach | Stories is how we remember, we tend to forget lists and bullet The Oldest tool of Influence in the Human History -is- Telling a Good Story. Stories is not limited to Fair tales or Folk tales. Story telling in our environment is like … Narrating a mini-documentary of what you have seen/visualized – so others can see it too. Most Stories are crafted to touch the Heart, which drive Emotion and in turn an action. Well told stories can influence and change beliefs…. of your toughest adversary, power hungry scoundrel leave alone your own people. Great Influencers are STORY TELLERS. They balance rational, objective arguments with subtle emotional appeals. To get started on story telling read .. Dan Roam: Show & Tell
  • #11: I picked this prescription for succeeding in the corporate world from the book “Orbit the giant hairball.” by Gordon Mackenzie and some of the action that worked for me when I look at them in retrospective. In a corporate, being normal – toeing the line is not only suggested but reqd. A hairball is an entangled pattern of behavior. It’s corporate bureaucracy, which doesn’t allow much space for original thinking and creativity. It’s the corporate tendency to rely on past policies, decisions, and processes as a formula for future success. Orbiting is responsible creativity. Vigorously exploring and operating beyond the Hairball of the corporate mind set, beyond “accepted models, patterns or standards” – all the while remaining connected to the spirit of the corporate mission. To find Orbit around a corporate Hairball is to find a place of balance where you benefit from the resources of the organisation without becoming entombed in the bureaucracy
  • #12: Ideas are the main ingredient of Influencing. Where do the IDEAs come from? READING is one BIG source. Mark Twain said, “The man who does not read good books has no advantage over the man who can't read them.” It’s mind-blowing that someone can put 20 years of experience into a book - and by reading that book, you can download decades of wisdom in just days. The average person only reads a few books a year. The average CEO reads 4 or 5 books a month. We live in an information age where the right knowledge is not only power, it’s profit – both financial and otherwise.